The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Wedding, Kidneys, Armstrong
Agency: onemanbrand.com / Singapore
Client: Dubliner Irish Pub, The
Category: Collateral Advertising / Collateral Posters: Campaign
Points: 5.0
Government, Sign Here, Filing Status
Agency: Loeffler Ketchum Mountjoy / Charlotte
Client: Richard McCoy Financial Services
Category: Collateral Advertising / Collateral Posters: Campaign
Points: 5.0
Lie Detector Test, Enquiry, Interrogation
Agency: Jupiter Drawing Room (South Africa), The / Johannesburg
Client: Nike
Category: Collateral Advertising / Collateral Posters: Campaign
Points: 5.0
Kilimanjaro, Warrior, Lightning
Agency: Jupiter Drawing Room (South Africa), The / Johannesburg
Client: AFGEM
Category: Collateral Advertising / Collateral Posters: Campaign
Points: 5.0
Post Its, Glasses, Bookmarkers
Agency: Bozell / New York
Client: Art Directors Club
Category: Collateral Advertising / Collateral Posters: Campaign
Points: 5.0
Topless
Agency: Ogilvy & Mather / Singapore
Client: Gaelic Inns
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Crossroad
Agency: Ogilvy & Mather / Johannesburg
Client: Audi SA
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Chair
Agency: Austin Kelley / Atlanta
Client: Retromodern
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Lamp
Agency: Austin Kelley / Atlanta
Client: Retromodern
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Sign Here
Agency: Loeffler Ketchum Mountjoy / Charlotte
Client: Richard McCoy Financial Services
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Filing Status
Agency: Loeffler Ketchum Mountjoy / Charlotte
Client: Richard McCoy Financial Services
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Secret
Agency: GSD&M / Austin
Client: Air Force
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Slide
Agency: McKinney & Silver / Raleigh
Client: Audi of America
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Pictures
Agency: Tom Dick & Harry / Chicago
Client: Crain's Chicago Business
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Sistine Chapel
Agency: Arnold Worldwide / Boston
Client: Royal Caribbean
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
911
Agency: Saatchi & Saatchi / Johannesburg
Client: Lea + Perrins
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Pool Table
Agency: Saatchi & Saatchi / Johannesburg
Client: Guinness
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Unconscious
Agency: Gianfagna Jones / Litchfield
Client: Green Bull
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Henna
Agency: BBDO / Singapore
Client: Kentucky Fried Chicken Management
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Mechanic
Agency: BBDO / Singapore
Client: Kentucky Fried Chicken Management
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Thief
Agency: Saatchi & Saatchi / Bangkok
Client: Suvimol
Category: Collateral Advertising / Collateral Posters: Single
Points: 5.0
Grocery Store
Agency: Palmer Jarvis DDB / Vancouver
Client: Palmer Jarvis DDB
Category: Collateral Advertising / Collateral: Self-Promotion
Points: 5.0
Call for Entries
Agency: Matthews|Evans|Albertazzi / San Diego
Client: San Diego Ad Club
Category: Collateral Advertising / Collateral: Self-Promotion
Points: 5.0
Losers Archive
Agency: Ogilvy & Mather / New Delhi
Client: Losers
Category: Collateral Advertising / Collateral: Self-Promotion
Points: 5.0
Insertion
Agency: WONGDOODY / Seattle
Client: WONGDOODY
Category: Collateral Advertising / Collateral: Self-Promotion
Points: 5.0
Pat on the Back
Agency: Leo Burnett / Chicago
Client: Leo Burnett/Cannes 2002
Category: Collateral Advertising / Collateral: Self-Promotion
Points: 5.0
Copier
Agency: Bozell / New York
Client: Art Directors Club
Category: Collateral Advertising / Collateral: Self-Promotion
Points: 5.0
Self Promo
Agency: TBWA / Singapore
Client: Dave and John
Category: Collateral Advertising / Collateral: Self-Promotion
Points: 5.0
GPS, Sirens, Smile
Agency: Palmer Jarvis DDB / Vancouver
Client: Insurance Corporation of British Columbia
Category: Consumer Radio / Consumer Radio: Campaign
Points: 5.0
Mr. Handlebar Moustache Wearer, Mr. Beach Metal Detector Guy, Mr. Tiny Thong Bikini Wearer
Agency: DDB / Chicago
Client: Anheuser-Busch
Category: Consumer Radio / Consumer Radio: Campaign
Points: 5.0
Anthrax, Gaza Strip, Hunger Strike
Agency: M&C Saatchi / Sydney
Client: ABC Radio
Category: Consumer Radio / Consumer Radio: Campaign
Points: 5.0
