The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
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Discipline
Public Relations
- All
- Branded Entertainment
- CMO Pencil
- Creative Effectiveness
- Creative Use of Data
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- Integrated
- Intellectual Property
- Interactive & Online
- Mobile
- Moving Image Craft
- Print & Outdoor
- Public Relations
- Radio & Audio
- Social Influencer Marketing
- Social Media
Award
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Award
Bronze Pencil
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
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One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Point of View
Agency: BBDO / New York + MJZ + DinivonMuefflingCommunications
Client: Sandy Hook Promise
Category: Media Relations
Points: 10.0
Shitty Paper – Made from hate
Agency: Philipp und Keuntje / Hamburg + Goldeimer / Hamburg
Client: Goldeimer gemeinnützige GmbH
Category: Events & Experiential
Points: 10.0
The Flip
Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver
Client: McDonald's
Category: Events & Experiential
Points: 10.0
Kraft Now Pay Later
Agency: Leo Burnett / Chicago
Client: Kraft Heinz
Category: Events & Experiential
Points: 10.0
#DefyTheName
Agency: BBDO / New York + OPositive + DiniVonMuefflingCommunications
Client: Monica Lewinsky/ Anti-Bullying
Category: Community Building
Points: 10.0
The Whopper Detour
Agency: FCB / New York + O Positive / New York
Client: Burger King
Category: Brand Voice
Points: 10.0
This Coke is a Fanta
Agency: DAVID / São Paulo + Coca-Cola / Rio de Janeiro
Client: Coca-Cola
Category: Brand Voice
Points: 10.0
Repicturing Homeless
Agency: Havas Germany / Düsseldorf
Client: Getty Images Deutschland / fiftyfifty (magazine from homeless people)
Category: Reputation Management
Points: 10.0
Take a Seat, Take a Stand
Agency: Edelman / New York
Client: WNBA
Category: Reputation Management
Points: 10.0
PRIDE JERSEY
Agency: TBWA\HAKUHODO Inc. / Tokyo
Client: AIG
Category: Innovation in Public Relations
Points: 10.0
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown
Client: Mars Wrigley Confectionery
Category: Innovation in Public Relations
Points: 10.0
Corona Oceans Week
Agency: Wieden+Kennedy / Amsterdam + MPC / Amsterdam
Client: AB InBev
Category: Integrated PR Campaign
Points: 10.0
Project 84
Agency: CALM - Campaign Against Living Miserably / London + adam&eveDDB / London + This Morning, ITV / London
Client: CALM - Campaign Against Living Miserably
Category: Innovation in Public Relations
Points: 10.0