The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Re-imagination of Chobani
Agency: Chobani / New York
Client: Chobani®
Category: Branding / Rebranding
Points: 25.0
Chobani Display
Agency: Chobani / New York
Client: Chobani®
Category: Typography / Typeface Design
Points: 25.0
UNCONTROLLED TYPES by Plotter Drawing
Agency: SHA inc. / TOKYO
Client: SHA inc.
Category: Typography / Static
Points: 25.0
THE BEAUTY OF FOOD LOGISTICS
Agency: DENTSU INC. / Tokyo
Client: TOYOTA L&F
Category: Promotional / Posters - Series
Points: 25.0
Lite Originals
Agency: Juniper Park\TBWA Communications / Toronto
Client: Miller Coors
Category: Promotional / Posters - Series
Points: 25.0
One Book For Peace
Agency: Y&R / Dubai
Client: Interreligious Council in Bosnia & Herzegovina
Category: Promotional / Collateral Items - Single or Series
Points: 25.0
Until We All Belong
Agency: Clemenger BBDO / Melbourne
Client: Airbnb
Category: Promotional / Collateral Items - Single or Series
Points: 25.0
Chobani Greek Yogurt
Agency: Chobani / New York
Client: Chobani®
Category: Packaging / Mass-market
Points: 25.0
Signed by bees
Agency: Demner, Merlicek & Bergmann / Vienna + VIE film / Vienna + Hermann Seiser Manufaktur / Vienna
Client: A. Darbo AG
Category: Packaging / Specialty
Points: 25.0
CARPOS® evoo Par Excellence
Agency: Panos Tsakiris / London
Client: CARPOS
Category: Packaging / Specialty
Points: 25.0
The Colour of Corruption
Agency: GREY / SAO PAULO + GREY / LATAM + GREY / -
Client: Reclame Aqui
Category: Data Visualization / Dynamic
Points: 25.0
The Corruption Converter
Agency: FCB Brasil / Sao Paulo + UMSTUDIO.COM / São Paulo + Antonio Brasiliano / São Paulo + Vitor Patalano / São Paulo
Client: Estadão Newspaper
Category: Data Visualization / Dynamic
Points: 25.0
Re:scam
Agency: DDB Group New Zealand / Auckland
Client: Netsafe
Category: Digital Design
Points: 25.0
Fearless Girl
Agency: McCann / New York + Traction Creative / New York + Visbal Sculpture, Inc / Delaware
Client: State Street Global Advisors
Category: Experiential / Environmental / Ambient Media - Single
Points: 25.0
Molson salutes the dépanneurs
Agency: Sid Lee / Montreal
Client: Molson Export
Category: Experiential / Environmental / Ambient Media - Series
Points: 25.0
Follow The Arches
Agency: Cossette / Toronto + Cossette / Montreal
Client: McDonald's Restaurants of Canada Limited
Category: Experiential / Environmental / Wayfinding
Points: 25.0
Making Gut Health Digestible
Agency: Jones Knowles Ritchie / London
Client: The Gut Stuff
Category: Moving Image / Single
Points: 25.0
SUMO GIRLS 82 TECHNIQUES
Agency: DENTSU INC. / Tokyo + amana inc. / Tokyo + TAKI CORPORATION / Tokyo
Client: HOKKOKU SHIMBUN INC.
Category: Craft / Art Direction - Single or Series
Points: 25.0
HOMME PLISSÉ ISSEY MIYAKE CITY MEETS BODY
Agency: ASABA DESIGN / Tokyo + BOAT / Tokyo + grandpa / Tokyo
Client: ISSEY MIYAKE INC.
Category: Craft / Art Direction - Single or Series
Points: 25.0
THE BEAUTY OF FOOD LOGISTICS
Agency: DENTSU INC. / Tokyo
Client: TOYOTA L&F
Category: Craft / Illustration - Single or Series
Points: 25.0
Open your eyes
Agency: Grey Germany / Duesseldorf
Client: Terre des femmes - Menschenrechte für die Frau e.V.
Category: Craft / Photography - Single or Series
Points: 25.0
The Art of Cutout, Cobwebs
Agency: DENTSU INC. / Tokyo
Client: OLFA Corporation
Category: Craft / Printing & Paper Craft - Single or Series
Points: 25.0
UNCONTROLLED TYPES by Plotter Drawing
Agency: SHA inc. / TOKYO
Client: SHA inc.
Category: Craft / Printing & Paper Craft - Single or Series
Points: 25.0
One plus One.
