The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
The Black Elevation Map
Agency: Performance Art / Toronto
Client: Black & Abroad
Category: Best of Interactive & Mobile Craft
Points: 90.0
Backup Ukraine
Agency: VIRTUE / Copenhagen + Blue Shield / Copenhagen + Polycam / San Fransicsco + Unesco Denmark / Copenhagen
Client: Polycam + Unesco + Blue Shield
Category: Innovation & Transformation / Innovation in Interactive & Mobile Craft
Points: 45.0
Clash from the Past
Agency: Wieden+Kennedy / Portland + Supercell / San Francisco + Spark & Riot / New York
Client: Supercell / Clash of Clans
Category: Visual Craft / Art Direction
Points: 45.0
Dot Pad
Agency: SERVICEPLAN GERMANY / Munich + SERVICEPLAN KOREA / Seoul
Client: Dot Incorporation
Category: Use of Technology
Points: 45.0
Fingerspelling
Agency: American Society for Deaf Children + Hello Monday/DEPT
Client: American Society for Deaf Children
Category: Innovation & Transformation / Innovation in Interactive & Mobile Craft
Points: 45.0
Missing Matoaka
Agency: BBDO Canada / Toronto + TA2 Sound + Music / Toronto
Client: Muskrat Magazine
Category: Writing
Points: 45.0
SUNTORY TENNENSUI ENDLESS DAWN
Agency: (tsuzuku) / Tokyo + DENTSU INC. / Tokyo + Uedake / Tokyo + Dentsu Craft / Tokyo
Client: Suntory Holdings Limited
Category: Visual Craft / Visual Effects
Points: 45.0
The Black Elevation Map
Agency: Performance Art / Toronto
Client: Black & Abroad
Category: Creative Use of Data
Points: 45.0
Backup Ukraine
Agency: VIRTUE / Copenhagen + Blue Shield / Copenhagen + Polycam / San Fransicsco + Unesco Denmark / Copenhagen
Client: Polycam + Unesco + Blue Shield
Category: Use of Technology
Points: 21.0
Fingerspelling
Agency: American Society for Deaf Children + Hello Monday/DEPT
Client: American Society for Deaf Children
Category: Use of Technology
Points: 21.0
Depzman - Life Cut Short
Agency: McCann / London + Intergalactic Studios / London + SBTV / London + Native Music / London
Client: Joshua Ribera Foundation
Category: Writing
Points: 21.0
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA
Client: AB InBev / Michelob ULTRA
Category: Use of Technology
Points: 21.0
Missing Matoaka
Agency: BBDO Canada / Toronto + TA2 Sound + Music / Toronto
Client: Muskrat Magazine
Category: Audio Craft / Sound
Points: 9.0
The Black Elevation Map
Agency: Performance Art / Toronto
Client: Black & Abroad
Category: Visual Craft / Art Direction
Points: 9.0
The Black Elevation Map
Agency: Performance Art / Toronto
Client: Black & Abroad
Category: UX / UI / Interface Design
Points: 9.0
Carol for Charity
Agency: Saatchi & Saatchi Ukraine / Kyiv
Client: Ministry of Foreign Affairs, Olena Zelenska Foundation
Category: Audio Craft / Music
Points: 9.0
Sole Music
Agency: ‿ and us / Dubai + BlackBox / Dubai
Client: Anghami
Category: Cross-Channel UX / UI / Digital / Physical
Points: 9.0
Something to Offend Everyone
Agency: MullenLowe U.S. + Brooklyn Film Festival
Client: Brooklyn Film Festival
Category: Writing
Points: 9.0
The 36
Agency: Ogilvy Spain / Madrid
Client: DIRECCIÓN GENERAL DE TRÁFICO
Category: Creative Use of Data
Points: 9.0
The Art Of Trending
Agency: INGO / Hamburg + Ogilvy Germany
Client: WAI Woods Art Institute
Category: Creative Use of Data
Points: 9.0
The Pleasure Pursuit
Agency: Media.Monks / Amsterdam + Media.Monks / New York
Client: Coach
Category: Visual Craft / Art Direction
Points: 9.0
The Black Elevation Map
Agency: Performance Art / Toronto
Client: Black & Abroad
Category: Innovation & Transformation / Innovation in Interactive & Mobile Craft
Points: 3.0
Eyedar
Agency: Area 23, an IPG Health Company / New York + Dalmatian Cow / Los Angeles + Blind Pig / London
Client: Horizon Therapeutics
Category: Audio Craft / Sound
Points: 3.0
Sole Music
Agency: ‿ and us / Dubai + BlackBox / Dubai
Client: Anghami
Category: Use of Technology
Points: 3.0
McEnroe vs McEnroe
Agency: FCB / New York + AB InBev / Michelob ULTRA
Client: AB InBev / Michelob ULTRA
Category: Creative Use of Data
Points: 3.0
Interview Warmup
Agency: Google + Google Creative Lab
Client: Google
Category: UX / UI / Interface Design
Points: 3.0
The Black Elevation Map
Agency: Performance Art / Toronto
Client: Black & Abroad
Category: UX / UI / User Experience / CX / DX
