The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Unfinished Stories
Agency: TBWA\Chiat\Day / New York + Variable / New York + PSYOP / Los Angeles + Nørlum / Denmark
Client: Travelers Category: Craft - Animation / Campaign
What Matters is Inside
Agency: Passion Paris Production / Paris + Buzzman / Paris + Delsey / Tremblay-en-France
Client: Delsey Category: Craft - Animation / Single
Heart of a Lio
Agency: TBWA\Chiat\Day / Los Angeles + OMD / Chicago + Gizmo / Los Angeles + Stimmung / Los Angeles
Client: Gatorade Category: Craft - Animation / Single
There's a Rang-Tan in my Bedroom
Agency: Passion Animation Studios / London + Mother / London
Client: Greenpeace Category: Craft - Animation / Single
Dancing On Ice - Polar Bear & Squirrel
Agency: FABLEfx / Stockholm + ITV Creative / London + HUSH / London
Client: ITV Category: Craft - Animation / Single
Christmas doesn´t need much. Only Love.
Agency: SERVICEPLAN GERMANY / Munich
Client: PENNY Category: Craft - Animation / Single
AT&T Cinema
Agency: BBDO / New York + SomeSuchXAnonymous + BiscuitFilmworksandRevolver/WillO'Rourke
Client: AT&T Category: Craft - Cinematography / Campaign
Fine Art Everyday
Agency: Barbarian / New York + Cheil Worldwide / Seoul
Client: Samsung HQ Category: Craft - Cinematography / Campaign
AT&T Cinema
Agency: BBDO / New York + SomeSuchXAnonymous + BiscuitFilmworksandRevolver/WillO'Rourke
Client: AT&T Category: Craft - Use of Music / Original Music
CappuChinos
Agency: BBDO / New York + OPositive
Client: Dunkin' Category: Craft - Use of Music / Original Music
First Christmas
Agency: Jung von Matt/Donau / Vienna + Passion Animation Studios / London + Mcasso / London + UNIT / London
Client: Erste Group Bank AG Category: Craft - Use of Music / Original Music
World's Most Honest Tourism Film
Agency: Ogilvy & Mather / Bengaluru + Hungry Films / Mumbai
Client: Madhya Pradesh Tourism Development Corporation Category: Craft - Use of Music / Original Music
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown
Client: Mars Wrigley Confectionery Category: Craft - Use of Music / Original Music
The Worst Song in the World
Agency: ROSAPARK / PARIS
Client: Monoprix Category: Craft - Use of Music / Original Music
Live&Breathe
Agency: TBWA / Pyrmont/Sydney + Goodoil Films / Sydney + Alt VFX / Sydney + Arc / Sydney
Client: The Woolmark Company Category: Craft - Use of Music / Original Music
Boys Don't Cry
Agency: Bensimon Byrne / Toronto + Narrative / Toronto
Client: White Ribbon Category: Craft - Use of Music / Original Music
Lessons From My Neighborhood
Agency: VMLY&R / Kansas City + Youth Ambassador / Kansas City + Station Film / Los Angeles
Client: Youth Ambassadors Category: Craft - Use of Music / Original Music
The Process
Agency: Aviation Gin / New York + Escape Velocity / Los Angeles + Maximum Effort / Los Angeles
Client: Aviation Gin Category: Craft - Writing / Single
Ahmend
Agency: BBDO / New York + RadicalMedia
Client: Mars Chocolate North America / Snickers Category: Craft - Writing / Single
The New Normal
Agency: Mekanism / San Francisco + MedMen / Los Angeles + MJZ / Los Angeles
Client: MedMen Category: Craft - Writing / Single
Famous Fingers
Agency: McCann Canada / Toronto
Client: Prostate Cancer Canada Category: Craft - Writing / Single
NYTimes: Meek Mill: Prisoners Need A New Set Of Rights
Agency: Roc Nation / New York + VaynerMedia / New York
Client: Roc Nation Category: Craft - Writing / Single
U.S. Air Force Gold Star Families
Agency: GSD&M / Austin
Client: United States Air Force Category: Craft - Writing / Single
TEDx Sydney: Humankind
Agency: Substance / Sydney
Client: TEDx Sydney Category: Craft - Title Sequences / Title Sequences
Better You
Agency: Apple / Cupertino + Rattling Stick / Los Angeles + Work Editorial / Los Angeles + The Mill / Los Angeles
Client: Apple Category: Craft - Editing / Single
Hokey Pokey
Agency: Exile Edit / LA + Apple / Cupertino + MJZ / Los Angeles
