The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Chillboards
Agency: DDB / Chicago + adam&eveDDB / London + NORD DDB CPH / Copenhagen + Molson Coors / Chicago
Client: Coors Light
Category: Best of Design
Points: 90.0
Google Black-owned Friday Every Day
Agency: BBH USA + Google Consumer Apps
Client: Google
Category: Digital Design
Points: 45.0
Project Convey
Agency: 180LA / Los Angeles + Cox Communications / Atlanta + Sanctuary / New York + Unit9 / London
Client: Cox Communications
Category: Digital Design
Points: 45.0
Portuguese (Re)Constitution
Agency: FCB Lisboa / Lisbon + Penguin Random House Portugal
Client: Penguin Random House Portugal
Category: Craft / Illustration
Points: 45.0
The Unburnable Book
Agency: Rethink + Penguin Random House / Toronto
Client: Penguin Random House
Category: Craft / Printing & Paper Craft
Points: 45.0
A Long Tunnel of 3 years of hardship
Agency: DENTSU INC. / Tokyo + TONE UP CORP. / Tokyo
Client: THE HOKKOKU SHIMBUN
Category: Craft / Art Direction
Points: 45.0
A Silent Frown
Agency: DDB Mudra Group / Mumbai
Client: Charlie Chaplin Foundation
Category: Editorial / Books
Points: 45.0
Beautiful Mutations
Agency: DENTSU INC. / Tokyo
Client: The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
Category: Posters / Series
Points: 45.0
Chillboards
Agency: DDB / Chicago + adam&eveDDB / London + NORD DDB CPH / Copenhagen + Molson Coors / Chicago
Client: Coors Light
Category: Out of Home / Series
Points: 45.0
FAQ YOU – An educational (R)evolution
Agency: loved GmbH / Hamburg + thjnk AG / Hamburg
Client: Ohhh! foundation
Category: Editorial / Digital Publications
Points: 45.0
Furphy What the truck?!
Agency: Thinkerbell + Scoundrel + Lion / Furphy + UM Media / Sydney
Client: Lion, Furphy
Category: Out of Home / Brand Installations
Points: 45.0
Google Black-owned Friday Every Day
Agency: BBH USA + Google Consumer Apps
Client: Google
Category: Craft / Art Direction
Points: 45.0
NN North Sea Jazz Festival
Agency: Studio Dumbar/DEPT / Rotterdam
Client: Mojo Concerts
Category: Typography / Dynamic / In Motion
Points: 45.0
Non artificial Mexico
Agency: We Believers / New York + Pickle Music / New York + America Filmworks / Bross al cuadrado + Da Ocho
Client: Burger King
Category: Craft / Photography
Points: 45.0
Portuguese (Re)Constitution
Agency: FCB Lisboa / Lisbon + Penguin Random House Portugal
Client: Penguin Random House Portugal
Category: Editorial / Books
Points: 45.0
Project Convey
Agency: 180LA / Los Angeles + Cox Communications / Atlanta + Sanctuary / New York + Unit9 / London
Client: Cox Communications
Category: Innovation & Transformation / Innovation in Design
Points: 45.0
THE TOKYO TOILET
Agency: The Nippon Foundation + Shibuya Ward + Daiwa House Industry Co. + TOTO Ltd.
Client: The Nippon Foundation
Category: Spatial Design / Architecture
Points: 45.0
The Unburnable Book
Agency: Rethink / Toronto + Penguin Random House / Toronto
Client: Penguin Random House
Category: Promotional / Booklets, Books & Brochures
Points: 45.0
walk, walk,
Agency: DENTSU INC. / Tokyo
Client: Dentsu Advertising Awards 75th Anniversary
Category: Craft / Art Direction
Points: 45.0
THE TOKYO TOILET
Agency: The Nippon Foundation + Shibuya Ward + Daiwa House Industry Co. + TOTO Ltd.
