The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Bracket
Agency: Forsman & Bodenfors / Gothenburg
Client: Volvo Cars Sweden
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
Shadow
Agency: Ogilvy Beijing / Beijing
Client: Airbus
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
"Imagine 1"
Agency: FCB Johannesburg / Johannesburg
Client: Lego
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
Sack Barrow
Agency: Jung von Matt AG / Berlin
Client: DHL
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
Queen
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Hasbro
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
Bottom
Agency: Leo Burnett / London
Client: Kellogg's All-Bran
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
Glass
Agency: Leo Burnett / London
Client: Heinz
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
Mountain Logo
Agency: Arnold Worldwide Canada / Toronto
Client: Volkswagen
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
Note
Agency: JWT / Mumbai
Client: Apollo Tyres
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
"Fist"
Agency: Lowe Bull Cape Town / Cape Town
Client: Independent Newspapers
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
Beach
Agency: The Jupiter Drawing Room / Johannesburg
Client: Permark International
Category: Consumer Newspaper / Over 600 Lines: Single
Points: 5.0
Jungle Lodge
Agency: Leo Burnett India / Mumbai
Client: Maneland Jungle Lodge
Category: Consumer Newspaper / Over 600 Lines: Campaign
Points: 5.0
Vault
Agency: Tonic Communications / UAE
Client: Sony
Category: Consumer Newspaper / Over 600 Lines: Campaign
Points: 5.0
Scripts
Agency: Ogilvy South Africa / Johannesburg
Client: Multichoice DStv
Category: Consumer Newspaper / Over 600 Lines: Campaign
Points: 5.0
Fiat Campaign
Agency: Leo Burnett / Madrid
Client: Fiat
Category: Consumer Newspaper / Over 600 Lines: Campaign
Points: 5.0
Dog
Agency: Bates Singapore Pte Ltd / Singapore
Client: AC Delco Shock Absorbers
Category: Consumer Newspaper / Over 600 Lines: Campaign
Points: 5.0
Macy's One Day Sale
Agency: Lowe New York / New York
Client: Federated Department Stores
Category: Consumer Newspaper / Over 600 Lines: Campaign
Points: 5.0
Ray Charles
Agency: Lowe / Dubai
Client: Jumeirah Music Equipment
Category: Consumer Magazine / Black and White: Full Page or Spread - Single
Points: 5.0
ADENA
Agency: CONTRAPUNTO / Madrid
Client: ADENA
Category: Consumer Magazine / Black and White: Full Page or Spread - Campaign
Points: 5.0
Press Play
Agency: DDB Brasil / São Paulo
Client: Philips
Category: Consumer Magazine / Black and White: Full Page or Spread - Campaign
Points: 5.0
Spoon
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: The Economist
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Razor
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: The Economist
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Hour Glass
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: DHL
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Stencil Insert
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Egg
Agency: Dentsu Young & Rubicam Pte Ltd / Singapore
Client: Hachi Tei Restaurant
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Monobrow
Agency: Grey / Oslo
Client: Oslo Hudpleiesenter
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Jigsaw
Agency: DDB London / London
Client: Harvey Nichols
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Hot Coals
Agency: Leo Burnett / Chicago
Client: Altoids
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Jogger
Agency: Leo Burnett / Chicago
Client: Altoids
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Ve Have Vays
Agency: Leo Burnett / Chicago
Client: Altoids
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Car Crash
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Sustagen
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Shark
Agency: Ogilvy & Mather / Mexico, D.F.
Client: Volvo
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
PAINTING (CORDLESS TOOLS)
Agency: DDB SPAIN / MADRID
Client: ROBERT BOSCH ESPA?A
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
dog
Agency: DDB / Brussels
Client: VW Golf GTi
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Stitch That
Agency: Ogilvy / London
Client: Harrods
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Micra Mini Prix Football
Agency: TBWA\G1 / Paris
Client: Nissan
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Micra Mini Prix Toy London Bus
Agency: TBWA\G1 / Paris
Client: Nissan
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Pick Up Tree
Agency: TBWA\G1 / Paris
Client: Nissan
Category: Consumer Magazine / Color: Full Page or Spread - Single
Points: 5.0
Lightning Bolt/Paper Airplane/Unsubscribe
Agency: Arnold Worldwide / Boston
Client: Volkswagen
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Animals
Agency: Bassat Ogilvy & Mather S.A. / Bacrelona
Client: Dinopolis Teruel
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Nike - Run Free: Road
Agency: JWT / Shanghai
Client: Nike Hong Kong Ltd.
