The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
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Arts
Award
Agency
Client
Title
Category
Annual ID
Shapes
Agency: emuni llp. / Tokyo
Client: Earth & Salt Category: Consumer - Collateral Design / Posters - Series
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Agency: emuni llp. / Tokyo
Client: Rapyard Category: Consumer - Collateral Design / Posters - Series
7 Letters
Agency: &Larry / Singapore + Chuan Pictures / Singapore + Tate Anzur / Singapore
Client: Chuan Pictures Category: Consumer - Publication Design / Book Layout Design
Dreams of Dalí
Agency: Goodby Silverstein & Partners / San Francisco
Client: The Dalí Museum Category: Non-Profit - Use of Technology / Use of Technology
Dreams of Dalí
Agency: Goodby Silverstein & Partners / San Francisco
Client: The Dalí Museum Category: Non-Profit - Environmental / Immersive Design / Environmental / Immersive Design
This magazine is designed to be suitable for the young
Agency: &Larry / Singapore + Por Avion / Singapore
Client: Enlightenment Category: Consumer - Publication Design / Magazine Layout Design
Rubbish Famzine- The Incomplete Herbarium and other Garden CIty Exploits
Agency: Kinetic / Singapore + HOLYCRAP.SG / SINGAPORE
Client: Holycrap.sg Category: Consumer - Publication Design / Magazine Layout Design
500 Years of Stories
Agency: Grey / London
Client: Tate Category: Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Closed for Inventory
Agency: Scholz & Friends / Berlin
Client: Berliner Philharmonie Category: Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Enchantment of Handwriting
Agency: Day Day Up Design Consultancy
Client: Phoenix Fine Arts Publishing Category: Consumer - Publication Design / Book Layout Design
Insatiably Learning
Agency: Qu minmin & Jiang qian / Nanjing
Client: Phoenix Fine Arts Publishing Category: Consumer - Publication Design / Book Layout Design
Closed for Inventory
Agency: Scholz & Friends / Berlin
Client: Berliner Philharmonie Category: Consumer - Collateral / Posters - Campaign
Typeworth Educational Series Posters
Agency: Typeworth / Brooklyn
Client: Typeworth Category: Consumer - Collateral / Posters - Campaign
MashUp: The Birth of Modern Culture - Stolen Radio
Agency: One Twenty Three West / Vancouver
Client: Vancouver Art Gallery Category: Consumer - Advertising - Single / Advertising - Single
Met Opera: A Reimagined Digital Platform
Agency: Work & Co / Brooklyn, NY + Adage Technologies / Chicago, IL + Capacity Interactive / New York, NY
Client: The Metropolitan Opera Category: Non-Profit - Websites / Websites
Pay It Forward
Agency: Column Five / Irvine
Client: Column Five Category: Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
Typeworth Educational Series Posters
Agency: Typeworth / Brooklyn
Client: Typeworth Category: Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
Typeworth Educational Series Posters
Agency: Typeworth / Brooklyn
Client: Typeworth Category: Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
Dreams of Dalí
Agency: Goodby Silverstein & Partners / San Francisco
Client: The Dalí Museum Category: Non-Profit - Advertising / Advertising
Rubbish Famzine- The Incomplete Herbarium and other Garden CIty Exploits
Agency: Kinetic / Singapore + HOLYCRAP.SG / SINGAPORE
Client: Holycrap.sg Category: Consumer - Publication Design / Magazine Cover Design
Award:
2016 Design Gold Pencil
Agency:
emuni llp. / Tokyo
Client:
Earth & Salt
Title:
Shapes
Category:
Consumer - Collateral Design / Posters - Series
Annual ID:
DE16001G
Award:
2016 Design Gold Pencil
Agency:
emuni llp. / Tokyo
Client:
Rapyard
Title:
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Category:
Consumer - Collateral Design / Posters - Series
Annual ID:
DE16002G
Award:
2016 Design Silver Pencil
Agency:
&Larry / Singapore + Chuan Pictures / Singapore + Tate Anzur / Singapore