Points: 3.0
Staybl
Agency: Havas Germany + Havas New York
Client: Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Category: Innovation & Transformation / Innovation in Interactive & Mobile Craft
Points: 3.0
24 Hours of Care
Agency: McCann Canada / Toronto + Performance Art / Toronto
Client: Petro-Canada CareMakers
Category: UX / UI / Interface Design
Points: 3.0
Anthem For All
Agency: McCann / New York
Client: Microsoft + Invictus Games Foundation
Category: Audio Craft / Sound
Points: 3.0
Apple Watch Ultra
Agency: Apple / Cupertino
Client: Apple
Category: Visual Craft / Art Direction
Points: 3.0
Eyedar
Agency: Area 23, an IPG Health Company / New York + Dalmatian Cow / Los Angeles + Blind Pig / London
Client: Horizon Therapeutics
Category: UX / UI / User Experience / CX / DX
Points: 3.0
Game On
Agency: Ogilvy South Africa / Cape Town + Volkswagen South Africa / Johannesburg
Client: Volkswagen South Africa
Category: Visual Craft / Animation
Points: 3.0
Interview Warmup
Agency: Google + Google Creative Lab
Client: Google
Category: Use of Technology
Points: 3.0
Jersey Pay
Agency: VMLY&R Commerce Mexico / Mexico City
Client: AB InBev / Corona
Category: Cross-Channel UX / UI / Digital / Physical
Points: 3.0
KUBOTA FUTURE CUBE
Agency: DENTSU INC. / Osaka + mount inc. / Tokyo + jitto inc. / Tokyo + Folio / London
Client: KUBOTA Corporation
Category: Visual Craft / Art Direction
Points: 3.0
Operation #OCEANDETOX
Agency: Digitas Pixelpark / Hamburg + Publicis Groupe Germany + Publicis Media GmbH + MSL Group Germany
Client: WWF Germany
Category: Visual Craft / Visual Effects
Points: 3.0
Persepolis Reimagined
Agency: Media.Monks + Getty
Client: Getty
Category: UX / UI / User Experience / CX / DX
Points: 3.0
Read a Woman
Agency: DZ Estúdio / Porto Alegre + Allas Filmes / Novo Hamburgo + Vox Haus / Porto Alegre
Client: Rio Grande do Sul Public Library
Category: Creative Use of Data
Points: 3.0
Staybl
Agency: Havas Germany + Havas New York
Client: Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Category: UX / UI / User Experience / CX / DX
Points: 3.0
The Eye Tracker
Agency: De La Cruz/Ogilvy / Guaynabo
Client: Supermax Online
Category: UX / UI / Utility / Ecommerce
Points: 3.0
The Outside In Experiment
Agency: Area 23, an IPG Health Company / New York + Ritmika Audio Arts / São Paulo + Horizon Therapeutics / Deerfield
Client: Horizon Therapeutics
Category: Visual Craft / Animation
Points: 3.0
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Best of Interactive & Mobile Craft
Award:
2023 Interactive & Mobile Craft Best of Discipline Pencil
Points:
90.0
Client:
Polycam + Unesco + Blue Shield
Title:
Backup Ukraine
Category:
Innovation & Transformation / Innovation in Interactive & Mobile Craft
Award:
2023 Interactive & Mobile Craft Gold Pencil
Points:
45.0
Client:
Supercell / Clash of Clans
Title:
Clash from the Past
Category:
Visual Craft / Art Direction
Award:
2023 Interactive & Mobile Craft Gold Pencil
Points:
45.0
Client:
Dot Incorporation
Title:
Dot Pad
Category:
Use of Technology
Award:
2023 Interactive & Mobile Craft Gold Pencil
Points:
45.0
Client:
American Society for Deaf Children
Title:
Fingerspelling
Category:
Innovation & Transformation / Innovation in Interactive & Mobile Craft
Award:
2023 Interactive & Mobile Craft Gold Pencil
Points:
45.0
Client:
Muskrat Magazine
Title:
Missing Matoaka
Category:
Writing
Award:
2023 Interactive & Mobile Craft Gold Pencil
Points:
45.0
Client:
Suntory Holdings Limited
Title:
SUNTORY TENNENSUI ENDLESS DAWN
Category:
Visual Craft / Visual Effects
Award:
2023 Interactive & Mobile Craft Gold Pencil
Points:
45.0
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Creative Use of Data
Award:
2023 Interactive & Mobile Craft Gold Pencil
Points:
45.0
Client:
Polycam + Unesco + Blue Shield
Title:
Backup Ukraine
Category:
Use of Technology
Award:
2023 Interactive & Mobile Craft Silver Pencil
Points:
21.0
Client:
American Society for Deaf Children
Title:
Fingerspelling
Category:
Use of Technology
Award:
2023 Interactive & Mobile Craft Silver Pencil
Points:
21.0
Client:
Joshua Ribera Foundation
Title:
Depzman - Life Cut Short
Category:
Writing
Award:
2023 Interactive & Mobile Craft Silver Pencil
Points:
21.0