Agency: DENTSU INC. / Tokyo
Client: Ministry of Foreign Affairs of Japan
Category: Craft / Printing & Paper Craft - Single or Series
Points: 25.0
The Immunity Charm
Agency: McCann Worldgroup India / Mumbai + McCann Health / Delhi
Client: Ministry of Public Health, Afghanistan
Category: Innovation in Design / Print
Points: 25.0
Intel Drone Light Show at The Olympics
Agency: Intel / Santa Clara
Client: Intel
Category: Innovation in Design / Experiential / Environmental
Points: 25.0
G Active - Water Made Active
Agency: TBWA\Chiat\Day / Los Angeles
Client: Gatorade
Category: Innovation in Design / Moving Image
Points: 25.0
The Colour of Corruption
Agency: GREY / SAO PAULO + GREY / LATAM + GREY / -
Client: Reclame Aqui
Category: Websites / Utility
Points: 25.0
NEIGHBORHOODS
Agency: GOOD / Moscow + Hype production / Moscow + Dentsu Smart / Moscow + Segmento / Moscow
Client: Sberbank of Russia
Category: Online Advertising / Banners
Points: 25.0
Google Home of The Whopper
Agency: DAVID / Miami
Client: Burger King
Category: Interactive Video
Points: 25.0
Elton John - Farewell Yellow Brick Road Global Launch
Agency: Spinifex Group / Torrance
Client: Sir Elton John
Category: Craft / Visual Effects / Animation
Points: 25.0
Live Looper
Agency: BBDO / New York + BBDO Studios / New York
Client: Downtown Records
Category: Craft / Music / Sound
Points: 25.0
Nosferatu
Agency: AlmapBBDO / São Paulo
Client: Getty Images
Category: Craft / Music / Sound
Points: 25.0
JFK - Unsilenced
Agency: Rothco | Accenture Interactive / Dublin
Client: The Times/News UK and Ireland
Category: Craft / Music / Sound
Points: 25.0
Google Home of The Whopper
Agency: DAVID / Miami
Client: Burger King
Category: Innovation in Interactive / Online
Points: 25.0
Did You Mean MailChimp?
Agency: The Directors Bureau / Los Angeles + Riff Raff / London + Droga5 / New York
Client: MailChimp
Category: Broadcast / Short Form - Campaign
Points: 25.0
P&G My Black is Beautiful | The Talk
Agency: Hearts & Science / New York, NY + BBDO / New York + Egami Consulting Group / New York, NY + Barefoot Proximity / Cincinnati, OH
Client: P&G
Category: Broadcast / Long Form - Single
Points: 25.0
The Talk
Agency: BBDO / New York + The Corner Shop / New York
Client: P&G
Category: Online / Short Form - Single
Points: 25.0
Typecast
Agency: Wieden+Kennedy / New York + O Positive / New York
Client: The Atlantic
Category: Online / Short Form - Single
Points: 25.0
C21 Restaurant
Agency: Tool / Santa Monica + Saatchi & Saatchi / New York + National Down Syndrome Society / New York City
Client: National Down Syndrome Society
Category: Online / Short Form - Single
Points: 25.0
An Eye Fit for Liberty
Agency: Google Brand Studio / San Francisco
Client: Google
Category: Online / Long Form - Single
Points: 25.0
I'm With The Banned
Agency: Spotify In-House / New York
Client: Spotify
Category: Online / Long Form - Campaign
Points: 25.0
Breaking 2
Agency: Dirty Robber / Los Angeles + National Geographic Studios / New York
Client: Nike
Category: Feature Length / Non-Fiction / Documentary
Points: 25.0
Young Thug - Wyclef Jean
Agency: Pomp&Clout / Brooklyn
Client: Atlantic Records
Category: Music Videos
Points: 25.0
Pedigree Selfie STIX
Agency: Colenso BBDO / Auckland
Client: Mars
Category: Mobile Apps
Points: 25.0
To The Last Tree Standing
Agency: Ogilvy & Mather Polska / Warsaw
Client: Greenpeace Poland
Category: Gaming
Points: 25.0
Fearless Girl
Agency: McCann / New York + Visbal Sculpture, Inc / Delaware + Traction Creative / New York
Client: State Street Global Advisors
Category: Experiential / Live Events
Points: 25.0
Fans of Love
Agency: R/GA / New York
Client: Ad Council
Category: Experiential / Live Events
Points: 25.0
Did You Mean MailChimp?
Agency: Droga5 / New York + PHD / New York
Client: MailChimp
Category: Innovation in Branded Entertainment
Points: 25.0
Client:
Chobani®
Title:
Re-imagination of Chobani
Category:
Branding / Rebranding
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Chobani®
Title:
Chobani Display
Category:
Typography / Typeface Design
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
SHA inc.