Client: The Nippon Foundation
Category: Innovation & Transformation / Innovation in Design
Points: 21.0
Chillboards
Agency: DDB / Chicago + adam&eveDDB / London + NORD DDB CPH / Copenhagen + Molson Coors / Chicago
Client: Coors Light
Category: Typography / Static
Points: 21.0
Beautiful Mutations
Agency: DENTSU INC. / Tokyo
Client: The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
Category: Craft / Art Direction
Points: 21.0
One-Star Cook Book
Agency: ‿ and us / Dubai + BlackBox / Dubai + Magali Polverino Studio / Buenos Aires
Client: Deliveroo
Category: Craft / Art Direction
Points: 21.0
Chillboards
Agency: DDB / Chicago + adam&eveDDB / London + NORD DDB CPH / Copenhagen + Molson Coors / Chicago
Client: Coors Light
Category: Typography / Typeface Design
Points: 21.0
A Silent Frown
Agency: DDB Mudra Group / Mumbai
Client: Charlie Chaplin Foundation
Category: Craft / Illustration
Points: 21.0
Beautiful Mutations
Agency: DENTSU INC. / Tokyo
Client: The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
Category: Craft / Printing & Paper Craft
Points: 21.0
COLORS OF LOVE
Agency: TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Billancourt + EG+ / Boulogne-Billancourt
Client: SOS HOMOPHOBIE and PANTONE
Category: Promotional / Physical Items
Points: 21.0
D&AD : Be Part of More
Agency: Studio Dumbar/DEPT / Rotterdam
Client: D&AD
Category: Typography / Dynamic / In Motion
Points: 21.0
Fingerspelling
Agency: American Society for Deaf Children + Hello Monday/DEPT
Client: American Society for Deaf Children
Category: Innovation & Transformation / Innovation in Design
Points: 21.0
LaLiga Kick Off
Agency: Ogilvy Spain / Madrid + Hogarth Spain / Madrid
Client: LaLiga
Category: Promotional / Physical Items
Points: 21.0
Lesso Lessons
Agency: Ogilvy Africa / Nairobi + Kenya Ministry of Health / Nairobi + Roto / Nairobi + Fluid Films / Nairobi
Client: Roto & Kenya Ministry of Health
Category: Craft / Illustration
Points: 21.0
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA
Client: AB InBev / Michelob ULTRA
Category: Spatial Design / Experiential & Immersive
Points: 21.0
MOCA
Agency: R/GA Australia
Client: Museum of Chinese in Australia
Category: Brand Identity / System
Points: 21.0
One-Star Cook Book
Agency: ‿ and us / Dubai + BlackBox / Dubai + Magali Polverino Studio / Buenos Aires
Client: Deliveroo
Category: Craft / Photography
Points: 21.0
Spriteverso
Agency: Wieden+Kennedy / São Paulo + Coca-Cola (Sprite) / Rio de Janeiro + LOUD+ / São Paulo + The Youth / Curitiba
Client: The Coca-Cola Company / Sprite
Category: Craft / Animation
Points: 21.0
Staybl
Agency: Havas Germany + Havas New York
Client: Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Category: Digital Design
Points: 21.0
The Black Elevation Map
Agency: Performance Art / Toronto
Client: Black & Abroad
Category: Data Visualization / Static or Dynamic
Points: 21.0
The Bridge
Agency: Klick Health / Toronto + Jamute / Brazil + Lightfarm Studios / Rio de Janeiro
Client: PAWS NY
Category: Moving Image / Single
Points: 21.0
The New fu lu shou
Agency: Day Day Up Design Consultancy
Client: Day Day Up Design Consultancy
Category: Craft / Illustration
Points: 21.0
Unwanted Followers Film Festival
Agency: No Fixed Address / Toronto + Fort York + School Editing + Street Attack