Mr. All You Can Eat Buffet Inventor, Mr. Giant Inflatable Pink Gorilla Maker, Mr. Used Car Lot Auto Salesman
Agency: DDB / Chicago
Client: Anheuser-Busch
Category: Consumer Radio / Consumer Radio: Campaign
Points: 5.0
Masticator, Condiment, Thespian
Agency: King James Advertising / Cape Town
Client: Cape Argus Newspaper
Category: Consumer Radio / Consumer Radio: Campaign
Points: 5.0
Movies, Walk the Dog, Camping
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association
Category: Consumer Radio / Consumer Radio: Campaign
Points: 5.0
Happy Days, Mary Tyler Moore, Brady Bunch
Agency: Rethink / Vancouver
Client: TV Land
Category: Consumer Radio / Consumer Radio: Campaign
Points: 5.0
Brad, Charles, Double Double
Agency: Downtown Partners DDB / Toronto
Client: Labatt Breweries
Category: Consumer Radio / Consumer Radio: Campaign
Points: 5.0
Mr. Giant Inflatable Pink Gorilla Maker
Agency: DDB / Chicago
Client: Anheuser-Busch
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Mr. Fancy Coffee Shop Coffee Pourer
Agency: DDB / Chicago
Client: Anheuser-Busch
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Pets
Agency: Richards Group, The / Dallas
Client: Motel 6
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Anthrax
Agency: M&C Saatchi / Sydney
Client: ABC Radio
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Rich Guy
Agency: GSD&M / Austin
Client: 7-Eleven
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Camping
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Dinner Date
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Mall
Agency: DeVito/Verdi / New York
Client: National Thoroughbred Racing Association
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Nope
Agency: GSD&M / Austin
Client: Southwest Airlines
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Scream
Agency: Rethink / Vancouver
Client: Playland
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Breathe easy
Agency: TBWA Hunt Lascaris / Johannesburg
Client: BMW VALVETRONIC
Category: Consumer Radio / Consumer Radio: Single
Points: 5.0
Prague, Ontario, Minnesota
Agency: Whybin TBWA/Melbourne / South Melbourne
Client: Melbourne International Comedy Festival
Category: Consumer Television / Consumer Television :20 and Under: Campaign
Points: 5.0
Marshall Faulk, Running Stairs, Funny Shoes
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Consumer Television / Consumer Television :20 and Under: Campaign
Points: 5.0
Hi Mom, Cell Phone, Drool
Agency: Deutsch / Los Angeles
Client: California Milk Advisory Board
Category: Consumer Television / Consumer Television :20 and Under: Campaign
Points: 5.0
Client:
Dubliner Irish Pub, The
Title:
Wedding, Kidneys, Armstrong
Category:
Collateral Advertising / Collateral Posters: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Richard McCoy Financial Services
Title:
Government, Sign Here, Filing Status
Category:
Collateral Advertising / Collateral Posters: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Lie Detector Test, Enquiry, Interrogation
Category:
Collateral Advertising / Collateral Posters: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
AFGEM
Title:
Kilimanjaro, Warrior, Lightning
Category:
Collateral Advertising / Collateral Posters: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Art Directors Club
Title:
Post Its, Glasses, Bookmarkers
Category:
Collateral Advertising / Collateral Posters: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Gaelic Inns
Title:
Topless
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Audi SA
Title:
Crossroad
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Retromodern
Title:
Chair
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Retromodern
Title:
Lamp
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Richard McCoy Financial Services
Title:
Sign Here
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Richard McCoy Financial Services
Title:
Filing Status
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Air Force
Title:
Secret
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Audi of America
Title:
Slide
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Crain's Chicago Business
Title:
Pictures
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Royal Caribbean
Title:
Sistine Chapel
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Lea + Perrins
Title:
911
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Guinness
Title:
Pool Table
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Green Bull