Title:
UNCONTROLLED TYPES by Plotter Drawing
Category:
Typography / Static
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
TOYOTA L&F
Title:
THE BEAUTY OF FOOD LOGISTICS
Category:
Promotional / Posters - Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Miller Coors
Title:
Lite Originals
Category:
Promotional / Posters - Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Interreligious Council in Bosnia & Herzegovina
Title:
One Book For Peace
Category:
Promotional / Collateral Items - Single or Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Airbnb
Title:
Until We All Belong
Category:
Promotional / Collateral Items - Single or Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Chobani®
Title:
Chobani Greek Yogurt
Category:
Packaging / Mass-market
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
A. Darbo AG
Title:
Signed by bees
Category:
Packaging / Specialty
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
CARPOS
Title:
CARPOS® evoo Par Excellence
Category:
Packaging / Specialty
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Reclame Aqui
Title:
The Colour of Corruption
Category:
Data Visualization / Dynamic
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Estadão Newspaper
Title:
The Corruption Converter
Category:
Data Visualization / Dynamic
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Netsafe
Title:
Re:scam
Category:
Digital Design
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
State Street Global Advisors
Title:
Fearless Girl
Category:
Experiential / Environmental / Ambient Media - Single
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Molson Export
Title:
Molson salutes the dépanneurs
Category:
Experiential / Environmental / Ambient Media - Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
McDonald's Restaurants of Canada Limited
Title:
Follow The Arches
Category:
Experiential / Environmental / Wayfinding
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
The Gut Stuff
Title:
Making Gut Health Digestible
Category:
Moving Image / Single
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
HOKKOKU SHIMBUN INC.
Title:
SUMO GIRLS 82 TECHNIQUES
Category:
Craft / Art Direction - Single or Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
ISSEY MIYAKE INC.
Title:
HOMME PLISSÉ ISSEY MIYAKE CITY MEETS BODY
Category:
Craft / Art Direction - Single or Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
TOYOTA L&F
Title:
THE BEAUTY OF FOOD LOGISTICS
Category:
Craft / Illustration - Single or Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Terre des femmes - Menschenrechte für die Frau e.V.
Title:
Open your eyes
Category:
Craft / Photography - Single or Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
OLFA Corporation
Title:
The Art of Cutout, Cobwebs
Category:
Craft / Printing & Paper Craft - Single or Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
SHA inc.
Title:
UNCONTROLLED TYPES by Plotter Drawing
Category:
Craft / Printing & Paper Craft - Single or Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Ministry of Foreign Affairs of Japan
Title:
One plus One.
Category:
Craft / Printing & Paper Craft - Single or Series
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Ministry of Public Health, Afghanistan
Title:
The Immunity Charm
Category:
Innovation in Design / Print
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Intel
Title:
Intel Drone Light Show at The Olympics
Category:
Innovation in Design / Experiential / Environmental
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Gatorade
Title:
G Active - Water Made Active
Category:
Innovation in Design / Moving Image
Award:
2018 Design Gold Pencil
Points:
25.0
Client:
Reclame Aqui
Title:
The Colour of Corruption
Category:
Websites / Utility
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Sberbank of Russia
Title:
NEIGHBORHOODS
Category:
Online Advertising / Banners
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Burger King
Title:
Google Home of The Whopper
Category:
Interactive Video
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Sir Elton John
Title:
Elton John - Farewell Yellow Brick Road Global Launch
Category:
Craft / Visual Effects / Animation
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Downtown Records
Title:
Live Looper
Category:
Craft / Music / Sound
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Getty Images
Title:
Nosferatu
Category:
Craft / Music / Sound
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
The Times/News UK and Ireland
Title:
JFK - Unsilenced
Category:
Craft / Music / Sound
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
Burger King
Title:
Google Home of The Whopper
Category:
Innovation in Interactive / Online
Award:
2018 Interactive Gold Pencil
Points:
25.0
Client:
MailChimp
Title:
Did You Mean MailChimp?
Category:
Broadcast / Short Form - Campaign
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
P&G
Title:
P&G My Black is Beautiful | The Talk
Category:
Broadcast / Long Form - Single
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
P&G
Title:
The Talk
Category:
Online / Short Form - Single
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
The Atlantic
Title:
Typecast
Category:
Online / Short Form - Single
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
National Down Syndrome Society
Title:
C21 Restaurant
Category:
Online / Short Form - Single
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Google
Title:
An Eye Fit for Liberty
Category:
Online / Long Form - Single
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Spotify
Title:
I'm With The Banned
Category:
Online / Long Form - Campaign
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Nike
Title:
Breaking 2
Category:
Feature Length / Non-Fiction / Documentary
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Atlantic Records
Title:
Young Thug - Wyclef Jean
Category:
Music Videos
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Mars
Title:
Pedigree Selfie STIX
Category:
Mobile Apps
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Greenpeace Poland
Title:
To The Last Tree Standing
Category:
Gaming
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Hair Nah
Title:
Hair Nah
Category:
Gaming
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
State Street Global Advisors
Title:
Fearless Girl
Category:
Experiential / Live Events
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
Ad Council
Title:
Fans of Love
Category:
Experiential / Live Events
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
Client:
MailChimp
Title:
Did You Mean MailChimp?
Category:
Innovation in Branded Entertainment
Award:
2018 Branded Entertainment Gold Pencil
Points:
25.0