Client: Canadian Centre for Child Protection
Category: Spatial Design / Experiential & Immersive
Points: 21.0
One-Star Cook Book
Agency: ‿ and us / Dubai + BlackBox / Dubai + Magali Polverino Studio / Buenos Aires
Client: Deliveroo
Category: Promotional / Booklets, Books & Brochures
Points: 9.0
FAQ YOU – An educational (R)evolution
Agency: loved GmbH / Hamburg + thjnk AG / Hamburg
Client: Ohhh! foundation
Category: Digital Design
Points: 9.0
Staybl
Agency: Havas Germany + Havas New York
Client: Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Category: Innovation & Transformation / Innovation in Design
Points: 9.0
Spriteverso
Agency: Wieden+Kennedy / São Paulo + Coca-Cola (Sprite) / Rio de Janeiro + LOUD+ / São Paulo + The Youth / Curitiba
Client: The Coca-Cola Company / Sprite
Category: Moving Image / Series
Points: 9.0
4th Guanzhong Mangba Arts Festival
Agency: another design / Guangzhou
Client: Guanzhong Mangba Arts Festival
Category: Brand Identity / System
Points: 9.0
AirPods - Silhouettes x Harry Styles
Agency: TBWA\Media Arts Lab / Los Angeles + Apple / Cupertino + OMD
Client: Apple
Category: Moving Image / Single
Points: 9.0
BECOMING — BIFT 2022
Agency: mintbrand / beijing
Client: BIFT
Category: Editorial / Books
Points: 9.0
Burger Burger Burger Burger
Agency: We Believers / New York + Pickle Music / New York + Bross al Cuadrado / AFW / Mexico D.F. + Da8
Client: Burger King
Category: Out of Home / Brand Installations
Points: 9.0
Chornobyl Vanishing Logo
Agency: Banda / Kyiv + Chornobyl Exclusion Zone / Kyiv + Other Land / Kyiv
Client: Chornobyl Exclusion Zone
Category: Brand Identity / Logo
Points: 9.0
Christmas not war
Agency: ANGRY agency / Kyiv + Concrete by Kovalska / Kyiv + Denol web studio / Kyiv + Forma Production agency / Kyiv
Client: Concrete by Kovalska
Category: Out of Home / Series
Points: 9.0
Client:
Coors Light
Title:
Chillboards
Category:
Best of Design
Award:
2023 Design Best of Discipline Pencil
Points:
90.0
Client:
Google
Title:
Google Black-owned Friday Every Day
Category:
Digital Design
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Cox Communications
Title:
Project Convey
Category:
Digital Design
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Penguin Random House Portugal
Title:
Portuguese (Re)Constitution
Category:
Craft / Illustration
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Penguin Random House
Title:
The Unburnable Book
Category:
Craft / Printing & Paper Craft
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
THE HOKKOKU SHIMBUN
Title:
A Long Tunnel of 3 years of hardship
Category:
Craft / Art Direction
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Charlie Chaplin Foundation
Title:
A Silent Frown
Category:
Editorial / Books
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
Title:
Beautiful Mutations
Category:
Posters / Series
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Coors Light
Title:
Chillboards
Category:
Out of Home / Series
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Ohhh! foundation
Title:
FAQ YOU – An educational (R)evolution
Category:
Editorial / Digital Publications
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Lion, Furphy
Title:
Furphy What the truck?!
