The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
The Next Big Thing Is Here with Samsung + Jay Z
Agency: 72andSunny / Los Angeles
Client: Samsung Telecommunications America Category: Integrated Branding / Integrated Branding Campaign - 360
ugly truth
Agency: Arnold Worldwide / Boston
Client: truth Category: Integrated Branding / Integrated Branding Campaign - 360
Milka last square
Agency: Buzzman / Paris
Client: Mondelez Internatioal Category: Integrated Branding / Integrated Branding Campaign - 360
The Challenge Lab
Agency: Droga5 / New York
Client: Prudential Category: Integrated Branding / Integrated Branding Campaign - 360
Got Sleep?
Agency: Goodby Silverstein & Partners / San Francisco
Client: California Milk Processor Board Category: Integrated Branding / Integrated Branding Campaign - 360
Project Imaginat10n
Agency: Grey / New York
Client: Canon Category: Integrated Branding / Integrated Branding Campaign - 360
Volunteer to promote volunteering
Agency: Leo Burnett Melbourne / Southbank
Client: SEEK Volunteer Category: Integrated Branding / Integrated Branding Campaign - 360
THE SECOND HAND CAMPAIGN
Agency: SMFB / Oslo
Client: IKEA Category: Integrated Branding / Integrated Branding Campaign - 360
Brooklyn Film Festival
Agency: TBWA\Chiat\Day / New York
Client: Brooklyn Film Festival Category: Integrated Branding / Integrated Branding Campaign - 360
Axe Apollo Space Academy
Agency: BBH / London
Client: Unilever Category: Integrated Branding / Consumer Campaign
Footify FM
Agency: Clemenger BBDO / Melbourne + Will O'Rourke / Sydney + The Butchery / Melbourne + The Refinery / Melbourne
Client: National Australia Bank Category: Integrated Branding / Consumer Campaign
80's Integrated Case Study
Agency: GSD&M / Austin
Client: RadioShack Category: Integrated Branding / Consumer Campaign
Honor This
Agency: Leo Burnett / Chicago
Client: Sprint Category: Integrated Branding / Consumer Campaign
Road to Recovery
Agency: Leo Burnett / Sydney
Client: Diageo Category: Integrated Branding / Consumer Campaign
THE SECOND HAND CAMPAIGN
Agency: SMFB / Oslo
Client: IKEA Category: Integrated Branding / Consumer Campaign
D Rose Jumpstore
Agency: TBWA / London
Client: Adidas Category: Integrated Branding / Consumer Campaign
Google Street View Treks
Agency: B-Reel / New York
Client: Google Maps Category: Integrated Branding / Integrated Branding Campaign - Online
The Azerbaijani Olympic Digital Story
Agency: Grey / New York
Client: Febreze Category: Integrated Branding / Integrated Branding Campaign - Online
Burberry Kisses: A Google Art, Copy & Code Project
Agency: Grow / Norfolk + Burberry In-House / London + Google Creative Partnerships / Mountain View
Client: Google, Burberry Category: Integrated Branding / Integrated Branding Campaign - Online
Internetervention
Agency: Wieden+Kennedy / Portland + Stinkdigital / New York + Skunk / Los Angeles + Arcade Edit / Los Angeles
Client: Old Spice Category: Integrated Branding / Integrated Branding Campaign - Online