The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
Interactive & Online
- All
- Branded Entertainment
- CMO Pencil
- Creative Effectiveness
- Creative Use of Data
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- Integrated
- Intellectual Property
- Interactive & Online
- Mobile
- Moving Image Craft
- Print & Outdoor
- Public Relations
- Radio & Audio
- Social Influencer Marketing
- Social Media
Award
-
Award
Bronze Pencil
- All
- Gold Pencil
- Bronze Pencil
- Merit
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
AutoAds
Agency: CHE Proximity / Australia
Client: carsales.com.au
Category: Websites / Utility
Points: 10.0
BIHOR COUTURE
Agency: MCCANN / BUCHAREST + MRM//MCCANN / BUCHAREST + UM / BUCHAREST
Client: BEAU MONDE
Category: Websites / E-Commerce
Points: 10.0
Alexa, Play My Song
Agency: Blink Digital / Mumbai
Client: Amazon Echo
Category: Online Advertising / Native Ads
Points: 10.0
Oat the Goat
Agency: FCB New Zealand / Auckland + Assembly / Auckland
Client: Ministry of Education NZ
Category: Online Video / Interactive Video
Points: 10.0
Endless Stories
Agency: AlmapBBDO / São Paulo
Client: Getty Images
Category: Online Video / Online-only Video - Single
Points: 10.0
Unlock the Drop - ComplexCon
Agency: Jam3 / Toronto
Client: adidas Originals
Category: Digital Experiential & Immersive / Interactive Installations
Points: 10.0
Craft a Western Whopper
Agency: INGO / Stockholm
Client: Burger King
Category: Gaming / Branded Games
Points: 10.0
Endless Stories
Agency: AlmapBBDO / São Paulo
Client: Getty Images
Category: Craft / Writing
Points: 10.0
LA FORÊT - BET ON A MURDERER
Agency: PUBLICIS CONSEIL / Paris + FRANCE TÉLÉVISIONS - FRANCE 3 / Paris + WINAMAX / paris
Client: FRANCE TÉLÉVISIONS - FRANCE 3
Category: Innovation in Interactive
Points: 10.0
The Whopper Detour
Agency: FCB / New York + O Positive / New York
Client: Burger King
Category: Innovation in Interactive
Points: 10.0
The Lost Typography of Bauhaus
Agency: Abby Priest / Stockholm + Adobe / San Francisco + Adobe Studios / San Francisco
Client: Adobe
Category: Craft / Art Direction
Points: 10.0