The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Eat a Swede
Agency: McCann / Stockholm + McCann Worldgroup / London
Client: The Swedish Food Federation
Category: Best of Health & Wellness
Points: 90.0
Eat a Swede
Agency: McCann / Stockholm + McCann Worldgroup / London
Client: The Swedish Food Federation
Category: Film
Points: 45.0
The Bridge
Agency: Klick Health / Toronto + Jamute / Brazil + Lightfarm Studios / Rio de Janeiro
Client: PAWS NY
Category: Film
Points: 45.0
The Bridge
Agency: Klick Health / Toronto + Jamute / Brazil + Lightfarm Studios / Rio de Janeiro
Client: PAWS NY
Category: Craft / Art Direction
Points: 45.0
Eat a Swede
Agency: McCann / Stockholm + McCann Worldgroup / London
Client: The Swedish Food Federation
Category: Branded Content
Points: 45.0
Morning After Island
Agency: Ogilvy Honduras / Tegucigalpa + 14 al Centro Latam / Tegucigalpa
Client: Grupo Estratégico PAE
Category: Public Relations
Points: 45.0
Substitute Dealers
Agency: Joan Creative / New York + JOAN Studios / New York
Client: Ad Council
Category: Experiential / Immersive / Events
Points: 45.0
The Bridge
Agency: Klick Health / Toronto + Jamute / Brazil + Lightfarm Studios / Rio de Janeiro
Client: PAWS NY
Category: Branded Content
Points: 45.0
The Last Photo
Agency: adam&eveDDB / London + the7stars / London + Hope&Glory / London + cain&abelDDB / London
Client: CALM + ITV
Category: Experiential / Immersive / Events
Points: 45.0
Eyedar
Agency: Area 23, an IPG Health Company / New York + Dalmatian Cow / Los Angeles + Blind Pig / London
Client: Horizon Therapeutics
Category: Innovation & Transformation / Innovation in Health & Wellness
Points: 21.0
Beyond Words
Agency: Area 23, an IPG Health Company / New York
Client: Keylu
Category: Online & Mobile
Points: 21.0
Dot Pad
Agency: SERVICEPLAN GERMANY / Munich + SERVICEPLAN KOREA / Seoul
Client: Dot Incorporation
Category: Craft / Use of Technology
Points: 21.0
Eyedar
Agency: Area 23, an IPG Health Company / New York + Dalmatian Cow / Los Angeles + Blind Pig / London
Client: Horizon Therapeutics
Category: Craft / Use of Technology
Points: 21.0
Last Performance
Agency: Special / Auckland + South Pacific Pictures + Images and Sound
Client: Partners Life
Category: Branded Content
Points: 21.0
Rescue Matches
Agency: Mischief @ No Fixed Address / Brooklyn + Tinder
Client: Tinder
Category: Brand Partnerships
Points: 21.0
Save the Survivors
Agency: Pol / Oslo + BR-F / Stockholm + Ohlogy / Oslo
Client: Save the Children
Category: Film
Points: 21.0
The Art of Self Examination
Agency: DAVID / Buenos Aires
Client: MACMA
Category: Experiential / Immersive / Events
Points: 21.0
The Diapér
Agency: Mother / Los Angeles + Goop / Los Angeles
Client: Baby2Baby
Category: Public Relations
Points: 21.0
The Hornicultural Society
Agency: Ogilvy UK / London
Client: Relate
Category: Design / Packaging
Points: 21.0
The Last Photo
Agency: adam&eveDDB / London + the7stars / London + Hope&Glory / London + cain&abelDDB / London
Client: CALM + ITV
Category: Integrated Campaign
Points: 21.0
The Unwearable Collection
Agency: Area 23, an IPG Health Company / New York + Boehringer Ingelheim / Ridgefield + Dalmatian Cow / Los Angeles + Ritmika Audio Arts / São Paulo
Client: Boehringer Ingelheim
Category: Craft / Art Direction
Points: 21.0
The Hornicultural Society
Agency: Ogilvy UK / London
Client: Relate
Category: Craft / Art Direction
Points: 9.0
The Hornicultural Society
Agency: Ogilvy UK / London
Client: Relate
Category: Public Relations
Points: 9.0
Staybl
Agency: Havas Germany + Havas New York
Client: Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Category: Products
Points: 9.0
#UnExaminable
Agency: DDB Romania / Bucharest + Media Investment / Bucharest + Porter Novelli / Bucharest + Abis Studio / Bucharest
Client: The VIF Network
Category: Film
Points: 9.0
Anne de Gaulle
Agency: Havas Paris / Puteaux + Fondation Anne de Gaulle / Paris
Client: Fondation Anne de Gaulle
Category: Public Relations
Points: 9.0
Daniel's apartment
Agency: Sra. Rushmore S.A. / Madrid + ViiV Healthcare / Madrid + Primo Content / Madrid + Freelance For / Madrid
Client: ViiV Healthcare
Category: Public Relations
Points: 9.0
Empty Plates
Agency: Saatchi & Saatchi MEA / Dubai + Prodigious Middle East / Dubai + Optix Middle East / Dubai + Vox Haus / Petrópolis
Client: UAE Government Media Office
Category: Public Relations
Points: 9.0
Get F*cked by the Government
Agency: Mischief @ No Fixed Address / Brooklyn + Dame + Moxie Communications + I Can Make It Move
Client: Dame
Category: Public Relations
