The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Get Your Hands On the Real One!
Agency: OgilvyOne / Beijing
Client: Audi
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
Storm
Agency: Freestyle Interactive / San Francisco
Client: Dolby
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
www.nikerunning.com
Agency: DoubleYou / Barcelona
Client: American Nike
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
HP DESIGNJET 130
Agency: Saatchi & Saatchi Singapore / Singapore
Client: HP Asia Pacific
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
Fractal
Agency: AlmapBBDO / São Paulo
Client: Volkswagen
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
Upside Down
Agency: AgênciaClick / São Paulo
Client: The Coca-Cola Company
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
HP Butterfly Banner
Agency: Goodby Silverstein & Partners / San Francisco
Client: Hewlett-Packard
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
Saturn Sky Sounds Banner
Agency: Goodby Silverstein & Partners / San Francisco
Client: Saturn
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
Personality Banner
Agency: Crispin Porter + Bogusky / Miami
Client: PINK
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
RoofStudio-Peg Banner
Agency: Crispin Porter + Bogusky / Miami
Client: MINI
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
Car crash
Agency: Nordpol+ Hamburg / Hamburg
Client: Renault Germany
Category: Banners - Fixed Space / Business to Consumer - Single
Points: 5.0
News for a non-stop world
Agency: Agency Republic / London
Client: BBC World Service
Category: Banners - Fixed Space / Business to Consumer - Campaign
Points: 5.0
Discover Elf Banner Campaign
Agency: Goodby Silverstein & Partners / San Francisco
Client: Discover Card
Category: Banners - Fixed Space / Business to Consumer - Campaign
Points: 5.0
Bike2work
Agency: Crispin Porter + Bogusky / Miami
Client: Shimano
Category: Banners - Fixed Space / Promotional Advertising - Single
Points: 5.0
Nike Sprint Sister
Agency: DoubleYou / Barcelona
Client: American Nike
Category: Banners - Fixed Space / Promotional Advertising - Campaign
Points: 5.0
Clock
Agency: AlmapBBDO / São Paulo
Client: Greenpeace
Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Points: 5.0
landing banner
Agency: glue London / London
Client: COI Royal Navy
Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Points: 5.0
Help Us Stop It
Agency: Agency.com / London
Client: NSPCC
Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Campaign
Points: 5.0
The Sneezer Unbelievable
Agency: Dentsu Inc. / Tokyo
Client: Fumakilla Co., Ltd.
Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
Norelco CNN Homepage Takeover
Agency: Tribal DDB / New York
Client: Philips
Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
Smooth Operator
Agency: Proximity Singapore / Singapore
Client: WD-40
Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
Cacique Rum - "listen to the call"
Agency: DoubleYou / Barcelona
Client: Diageo
Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
Pong
Agency: vccp / London
Client: Dyson
Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
Monalisa
Agency: Euro RSCG 4D / São Paulo
Client: Reckitt Benckiser
Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
A3 Art of the H3ist "Break-in' banner
Agency: McKinney / Durham
Client: Audi of America, Inc.
Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
Wild Animus Pillings
Agency: Lean Mean Fighting Machine / London
Client: Too Far Publishing
Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
Coneman
Agency: BEAM Interactive / Boston
Client: MINI USA
Category: Banners - Dynamic / Business to Consumer - Single
Points: 5.0
Mouth/Eyes/Ear Banner Campaign
Agency: Arnold Worldwide / Boston
Client: American Legacy Foundation
Category: Banners - Dynamic / Business to Consumer - Campaign
Points: 5.0
Fiat Idea - Test Drive
Agency: AgênciaClick / São Paulo
Client: Fiat Autom?veis
Category: Banners - Dynamic / Business to Consumer - Campaign
Points: 5.0
Caution
Agency: Lowe Tesch / Stockholm
Client: Saab Automobile
Category: Banners - Dynamic / Business to Consumer - Campaign
Points: 5.0
Mini Banners
Agency: Domani Studios / Brooklyn
Client: Crispin Porter + Bogusky
Category: Banners - Dynamic / Promotional Advertising - Single
Points: 5.0
The scream scroll
Agency: JWT Hamburg / Hamburg
Client: Heide Park Soltau
Category: Banners - Dynamic / Self-Promotion - Single
Points: 5.0
Uncle Sam
Agency: Tribal DDB Dallas / Dallas
Client: happytaxday.com
Category: Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Points: 5.0
New Beetle Force of Good Website
Agency: Arnold Worldwide / Boston
Client: Volkswagen
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Passat Minisite
Agency: Arnold Worldwide / Boston
Client: Volkswagen
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Boy
Agency: AlmapBBDO / São Paulo
Client: Bauducco
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Design your own tube
Agency: Forsman & Bodenfors / Gothenburg
Client: Abba Seafood
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Cuervot?n 2006 Mini-Site
Agency: Tribal DDB / New York
Client: Jose Cuervo
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Lovely Football
Agency: StrawberryFrog / Amsterdam
Client: Asics: Onitsuka Tiger
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
A long wait
Agency: Daddy AB / Gothenburg
Client: Volkswagen Sverige
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
An adjustable world
Agency: Daddy AB / Gothenburg
Client: Volkswagen Sverige
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Cross country mouse skiing
Agency: Daddy AB / Gothenburg
Client: TeliaSonera AB
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
The Duel
Agency: Daddy AB / Gothenburg
Client: Carlsberg Sverige AB
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Best seats in the house
Agency: Daddy AB / Gothenburg
Client: Carlsberg Sverige AB
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Research lab website
Agency: Agency Republic / London
Client: Egg
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Child's Play
Agency: AgênciaClick / São Paulo
Client: The Coca-Cola Company
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Power Vision, Entertain Yourself
Agency: Organic, Inc. / San Francisco
Client: Sprint
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Chill Text Generator
Agency: Crispin Porter + Bogusky / Miami
Client: Coke Zero
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Kamasutra
Agency: DDB Brasil / São Paulo
Client: Tok&Stok
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Toyota Aygo
Agency: North Kingdom / Skellefte
Client: Toyota Sweden
Category: Beyond the Banner / Business to Consumer - Single
Points: 5.0
Client:
Audi
Title:
Get Your Hands On the Real One!