Client: Apple Category: Craft - Editing / Single
Unlock
Agency: Final Cut / Los Angeles + Furlined / Los Angeles + Apple / Cupertino + MPC / Los Angeles
Client: Apple Category: Craft - Editing / Single
Get Ready
Agency: Final Cut / Los Angeles + Dollar Shave Club / Los Angeles + MJZ / Los Angeles + The Mill / Los Angeles
Client: Dollar Shave Club Category: Craft - Editing / Single
Endless Stories
Agency: AlmapBBDO / São Paulo
Client: Getty Images Category: Craft - Editing / Single
Unlock
Agency: Apple / Cupertino + Furlined / Los Angeles + MPC / Los Angeles + Final Cut / Los Angeles
Client: Apple Category: Craft - Direction / Single
A Little Company
Agency: Apple / Cupertino + Furlined / Los Angeles
Client: Apple Category: Craft - Direction / Single
The Shot
Agency: BBDO / New York + BiscuitFilmworksandRevolver/WillO'Rourke
Client: AT&T Category: Craft - Direction / Single
Surprise
Agency: BBDO / New York + SomeSuchXAnonymous
Client: AT&T Category: Craft - Direction / Single
Runways
Agency: Wieden+Kennedy / New York
Client: Delta Air Lines Category: Craft - Direction / Single
Unstoppable
Agency: Jung von Matt/Donau / Vienna
Client: Erste Bank und Sparkasse Category: Craft - Direction / Single
Major
Agency: RadicalMedia / New York City + Droga5 / New York
Client: Hennessy Category: Craft - Direction / Single
Nurses Change Everything
Agency: MJZ / Los Angeles + BBDO / New York
Client: Johnson & Johnson Category: Craft - Direction / Single
FRIENDSHIT
Agency: GREYnJ UNITED / Bangkok
Client: KASIKORNBANK PUBLIC COMPANY LIMITED Category: Craft - Direction / Single
The New Normal
Agency: Mekanism / San Francisco + MedMen / Los Angeles + MJZ / Los Angeles
Client: MedMen Category: Craft - Direction / Single
Reverse
Agency: Matter Unlimited / New York + Whitelist / Los Angeles
Client: Merck For Mothers Category: Craft - Direction / Single
Point of View
Agency: BBDO / New York + MJZ
Client: Sandy Hook Promise Category: Craft - Direction / Single
If Love Hurts
Agency: Pete Giblin / London + Somesuch / London
Client: White Ribbon Category: Craft - Direction / Single
Start Your Impossible: The Dual Heroes (Campaign)
Agency: ADK / Singapore + Toyota Motor Asia Pacific / Singapore + Academy Films / London
Client: Toyota Motor Asia Pacific Category: Craft - Editing / Campaign
Hope
Agency: Blur / Madrid + Sra Rushmore SA / Madrid + ICRC / Geneve
Client: International Committee of the Red Cross Category: Craft - Sound Design / Single
Award:
2019 Moving Image Craft Merit Award
Agency:
TBWA\Chiat\Day / New York + Variable / New York + PSYOP / Los Angeles + Nørlum / Denmark
Client:
Travelers
Title:
Unfinished Stories
Category:
Craft - Animation / Campaign
Annual ID:
OS_MI19099M
Award:
2019 Moving Image Craft Merit Award
Agency:
Passion Paris Production / Paris + Buzzman / Paris + Delsey / Tremblay-en-France
Client:
Delsey
Title:
What Matters is Inside
Category:
Craft - Animation / Single
Annual ID:
OS_MI19093M
Award:
2019 Moving Image Craft Merit Award
Agency:
AMV BBDO / London
Client:
Essity
Title:
Viva La Vulva
Category:
Craft - Animation / Single
Annual ID:
OS_MI19094M
Award:
2019 Moving Image Craft Merit Award
Agency:
TBWA\Chiat\Day / Los Angeles + OMD / Chicago + Gizmo / Los Angeles + Stimmung / Los Angeles
Client:
Gatorade
Title:
Heart of a Lio
Category:
Craft - Animation / Single
Annual ID:
OS_MI19095M
Award:
2019 Moving Image Craft Merit Award
Agency:
Passion Animation Studios / London + Mother / London
Client:
Greenpeace
Title:
There's a Rang-Tan in my Bedroom
Category:
Craft - Animation / Single
Annual ID:
OS_MI19096M
Award:
2019 Moving Image Craft Merit Award
Agency:
FABLEfx / Stockholm + ITV Creative / London + HUSH / London
Client:
ITV
Title:
Dancing On Ice - Polar Bear & Squirrel
Category:
Craft - Animation / Single
Annual ID:
OS_MI19097M
Award:
2019 Moving Image Craft Merit Award
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PENNY
Title:
Christmas doesn´t need much. Only Love.