Points: 9.0
Glossed Over
Agency: Sid Lee / Toronto + Cheekbone Beauty + Sephora Canada
Client: Cheekbone Beauty
Category: Products
Points: 9.0
Junk Sleep
Agency: Droga5 / New York + King Lear Music & Sound + Found Objects + MJZ
Client: Mattress Firm
Category: Integrated Campaign
Points: 9.0
Staybl
Agency: Havas Germany + Havas New York
Client: Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Category: Craft / Use of Technology
Points: 9.0
The Donated Commercial
Agency: DonerNorth / Toronto + Canada’s Organ and Tissue Donation Community / Ottawa + Berkeley Inc. / Toronto
Client: Canada’s Organ and Tissue Donation Community
Category: Radio & Audio
Points: 9.0
Thirst
Agency: Klick Health / Toronto + YUCA / Brazil + Jamute / Brazil + The Youth / Brazil
Client: podHER
Category: Film
Points: 9.0
The Unwearable Collection
Agency: Area 23, an IPG Health Company / New York + Boehringer Ingelheim / Ridgefield + Dalmatian Cow / Los Angeles + Ritmika Audio Arts / São Paulo
Client: Boehringer Ingelheim
Category: Promotional Items
Points: 3.0
The Missing Chapter
Agency: Leo Burnett India / Mumbai + Procter & Gamble / Whisper / Mumbai + Offroad Films / Mumbai
Client: P&G Whisper
Category: Out of Home
Points: 3.0
The Uncover
Agency: Weber Shandwick / Paris + Allegorie studio / Paris + Aurevoir Charlie / LEVALLOIS PERRET
Client: Frida etc.
Category: Print
Points: 3.0
Gun Survivor Reviews
Agency: Energy BBDO / Chicago + Guns Down America / Youngstown + CANJA Audio Culture / Curitiba
Client: Guns Down America
Category: Online & Mobile
Points: 3.0
Staybl
Agency: Havas Germany + Havas New York
Client: Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Category: Online & Mobile
Points: 3.0
The Postponed Day
Agency: Grey Argentina / Buenos Aires
Client: LALCEC
Category: Direct Marketing
Points: 3.0
Get F*cked by the Government
Agency: Mischief @ No Fixed Address / Brooklyn + Dame + Moxie Communications + I Can Make It Move
Client: Dame
Category: Products
Points: 3.0
The Hornicultural Society
Agency: Ogilvy UK / London
Client: Relate
Category: Direct Marketing
Points: 3.0
The Missing Chapter
Agency: Leo Burnett India / Mumbai + Procter & Gamble / Whisper / Mumbai + Offroad Films / Mumbai
Client: P&G Whisper
Category: Craft / Art Direction
Points: 3.0
Unforgettable Moments
Agency: The Leith Agency / Edinburgh
Client: Head For Change
Category: Craft / Art Direction
Points: 3.0
Pets of War
Agency: Ogilvy Health NA / New York + Illusion CGI Studio / Bangkok
Client: Four Paws
Category: Craft / Art Direction
Points: 3.0
Tough Turban: B2B Packaging
Agency: Zulu Alpha Kilo + Pfaff Harley-Davidson + Sparks Innovation
Client: Pfaff Harley-Davidson
Category: Craft / Art Direction
Points: 3.0
House of Legends
Agency: Cossette / Toronto + Rajakovic Electric / Toronto + Nimiopere / Toronto + Scouts Honour / Toronto
Client: SickKids Foundation
Category: Craft / Writing
Points: 3.0
Sole Music
Agency: ‿ and us / Dubai + BlackBox / Dubai
Client: Anghami
Category: Craft / Use of Technology
Points: 3.0
Client:
The Swedish Food Federation
Title:
Eat a Swede
Category:
Best of Health & Wellness
Award:
2023 Health & Wellness Best of Discipline Pencil
Points:
90.0
Client:
The Swedish Food Federation
Title:
Eat a Swede
Category:
Film
Award:
2023 Health & Wellness Gold Pencil
Points:
45.0
Client:
PAWS NY
Title:
The Bridge
Category:
Film
Award:
2023 Health & Wellness Gold Pencil
Points:
45.0
Client:
PAWS NY
Title:
The Bridge
Category:
Craft / Art Direction
Award:
2023 Health & Wellness Gold Pencil
Points:
45.0
Client:
The Swedish Food Federation
Title:
Eat a Swede
Category:
Branded Content
Award:
2023 Health & Wellness Gold Pencil
Points:
45.0
Client:
Grupo Estratégico PAE
Title:
Morning After Island
Category:
Public Relations
Award:
2023 Health & Wellness Gold Pencil
Points:
45.0
Client:
Ad Council
Title:
Substitute Dealers
Category:
Experiential / Immersive / Events
Award:
2023 Health & Wellness Gold Pencil
Points:
45.0
Client:
PAWS NY
Title:
The Bridge
Category:
Branded Content
Award:
2023 Health & Wellness Gold Pencil
Points:
45.0
Client:
CALM + ITV
Title:
The Last Photo
Category:
Experiential / Immersive / Events
Award:
2023 Health & Wellness Gold Pencil
Points:
45.0
Client:
Horizon Therapeutics
Title:
Eyedar
Category:
Innovation & Transformation / Innovation in Health & Wellness
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Keylu
Title:
Beyond Words
Category:
Online & Mobile
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Dot Incorporation
Title:
Dot Pad
Category:
Craft / Use of Technology