Category:
Out of Home / Brand Installations
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Google
Title:
Google Black-owned Friday Every Day
Category:
Craft / Art Direction
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Mojo Concerts
Title:
NN North Sea Jazz Festival
Category:
Typography / Dynamic / In Motion
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Burger King
Title:
Non artificial Mexico
Category:
Craft / Photography
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Penguin Random House Portugal
Title:
Portuguese (Re)Constitution
Category:
Editorial / Books
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Cox Communications
Title:
Project Convey
Category:
Innovation & Transformation / Innovation in Design
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
The Nippon Foundation
Title:
THE TOKYO TOILET
Category:
Spatial Design / Architecture
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Penguin Random House
Title:
The Unburnable Book
Category:
Promotional / Booklets, Books & Brochures
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
Dentsu Advertising Awards 75th Anniversary
Title:
walk, walk,
Category:
Craft / Art Direction
Award:
2023 Design Gold Pencil
Points:
45.0
Client:
The Nippon Foundation
Title:
THE TOKYO TOILET
Category:
Innovation & Transformation / Innovation in Design
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Coors Light
Title:
Chillboards
Category:
Typography / Static
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
Title:
Beautiful Mutations
Category:
Craft / Art Direction
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Deliveroo
Title:
One-Star Cook Book
Category:
Craft / Art Direction
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Coors Light
Title:
Chillboards
Category:
Typography / Typeface Design
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Charlie Chaplin Foundation
Title:
A Silent Frown
Category:
Craft / Illustration
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
The Ad Museum Tokyo / Yoshida Hideo Memorial Foundation
Title:
Beautiful Mutations
Category:
Craft / Printing & Paper Craft
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
SOS HOMOPHOBIE and PANTONE
Title:
COLORS OF LOVE
Category:
Promotional / Physical Items
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
D&AD
Title:
D&AD : Be Part of More
Category:
Typography / Dynamic / In Motion
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
American Society for Deaf Children
Title:
Fingerspelling
Category:
Innovation & Transformation / Innovation in Design
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
LaLiga
Title:
LaLiga Kick Off
Category:
Promotional / Physical Items
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Roto & Kenya Ministry of Health
Title:
Lesso Lessons
Category:
Craft / Illustration
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Spatial Design / Experiential & Immersive
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Museum of Chinese in Australia
Title:
MOCA
Category:
Brand Identity / System
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Deliveroo
Title:
One-Star Cook Book
Category:
Craft / Photography
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
The Coca-Cola Company / Sprite
Title:
Spriteverso
Category:
Craft / Animation
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Title:
Staybl
Category:
Digital Design
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Data Visualization / Static or Dynamic
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
PAWS NY
Title:
The Bridge
Category:
Moving Image / Single
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Day Day Up Design Consultancy
Title:
The New fu lu shou
Category:
Craft / Illustration
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Canadian Centre for Child Protection
Title:
Unwanted Followers Film Festival
Category:
Spatial Design / Experiential & Immersive
Award:
2023 Design Silver Pencil
Points:
21.0
Client:
Deliveroo
Title:
One-Star Cook Book
Category:
Promotional / Booklets, Books & Brochures
Award:
2023 Design Bronze Pencil
Points:
9.0
Client:
Ohhh! foundation
Title:
FAQ YOU – An educational (R)evolution
Category:
Digital Design
Award:
2023 Design Bronze Pencil
Points:
9.0
Client:
Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Title:
Staybl
Category:
Innovation & Transformation / Innovation in Design
Award:
2023 Design Bronze Pencil
Points:
9.0
Client:
The Coca-Cola Company / Sprite
Title:
Spriteverso
Category:
Moving Image / Series
Award:
2023 Design Bronze Pencil
Points:
9.0
Client:
Guanzhong Mangba Arts Festival
Title:
4th Guanzhong Mangba Arts Festival
Category:
Brand Identity / System
Award:
2023 Design Bronze Pencil
Points:
9.0
Client:
Apple
Title:
AirPods - Silhouettes x Harry Styles
Category:
Moving Image / Single
Award:
2023 Design Bronze Pencil
Points:
9.0
Client:
BIFT
Title:
BECOMING — BIFT 2022
Category:
Editorial / Books
Award:
2023 Design Bronze Pencil
Points:
9.0
Client:
Burger King
Title:
Burger Burger Burger Burger
Category:
Out of Home / Brand Installations
Award:
2023 Design Bronze Pencil
Points:
9.0
Client:
Chornobyl Exclusion Zone
Title:
Chornobyl Vanishing Logo
Category:
Brand Identity / Logo
Award:
2023 Design Bronze Pencil
Points:
9.0
Client:
Concrete by Kovalska
Title:
Christmas not war
Category:
Out of Home / Series
Award:
2023 Design Bronze Pencil
Points:
9.0