Category:
Craft - Animation / Single
Annual ID:
OS_MI19098M
Award:
2019 Moving Image Craft Merit Award
Agency:
BBDO / New York + SomeSuchXAnonymous + BiscuitFilmworksandRevolver/WillO'Rourke
Client:
AT&T
Title:
AT&T Cinema
Category:
Craft - Cinematography / Campaign
Annual ID:
OS_MI19091M
Award:
2019 Moving Image Craft Merit Award
Agency:
Barbarian / New York + Cheil Worldwide / Seoul
Client:
Samsung HQ
Title:
Fine Art Everyday
Category:
Craft - Cinematography / Campaign
Annual ID:
OS_MI19092M
Award:
2019 Moving Image Craft Merit Award
Agency:
BBDO / New York + SomeSuchXAnonymous + BiscuitFilmworksandRevolver/WillO'Rourke
Client:
AT&T
Title:
AT&T Cinema
Category:
Craft - Use of Music / Original Music
Annual ID:
OS_MI19112M
Award:
2019 Moving Image Craft Merit Award
Agency:
BBDO / New York + OPositive
Client:
Dunkin'
Title:
CappuChinos
Category:
Craft - Use of Music / Original Music
Annual ID:
OS_MI19113M
Award:
2019 Moving Image Craft Merit Award
Agency:
Jung von Matt/Donau / Vienna + Passion Animation Studios / London + Mcasso / London + UNIT / London
Client:
Erste Group Bank AG
Title:
First Christmas
Category:
Craft - Use of Music / Original Music
Annual ID:
OS_MI19114M
Award:
2019 Moving Image Craft Merit Award
Agency:
Ogilvy & Mather / Bengaluru + Hungry Films / Mumbai
Client:
Madhya Pradesh Tourism Development Corporation
Title:
World's Most Honest Tourism Film
Category:
Craft - Use of Music / Original Music
Annual ID:
OS_MI19115M
Award:
2019 Moving Image Craft Merit Award
Agency:
DDB / Chicago + Mars Wrigley Confectionery / Hackettstown
Client:
Mars Wrigley Confectionery
Title:
Broadway the Rainbow
Category:
Craft - Use of Music / Original Music
Annual ID:
OS_MI19116M
Award:
2019 Moving Image Craft Merit Award
Agency:
ROSAPARK / PARIS
Client:
Monoprix
Title:
The Worst Song in the World
Category:
Craft - Use of Music / Original Music
Annual ID:
OS_MI19117M
Award:
2019 Moving Image Craft Merit Award
Agency:
TBWA / Pyrmont/Sydney + Goodoil Films / Sydney + Alt VFX / Sydney + Arc / Sydney
Client:
The Woolmark Company
Title:
Live&Breathe
Category:
Craft - Use of Music / Original Music
Annual ID:
OS_MI19118M
Award:
2019 Moving Image Craft Merit Award
Agency:
Bensimon Byrne / Toronto + Narrative / Toronto
Client:
White Ribbon
Title:
Boys Don't Cry
Category:
Craft - Use of Music / Original Music
Annual ID:
OS_MI19119M
Award:
2019 Moving Image Craft Merit Award
Agency:
VMLY&R / Kansas City + Youth Ambassador / Kansas City + Station Film / Los Angeles
Client:
Youth Ambassadors
Title:
Lessons From My Neighborhood
Category:
Craft - Use of Music / Original Music
Annual ID:
OS_MI19120M
Award:
2019 Moving Image Craft Merit Award
Agency:
Aviation Gin / New York + Escape Velocity / Los Angeles + Maximum Effort / Los Angeles
Client:
Aviation Gin
Title:
The Process
Category:
Craft - Writing / Single
Annual ID:
OS_MI19069M
Award:
2019 Moving Image Craft Merit Award
Agency:
BBDO / New York + RadicalMedia
Client:
Mars Chocolate North America / Snickers
Title:
Ahmend
Category:
Craft - Writing / Single