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Horizon Therapeutics
Title:
Eyedar
Category:
Craft / Use of Technology
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Partners Life
Title:
Last Performance
Category:
Branded Content
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Tinder
Title:
Rescue Matches
Category:
Brand Partnerships
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Save the Children
Title:
Save the Survivors
Category:
Film
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Vaseline
Title:
See My Skin
Category:
Public Relations
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
MACMA
Title:
The Art of Self Examination
Category:
Experiential / Immersive / Events
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Baby2Baby
Title:
The Diapér
Category:
Public Relations
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Relate
Title:
The Hornicultural Society
Category:
Design / Packaging
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
CALM + ITV
Title:
The Last Photo
Category:
Integrated Campaign
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Boehringer Ingelheim
Title:
The Unwearable Collection
Category:
Craft / Art Direction
Award:
2023 Health & Wellness Silver Pencil
Points:
21.0
Client:
Relate
Title:
The Hornicultural Society
Category:
Craft / Art Direction
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
Relate
Title:
The Hornicultural Society
Category:
Public Relations
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Title:
Staybl
Category:
Products
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
The VIF Network
Title:
#UnExaminable
Category:
Film
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
Fondation Anne de Gaulle
Title:
Anne de Gaulle
Category:
Public Relations
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
ViiV Healthcare
Title:
Daniel's apartment
Category:
Public Relations
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
UAE Government Media Office
Title:
Empty Plates
Category:
Public Relations
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
Dame
Title:
Get F*cked by the Government
Category:
Public Relations
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
Cheekbone Beauty
Title:
Glossed Over
Category:
Products
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
FightMND
Title:
I'm Neale Daniher
Category:
Social Media
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
Mattress Firm
Title:
Junk Sleep
Category:
Integrated Campaign
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Title:
Staybl
Category:
Craft / Use of Technology
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
Canada’s Organ and Tissue Donation Community
Title:
The Donated Commercial
Category:
Radio & Audio
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
podHER
Title:
Thirst
Category:
Film
Award:
2023 Health & Wellness Bronze Pencil
Points:
9.0
Client:
Boehringer Ingelheim
Title:
The Unwearable Collection
Category:
Promotional Items
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
P&G Whisper
Title:
The Missing Chapter
Category:
Out of Home
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
Frida etc.
Title:
The Uncover
Category:
Print
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
Guns Down America
Title:
Gun Survivor Reviews
Category:
Online & Mobile
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Title:
Staybl
Category:
Online & Mobile
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
LALCEC
Title:
The Postponed Day
Category:
Direct Marketing
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
Dame
Title:
Get F*cked by the Government
Category:
Products
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
Relate
Title:
The Hornicultural Society
Category:
Direct Marketing
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
P&G Whisper
Title:
The Missing Chapter
Category:
Craft / Art Direction
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
Head For Change
Title:
Unforgettable Moments
Category:
Craft / Art Direction
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
Four Paws
Title:
Pets of War
Category:
Craft / Art Direction
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
Pfaff Harley-Davidson
Title:
Tough Turban: B2B Packaging
Category:
Craft / Art Direction
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
SickKids Foundation
Title:
House of Legends
Category:
Craft / Writing
Award:
2023 Health & Wellness Merit Award
Points:
3.0
Client:
Anghami
Title:
Sole Music
Category:
Craft / Use of Technology
Award:
2023 Health & Wellness Merit Award
Points:
3.0