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Dolby
Title:
Storm
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
American Nike
Title:
www.nikerunning.com
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
HP Asia Pacific
Title:
HP DESIGNJET 130
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Fractal
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Upside Down
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Hewlett-Packard
Title:
HP Butterfly Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Saturn
Title:
Saturn Sky Sounds Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
PINK
Title:
Personality Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
MINI
Title:
RoofStudio-Peg Banner
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Renault Germany
Title:
Car crash
Category:
Banners - Fixed Space / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
BBC World Service
Title:
News for a non-stop world
Category:
Banners - Fixed Space / Business to Consumer - Campaign
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Discover Card
Title:
Discover Elf Banner Campaign
Category:
Banners - Fixed Space / Business to Consumer - Campaign
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Shimano
Title:
Bike2work
Category:
Banners - Fixed Space / Promotional Advertising - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
American Nike
Title:
Nike Sprint Sister
Category:
Banners - Fixed Space / Promotional Advertising - Campaign
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Greenpeace
Title:
Clock
Category:
Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
COI Royal Navy
Title:
landing banner
Category:
Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
NSPCC
Title:
Help Us Stop It
Category:
Banners - Fixed Space / Public Service/Non-Profit/ Educational - Campaign
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Fumakilla Co., Ltd.
Title:
The Sneezer Unbelievable
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Philips
Title:
Norelco CNN Homepage Takeover
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
WD-40
Title:
Smooth Operator
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Diageo
Title:
Cacique Rum - "listen to the call"
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Dyson
Title:
Pong
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Reckitt Benckiser
Title:
Monalisa
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Audi of America, Inc.
Title:
A3 Art of the H3ist "Break-in' banner
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Too Far Publishing
Title:
Wild Animus Pillings
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
MINI USA
Title:
Coneman
Category:
Banners - Dynamic / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
American Legacy Foundation
Title:
Mouth/Eyes/Ear Banner Campaign
Category:
Banners - Dynamic / Business to Consumer - Campaign
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Fiat Autom?veis
Title:
Fiat Idea - Test Drive
Category:
Banners - Dynamic / Business to Consumer - Campaign
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Saab Automobile
Title:
Caution
Category:
Banners - Dynamic / Business to Consumer - Campaign
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Crispin Porter + Bogusky
Title:
Mini Banners
Category:
Banners - Dynamic / Promotional Advertising - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Heide Park Soltau
Title:
The scream scroll
Category:
Banners - Dynamic / Self-Promotion - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
happytaxday.com
Title:
Uncle Sam
Category:
Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
New Beetle Force of Good Website
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Volkswagen
Title:
Passat Minisite
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Bauducco
Title:
Boy
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Abba Seafood
Title:
Design your own tube
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Jose Cuervo
Title:
Cuervot?n 2006 Mini-Site
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Asics: Onitsuka Tiger
Title:
Lovely Football
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Volkswagen Sverige
Title:
A long wait
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Volkswagen Sverige
Title:
An adjustable world
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
TeliaSonera AB
Title:
Cross country mouse skiing
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Carlsberg Sverige AB
Title:
The Duel
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Carlsberg Sverige AB
Title:
Best seats in the house
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Egg
Title:
Research lab website
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
The Coca-Cola Company
Title:
Child's Play
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Sprint
Title:
Power Vision, Entertain Yourself
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Coke Zero
Title:
Chill Text Generator
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Tok&Stok
Title:
Kamasutra
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
Client:
Toyota Sweden
Title:
Toyota Aygo
Category:
Beyond the Banner / Business to Consumer - Single
Award:
2006 Interactive Merit Award
Points:
5.0