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Use of Technology
Award:
2023 Interactive & Mobile Craft Silver Pencil
Points:
21.0
Client:
Muskrat Magazine
Title:
Missing Matoaka
Category:
Audio Craft / Sound
Award:
2023 Interactive & Mobile Craft Bronze Pencil
Points:
9.0
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Visual Craft / Art Direction
Award:
2023 Interactive & Mobile Craft Bronze Pencil
Points:
9.0
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
UX / UI / Interface Design
Award:
2023 Interactive & Mobile Craft Bronze Pencil
Points:
9.0
Client:
Ministry of Foreign Affairs, Olena Zelenska Foundation
Title:
Carol for Charity
Category:
Audio Craft / Music
Award:
2023 Interactive & Mobile Craft Bronze Pencil
Points:
9.0
Client:
Anghami
Title:
Sole Music
Category:
Cross-Channel UX / UI / Digital / Physical
Award:
2023 Interactive & Mobile Craft Bronze Pencil
Points:
9.0
Client:
Brooklyn Film Festival
Title:
Something to Offend Everyone
Category:
Writing
Award:
2023 Interactive & Mobile Craft Bronze Pencil
Points:
9.0
Client:
DIRECCIÓN GENERAL DE TRÁFICO
Title:
The 36
Category:
Creative Use of Data
Award:
2023 Interactive & Mobile Craft Bronze Pencil
Points:
9.0
Client:
WAI Woods Art Institute
Title:
The Art Of Trending
Category:
Creative Use of Data
Award:
2023 Interactive & Mobile Craft Bronze Pencil
Points:
9.0
Client:
Coach
Title:
The Pleasure Pursuit
Category:
Visual Craft / Art Direction
Award:
2023 Interactive & Mobile Craft Bronze Pencil
Points:
9.0
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
Innovation & Transformation / Innovation in Interactive & Mobile Craft
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Horizon Therapeutics
Title:
Eyedar
Category:
Audio Craft / Sound
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Anghami
Title:
Sole Music
Category:
Use of Technology
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
AB InBev / Michelob ULTRA
Title:
McEnroe vs McEnroe
Category:
Creative Use of Data
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Google
Title:
Interview Warmup
Category:
UX / UI / Interface Design
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Black & Abroad
Title:
The Black Elevation Map
Category:
UX / UI / User Experience / CX / DX
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Title:
Staybl
Category:
Innovation & Transformation / Innovation in Interactive & Mobile Craft
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Petro-Canada CareMakers
Title:
24 Hours of Care
Category:
UX / UI / Interface Design
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Microsoft + Invictus Games Foundation
Title:
Anthem For All
Category:
Audio Craft / Sound
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Apple
Title:
Apple Watch Ultra
Category:
Visual Craft / Art Direction
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Horizon Therapeutics
Title:
Eyedar
Category:
UX / UI / User Experience / CX / DX
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Volkswagen South Africa
Title:
Game On
Category:
Visual Craft / Animation
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Google
Title:
Interview Warmup
Category:
Use of Technology
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
AB InBev / Corona
Title:
Jersey Pay
Category:
Cross-Channel UX / UI / Digital / Physical
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
KUBOTA Corporation
Title:
KUBOTA FUTURE CUBE
Category:
Visual Craft / Art Direction
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
WWF Germany
Title:
Operation #OCEANDETOX
Category:
Visual Craft / Visual Effects
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Getty
Title:
Persepolis Reimagined
Category:
UX / UI / User Experience / CX / DX
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Rio Grande do Sul Public Library
Title:
Read a Woman
Category:
Creative Use of Data
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Deutsche Parkinson Vereinigung e.V. (German Parkinson Association)
Title:
Staybl
Category:
UX / UI / User Experience / CX / DX
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Supermax Online
Title:
The Eye Tracker
Category:
UX / UI / Utility / Ecommerce
Award:
2023 Interactive & Mobile Craft Merit Award
Points:
3.0