Annual ID:
OS_MI19070M
Award:
2019 Moving Image Craft Merit Award
Agency:
Mekanism / San Francisco + MedMen / Los Angeles + MJZ / Los Angeles
Client:
MedMen
Title:
The New Normal
Category:
Craft - Writing / Single
Annual ID:
OS_MI19071M
Award:
2019 Moving Image Craft Merit Award
Agency:
McCann Canada / Toronto
Client:
Prostate Cancer Canada
Title:
Famous Fingers
Category:
Craft - Writing / Single
Annual ID:
OS_MI19072M
Award:
2019 Moving Image Craft Merit Award
Agency:
BBDO / Toronto
Client:
Right To Play
Title:
Soldier
Category:
Craft - Writing / Single
Annual ID:
OS_MI19073M
Award:
2019 Moving Image Craft Merit Award
Agency:
Roc Nation / New York + VaynerMedia / New York
Client:
Roc Nation
Title:
NYTimes: Meek Mill: Prisoners Need A New Set Of Rights
Category:
Craft - Writing / Single
Annual ID:
OS_MI19074M
Award:
2019 Moving Image Craft Merit Award
Agency:
Squarespace / New York
Client:
Squarespace
Title:
Make It
Category:
Craft - Writing / Single
Annual ID:
OS_MI19075M
Award:
2019 Moving Image Craft Merit Award
Agency:
GSD&M / Austin
Client:
United States Air Force
Title:
U.S. Air Force Gold Star Families
Category:
Craft - Writing / Single
Annual ID:
OS_MI19076M
Award:
2019 Moving Image Craft Merit Award
Agency:
Substance / Sydney
Client:
TEDx Sydney
Title:
TEDx Sydney: Humankind
Category:
Craft - Title Sequences / Title Sequences
Annual ID:
OS_MI19100M
Award:
2019 Moving Image Craft Merit Award
Agency:
Apple / Cupertino + Rattling Stick / Los Angeles + Work Editorial / Los Angeles + The Mill / Los Angeles
Client:
Apple
Title:
Better You
Category:
Craft - Editing / Single
Annual ID:
OS_MI19077M
Award:
2019 Moving Image Craft Merit Award
Agency:
Exile Edit / LA + Apple / Cupertino + MJZ / Los Angeles
Client:
Apple
Title:
Hokey Pokey
Category:
Craft - Editing / Single
Annual ID:
OS_MI19078M
Award:
2019 Moving Image Craft Merit Award
Agency:
Final Cut / Los Angeles + Furlined / Los Angeles + Apple / Cupertino + MPC / Los Angeles
Client:
Apple
Title:
Unlock
Category:
Craft - Editing / Single
Annual ID:
OS_MI19079M
Award:
2019 Moving Image Craft Merit Award
Agency:
Final Cut / Los Angeles + Dollar Shave Club / Los Angeles + MJZ / Los Angeles + The Mill / Los Angeles
Client:
Dollar Shave Club
Title:
Get Ready
Category:
Craft - Editing / Single
Annual ID:
OS_MI19080M
Award:
2019 Moving Image Craft Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Getty Images
Title:
Endless Stories
Category:
Craft - Editing / Single
Annual ID:
OS_MI19081M
Award:
2019 Moving Image Craft Merit Award
Agency:
Apple / Cupertino + Furlined / Los Angeles + MPC / Los Angeles + Final Cut / Los Angeles
Client:
Apple
Title:
Unlock
Category:
Craft - Direction / Single
Annual ID:
OS_MI19053M
Award:
2019 Moving Image Craft Merit Award
Agency:
Apple / Cupertino + Furlined / Los Angeles
Client:
Apple
Title:
A Little Company
Category:
Craft - Direction / Single
Annual ID:
OS_MI19054M
Award:
2019 Moving Image Craft Merit Award
Agency:
BBDO / New York + BiscuitFilmworksandRevolver/WillO'Rourke