Title:
Unconscious
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Kentucky Fried Chicken Management
Title:
Henna
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Kentucky Fried Chicken Management
Title:
Mechanic
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Suvimol
Title:
Thief
Category:
Collateral Advertising / Collateral Posters: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Palmer Jarvis DDB
Title:
Grocery Store
Category:
Collateral Advertising / Collateral: Self-Promotion
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
San Diego Ad Club
Title:
Call for Entries
Category:
Collateral Advertising / Collateral: Self-Promotion
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Losers
Title:
Losers Archive
Category:
Collateral Advertising / Collateral: Self-Promotion
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
WONGDOODY
Title:
Insertion
Category:
Collateral Advertising / Collateral: Self-Promotion
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Leo Burnett/Cannes 2002
Title:
Pat on the Back
Category:
Collateral Advertising / Collateral: Self-Promotion
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Art Directors Club
Title:
Copier
Category:
Collateral Advertising / Collateral: Self-Promotion
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Dave and John
Title:
Self Promo
Category:
Collateral Advertising / Collateral: Self-Promotion
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Insurance Corporation of British Columbia
Title:
GPS, Sirens, Smile
Category:
Consumer Radio / Consumer Radio: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Anheuser-Busch
Title:
Mr. Handlebar Moustache Wearer, Mr. Beach Metal Detector Guy, Mr. Tiny Thong Bikini Wearer
Category:
Consumer Radio / Consumer Radio: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
ABC Radio
Title:
Anthrax, Gaza Strip, Hunger Strike
Category:
Consumer Radio / Consumer Radio: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Anheuser-Busch
Title:
Mr. All You Can Eat Buffet Inventor, Mr. Giant Inflatable Pink Gorilla Maker, Mr. Used Car Lot Auto Salesman
Category:
Consumer Radio / Consumer Radio: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Cape Argus Newspaper
Title:
Masticator, Condiment, Thespian
Category:
Consumer Radio / Consumer Radio: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
National Thoroughbred Racing Association
Title:
Movies, Walk the Dog, Camping
Category:
Consumer Radio / Consumer Radio: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
TV Land
Title:
Happy Days, Mary Tyler Moore, Brady Bunch
Category:
Consumer Radio / Consumer Radio: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Labatt Breweries
Title:
Brad, Charles, Double Double
Category:
Consumer Radio / Consumer Radio: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Anheuser-Busch
Title:
Mr. Giant Inflatable Pink Gorilla Maker
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Anheuser-Busch
Title:
Mr. Fancy Coffee Shop Coffee Pourer
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Motel 6
Title:
Pets
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
ABC Radio
Title:
Anthrax
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
7-Eleven
Title:
Rich Guy
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
National Thoroughbred Racing Association
Title:
Camping
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
National Thoroughbred Racing Association
Title:
Dinner Date
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
National Thoroughbred Racing Association
Title:
Mall
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Southwest Airlines
Title:
Nope
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Playland
Title:
Scream
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
BMW VALVETRONIC
Title:
Breathe easy
Category:
Consumer Radio / Consumer Radio: Single
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Melbourne International Comedy Festival
Title:
Prague, Ontario, Minnesota
Category:
Consumer Television / Consumer Television :20 and Under: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
Nike
Title:
Marshall Faulk, Running Stairs, Funny Shoes
Category:
Consumer Television / Consumer Television :20 and Under: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
Client:
California Milk Advisory Board
Title:
Hi Mom, Cell Phone, Drool
Category:
Consumer Television / Consumer Television :20 and Under: Campaign
Award:
2003 Advertising Merit Award
Points:
5.0