Client:
Chuan Pictures
Title:
7 Letters
Category:
Consumer - Publication Design / Book Layout Design
Annual ID:
DE16020S
Award:
2016 Mobile Silver Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
The Dalí Museum
Title:
Dreams of Dalí
Category:
Non-Profit - Use of Technology / Use of Technology
Annual ID:
MO16021S
Award:
2016 Design Bronze Pencil
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
The Dalí Museum
Title:
Dreams of Dalí
Category:
Non-Profit - Environmental / Immersive Design / Environmental / Immersive Design
Annual ID:
DE16051B
Award:
2016 Design Merit Award
Agency:
&Larry / Singapore + Por Avion / Singapore
Client:
Enlightenment
Title:
This magazine is designed to be suitable for the young
Category:
Consumer - Publication Design / Magazine Layout Design
Annual ID:
DE16139M
Award:
2016 Design Merit Award
Agency:
Kinetic / Singapore + HOLYCRAP.SG / SINGAPORE
Client:
Holycrap.sg
Title:
Rubbish Famzine- The Incomplete Herbarium and other Garden CIty Exploits
Category:
Consumer - Publication Design / Magazine Layout Design
Annual ID:
DE16141M
Award:
2016 UX / UI Merit Award
Agency:
Razorfish GmbH / Berlin
Client:
UBS
Title:
UBS Planet Art
Category:
Consumer - Mobile / Utility
Annual ID:
UX16033M
Award:
2016 Print & Outdoor Merit Award
Agency:
Grey / London
Client:
Tate
Title:
500 Years of Stories
Category:
Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Annual ID:
PO16154M
Award:
2016 Print & Outdoor Merit Award
Agency:
Scholz & Friends / Berlin
Client:
Berliner Philharmonie
Title:
Closed for Inventory
Category:
Consumer - Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Annual ID:
PO16158M
Award:
2016 Design Merit Award
Agency:
Day Day Up Design Consultancy
Client:
Phoenix Fine Arts Publishing
Title:
Enchantment of Handwriting
Category:
Consumer - Publication Design / Book Layout Design
Annual ID:
DE16134M
Award:
2016 Design Merit Award
Agency:
Qu minmin & Jiang qian / Nanjing
Client:
Phoenix Fine Arts Publishing
Title:
Insatiably Learning
Category:
Consumer - Publication Design / Book Layout Design
Annual ID:
DE16135M
Award:
2016 Print & Outdoor Merit Award
Agency:
Scholz & Friends / Berlin
Client:
Berliner Philharmonie
Title:
Closed for Inventory
Category:
Consumer - Collateral / Posters - Campaign
Annual ID:
PO16124M
Award:
2016 Print & Outdoor Merit Award
Agency:
Typeworth / Brooklyn
Client:
Typeworth
Title:
Typeworth Educational Series Posters
Category:
Consumer - Collateral / Posters - Campaign
Annual ID:
PO16125M
Award:
2016 Radio Merit Award
Agency:
One Twenty Three West / Vancouver
Client:
Vancouver Art Gallery
Title:
MashUp: The Birth of Modern Culture - Stolen Radio
Category:
Consumer - Advertising - Single / Advertising - Single
Annual ID:
RA16019M
Award:
2016 Interactive Merit Award
Agency:
Work & Co / Brooklyn, NY + Adage Technologies / Chicago, IL + Capacity Interactive / New York, NY
Client:
The Metropolitan Opera
Title:
Met Opera: A Reimagined Digital Platform
Category:
Non-Profit - Websites / Websites
Annual ID:
IN16087M
Award:
2016 Design Merit Award
Agency:
Column Five / Irvine
Client:
Column Five
Title:
Pay It Forward
Category:
Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
Annual ID:
DE16142M
Award:
2016 Design Merit Award
Agency:
Typeworth / Brooklyn
Client:
Typeworth
Title:
Typeworth Educational Series Posters
Category:
Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
Annual ID:
DE16145M
Award:
2016 Print & Outdoor Merit Award
Agency:
Typeworth / Brooklyn
Client:
Typeworth
Title:
Typeworth Educational Series Posters
Category:
Consumer - Self-Promotion - Single or Series / Self-Promotion - Single or Series
Annual ID:
PO16141M
Award:
2016 Interactive Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
The Dalí Museum
Title:
Dreams of Dalí
Category:
Non-Profit - Advertising / Advertising
Annual ID:
IN16089M