The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Restaurants

Award

Agency

Client

Title

Category

Annual ID

Taco Emoji Engine Agency: Deutsch / Los Angeles Client: Taco Bell Category: Consumer - Branded Social Campaign / Branded Social Campaign
Rich Kids of Instagram Agency: MCCANN BUCHARESt / Bucharest + MRM//MCCANN BUCHAREST / Bucharest + UM ROMANIA / Bucharest Client: KFC Romania Category: Consumer - Brands, Products & Services / User Generated Content
Sushi Fonts Agency: HAKUHODO Inc. / Tokyo Client: Tsukiji Tama Sushi Category: Craft - Typography - Single or Series / Typography - Single or Series
Taco Emoji Engine Agency: Deutsch / Los Angeles Client: Taco Bell Category: Consumer - Social Media Page by a Brand / Social Media Page by a Brand
Smith Menu Agency: Leo Burnett / Toronto Client: Smith Restaurant + Bar Category: Consumer - Collateral / Promotional Items - Single or Campaign
The Burger Report Agency: thjnk ag & Leo Burnett / Munich Client: McDonald´s Germany Category: Consumer - Collateral Design / Annual Reports & Corporate Sustainability Reports
Taco Emoji Engine Agency: Deutsch / Los Angeles Client: Taco Bell Category: Innovation - Advertising / Advertising
Natrel Milk Bar Agency: lg2boutique / Montréal + lg2fabrique / Montréal Client: Natrel Category: Consumer - Brand Identity / Series
Noise Agency: Grid Worldwide / Johannesburg Client: Anti Establishment Category: Craft - Typography - Single or Series / Typography - Single or Series
Smith Menu Agency: Leo Burnett / Toronto Client: Smith Restaurant + Bar Category: Consumer - Collateral Design / Promotional Items - Single or Series
Mog's Christmas Calamity Agency: AMVBBDO / LONDON Client: Sainsbury's Category: Consumer - Cinema Advertising / Over 90 Seconds (Long Form) - Single
Taco Emoji Engine Agency: Deutsch / Los Angeles Client: Taco Bell Category: Innovation - Innovation in Social Media / Innovation in Social Media
Ta.co Agency: Deutsch / Los Angeles Client: Taco Bell Category: Consumer - Websites / E-Commerce
Ta.co Agency: Deutsch / Los Angeles Client: Taco Bell Category: Consumer - Web / User Experience
Ta.co Agency: Deutsch / Los Angeles Client: Taco Bell Category: Consumer - Websites / Food & Drinks

2016 Social Media Gold Pencil

Deutsch / Los Angeles

Taco Bell

Taco Emoji Engine

Consumer - Branded Social Campaign / Branded Social Campaign

SM16006G

2016 Public Relations Bronze Pencil

MCCANN BUCHARESt / Bucharest + MRM//MCCANN BUCHAREST / Bucharest + UM ROMANIA / Bucharest

KFC Romania

Rich Kids of Instagram

Consumer - Brands, Products & Services / User Generated Content

PR16007B

2016 Design Gold Pencil

HAKUHODO Inc. / Tokyo

Tsukiji Tama Sushi

Sushi Fonts

Craft - Typography - Single or Series / Typography - Single or Series

DE16074G

2016 Social Media Merit Award

Deutsch / Los Angeles

Taco Bell

Taco Emoji Engine

Consumer - Social Media Page by a Brand / Social Media Page by a Brand

SM16019M

2016 Print & Outdoor Merit Award

Leo Burnett / Toronto

Smith Restaurant + Bar

Smith Menu

Consumer - Collateral / Promotional Items - Single or Campaign

PO16137M

2016 Design Merit Award

thjnk ag & Leo Burnett / Munich

McDonald´s Germany

The Burger Report

Consumer - Collateral Design / Annual Reports & Corporate Sustainability Reports

DE16107M

2016 Interactive Merit Award

Deutsch / Los Angeles

Taco Bell

Taco Emoji Engine

Innovation - Advertising / Advertising

IN16105M

2016 Design Merit Award

lg2boutique / Montréal + lg2fabrique / Montréal

Natrel

Natrel Milk Bar

Consumer - Brand Identity / Series

DE16117M

2016 Design Merit Award

Grid Worldwide / Johannesburg

Anti Establishment

Noise

Craft - Typography - Single or Series / Typography - Single or Series

DE16264M

2016 Design Merit Award

Leo Burnett / Toronto

Smith Restaurant + Bar

Smith Menu

Consumer - Collateral Design / Promotional Items - Single or Series

DE16104M

2016 Film Merit Award

AMVBBDO / LONDON

Sainsbury's

Mog's Christmas Calamity

Consumer - Cinema Advertising / Over 90 Seconds (Long Form) - Single

FI16168M

2016 Social Media Merit Award

Deutsch / Los Angeles

Taco Bell

Taco Emoji Engine

Innovation - Innovation in Social Media / Innovation in Social Media

SM16051M

2016 Interactive Merit Award

Deutsch / Los Angeles

Taco Bell

Ta.co

Consumer - Websites / E-Commerce

IN16055M

2016 UX / UI Merit Award

Deutsch / Los Angeles

Taco Bell

Ta.co

Consumer - Web / User Experience

UX16027M

2016 Interactive Merit Award

Deutsch / Los Angeles

Taco Bell

Ta.co

Consumer - Websites / Food & Drinks

IN16040M

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