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Stacks
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Hasbro
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Names
Agency: Saatchi & Saatchi Singapore / Singapore
Client: Golite
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
What Happens Between Runs
Agency: 180 Amsterdam / Amsterdam
Client: adidas International
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Man Vs. Bass
Agency: Fort Franklin / Boston
Client: ESPN, Inc
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Milo - Football, Graduation, Frisbee
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: Nestle
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Wafer thin
Agency: KNSK Werbeagentur GmbH / Hamburg
Client: WMF AG
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Roadwork, Traffic Cop, Traffic Jam
Agency: Fallon / Singapore
Client: Volkswagen Asia
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Socks campaign
Agency: TBWA\Paris / Boulogne-Billancourt
Client: Ephydrol
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Anti-smoke campaign
Agency: TBWA\Paris / Boulogne-Billancourt
Client: YLAT (Young Lungs Agaist Tobacco)
Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Points: 5.0
Client:
Volvo Cars Sweden
Title:
Bracket
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Airbus
Title:
Shadow
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Lego
Title:
"Imagine 1"
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
DHL
Title:
Sack Barrow
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Hasbro
Title:
Queen
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Kellogg's All-Bran
Title:
Bottom
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Heinz
Title:
Glass
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Mountain Logo
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Apollo Tyres
Title:
Note
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Independent Newspapers
Title:
"Fist"
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Permark International
Title:
Beach
Category:
Consumer Newspaper / Over 600 Lines: Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Maneland Jungle Lodge
Title:
Jungle Lodge
Category:
Consumer Newspaper / Over 600 Lines: Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Sony
Title:
Vault
Category:
Consumer Newspaper / Over 600 Lines: Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Multichoice DStv
Title:
Scripts
Category:
Consumer Newspaper / Over 600 Lines: Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Fiat
Title:
Fiat Campaign
Category:
Consumer Newspaper / Over 600 Lines: Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
AC Delco Shock Absorbers
Title:
Dog
Category:
Consumer Newspaper / Over 600 Lines: Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Federated Department Stores
Title:
Macy's One Day Sale
Category:
Consumer Newspaper / Over 600 Lines: Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Jumeirah Music Equipment
Title:
Ray Charles
Category:
Consumer Magazine / Black and White: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
ADENA
Title:
ADENA
Category:
Consumer Magazine / Black and White: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Philips
Title:
Press Play
Category:
Consumer Magazine / Black and White: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
The Economist
Title:
Spoon
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
The Economist
Title:
Razor
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
DHL
Title:
Hour Glass
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
MINI
Title:
Stencil Insert
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Hachi Tei Restaurant
Title:
Egg
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Oslo Hudpleiesenter
Title:
Monobrow
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Harvey Nichols
Title:
Jigsaw
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Altoids
Title:
Hot Coals
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Altoids
Title:
Jogger
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Altoids
Title:
Ve Have Vays
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Sustagen
Title:
Car Crash
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Volvo
Title:
Shark
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
ROBERT BOSCH ESPA?A
Title:
PAINTING (CORDLESS TOOLS)
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
VW Golf GTi
Title:
dog
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Harrods
Title:
Stitch That
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Nissan
Title:
Micra Mini Prix Football
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Nissan
Title:
Micra Mini Prix Toy London Bus
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Nissan
Title:
Pick Up Tree
Category:
Consumer Magazine / Color: Full Page or Spread - Single
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Lightning Bolt/Paper Airplane/Unsubscribe
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Dinopolis Teruel
Title:
Animals
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Nike Hong Kong Ltd.
Title:
Nike - Run Free: Road
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Hasbro
Title:
Stacks
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Golite
Title:
Names
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
adidas International
Title:
What Happens Between Runs
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
ESPN, Inc
Title:
Man Vs. Bass
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Nestle
Title:
Milo - Football, Graduation, Frisbee
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
WMF AG
Title:
Wafer thin
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Volkswagen Asia
Title:
Roadwork, Traffic Cop, Traffic Jam
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
Ephydrol
Title:
Socks campaign
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
Client:
YLAT (Young Lungs Agaist Tobacco)
Title:
Anti-smoke campaign
Category:
Consumer Magazine / Color: Full Page or Spread - Campaign
Award:
2006 Advertising Merit Award
Points:
5.0