Client:
AT&T
Title:
The Shot
Category:
Craft - Direction / Single
Annual ID:
OS_MI19055M
Award:
2019 Moving Image Craft Merit Award
Agency:
BBDO / New York + SomeSuchXAnonymous
Client:
AT&T
Title:
Surprise
Category:
Craft - Direction / Single
Annual ID:
OS_MI19056M
Award:
2019 Moving Image Craft Merit Award
Agency:
Wieden+Kennedy / New York
Client:
Delta Air Lines
Title:
Runways
Category:
Craft - Direction / Single
Annual ID:
OS_MI19057M
Award:
2019 Moving Image Craft Merit Award
Agency:
Jung von Matt/Donau / Vienna
Client:
Erste Bank und Sparkasse
Title:
Unstoppable
Category:
Craft - Direction / Single
Annual ID:
OS_MI19058M
Award:
2019 Moving Image Craft Merit Award
Agency:
AMV BBDO / London
Client:
Essity
Title:
Viva La Vulva
Category:
Craft - Direction / Single
Annual ID:
OS_MI19059M
Award:
2019 Moving Image Craft Merit Award
Agency:
RadicalMedia / New York City + Droga5 / New York
Client:
Hennessy
Title:
Major
Category:
Craft - Direction / Single
Annual ID:
OS_MI19060M
Award:
2019 Moving Image Craft Merit Award
Agency:
MJZ / Los Angeles + BBDO / New York
Client:
Johnson & Johnson
Title:
Nurses Change Everything
Category:
Craft - Direction / Single
Annual ID:
OS_MI19061M
Award:
2019 Moving Image Craft Merit Award
Agency:
GREYnJ UNITED / Bangkok
Client:
KASIKORNBANK PUBLIC COMPANY LIMITED
Title:
FRIENDSHIT
Category:
Craft - Direction / Single
Annual ID:
OS_MI19062M
Award:
2019 Moving Image Craft Merit Award
Agency:
Mekanism / San Francisco + MedMen / Los Angeles + MJZ / Los Angeles
Client:
MedMen
Title:
The New Normal
Category:
Craft - Direction / Single
Annual ID:
OS_MI19063M
Award:
2019 Moving Image Craft Merit Award
Agency:
Matter Unlimited / New York + Whitelist / Los Angeles
Client:
Merck For Mothers
Title:
Reverse
Category:
Craft - Direction / Single
Annual ID:
OS_MI19064M
Award:
2019 Moving Image Craft Merit Award
Agency:
BBDO / Toronto
Client:
Right To Play
Title:
Soldier
Category:
Craft - Direction / Single
Annual ID:
OS_MI19065M
Award:
2019 Moving Image Craft Merit Award
Agency:
BBDO / New York + MJZ
Client:
Sandy Hook Promise
Title:
Point of View
Category:
Craft - Direction / Single
Annual ID:
OS_MI19066M
Award:
2019 Moving Image Craft Merit Award
Agency:
Pete Giblin / London + Somesuch / London
Client:
White Ribbon
Title:
If Love Hurts
Category:
Craft - Direction / Single
Annual ID:
OS_MI19067M
Award:
2019 Moving Image Craft Merit Award
Agency:
BBDO / Toronto
Client:
Right To Play
Title:
We Rise
Category:
Craft - Direction / Campaign
Annual ID:
OS_MI19068M
Award:
2019 Moving Image Craft Merit Award
Agency:
ADK / Singapore + Toyota Motor Asia Pacific / Singapore + Academy Films / London
Client:
Toyota Motor Asia Pacific
Title:
Start Your Impossible: The Dual Heroes (Campaign)
Category:
Craft - Editing / Campaign
Annual ID:
OS_MI19082M
Award:
2019 Moving Image Craft Merit Award
Agency:
Blur / Madrid + Sra Rushmore SA / Madrid + ICRC / Geneve
Client:
International Committee of the Red Cross
Title:
Hope
Category:
Craft - Sound Design / Single
Annual ID:
OS_MI19108M
