The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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pharmaceuticals
Award
Agency
Client
Title
Category
Annual ID
HeroSmiths
Agency: Energy BBDO / Chicago
Client: Bayer Aspirin Category: Ambient Media / Live Events
SCIENTIST
Agency: McCann Worldgroup India / Mumbai
Client: dermaclinix Category: Broadcast / Any Length - Single
Even little ones have bad days.
Agency: FCB / Cape Town
Client: Blooms Pharmacy Category: Broadcast / Any Length - Campaign
The Hearing Test in Disguise
Agency: CHE Proximity / Australia + Revolver/Will O'Rourke / Sydney
Client: Cochlear Category: Innovation in Film / Online
Robocalls From Humans
Agency: Ogilvy & Mather / Chicago
Client: Team Gleason Category: Innovation in Interactive / Online
The Drama in RA
Agency: Area 23, An FCB Health Network Company / New York + Lamano Estudios / Santiago
Client: GSK Category: Print & Outdoor / Outdoor / Ambient - Campaign
Capture
Agency: McCann Worldgroup / Bangkok
Client: Verena International Co., Ltd. Category: Online Films & Video / Long Form - Single
The Hearing Test in Disguise
Agency: CHE Proximity / Australia + Revolver/Will O'Rourke / Sydney
Client: Cochlear Category: Web / User Experience
Vive Condoms Space Shuttle
Agency: d4 MCCANN / Guatemala
Client: PASMO Category: Publishing / Newspaper - Single
Vive Condoms Surf
Agency: d4 MCCANN / Guatemala
Client: PASMO Category: Publishing / Newspaper - Single
Mark’s Story
Agency: McCann Health / London
Client: GSK Category: Direct Marketing / Print - Flat & Dimensional
The Hearing Test in Disguise
Agency: CHE Proximity / Australia + Revolver/Will O'Rourke / Sydney
Client: Cochlear Category: Innovation in Direct
Adults Too
Agency: greyhealth group / Sudler & Hennessey / Sydney
Client: Pfizer - Prevenar 13 Category: Print & Outdoor / Print - Campaign
KNOW YOU AGAIN
Agency: F5 / Shanghai
Client: BAIDU Category: Innovation in Design / Experiential / Environmental
The Hearing Test in Disguise
Agency: CHE Proximity / Australia + Revolver/Will O'Rourke / Sydney
Client: Cochlear Category: Websites
HeroSmiths
Agency: Energy BBDO / Chicago
Client: Bayer Aspirin Category: Ambient Media (Indoor & Outdoor) / Experiential & Installations - Single
Thinly Veiled Metaphors
Agency: Circus Maximus / New York + Alpen Pictures + Superprime / Los Angeles
Client: Roman Category: Film / Long Form
Award:
2018 Direct Marketing Merit Award
Agency:
Energy BBDO / Chicago
Client:
Bayer Aspirin
Title:
HeroSmiths
Category:
Ambient Media / Live Events
Annual ID:
OS_DI18060M
Award:
2018 Radio Merit Award
Agency:
McCann Worldgroup India / Mumbai
Client:
dermaclinix
Title:
SCIENTIST
Category:
Broadcast / Any Length - Single
Annual ID:
OS_RA18034M
Award:
2018 Radio Merit Award
Agency:
FCB / Cape Town
Client:
Blooms Pharmacy
Title:
Even little ones have bad days.
Category:
Broadcast / Any Length - Campaign
Annual ID:
OS_RA18045M
Award:
2018 Film Merit Award
Agency:
CHE Proximity / Australia + Revolver/Will O'Rourke / Sydney
Client:
Cochlear
Title:
The Hearing Test in Disguise
Category:
Innovation in Film / Online
Annual ID:
OS_FI18169M
Award:
2018 Interactive Merit Award
Agency:
Ogilvy & Mather / Chicago
Client:
Team Gleason
Title:
Robocalls From Humans
Category:
Innovation in Interactive / Online
Annual ID:
OS_IN18089M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
Area 23, An FCB Health Network Company / New York + Lamano Estudios / Santiago
Client:
GSK
Title:
The Drama in RA
Category:
Print & Outdoor / Outdoor / Ambient - Campaign
Annual ID:
OS_HW18069M
Award:
2018 Film Merit Award
Agency:
McCann Worldgroup / Bangkok
Client:
Verena International Co., Ltd.
Title:
Capture
Category:
Online Films & Video / Long Form - Single
Annual ID:
OS_FI18141M
Award:
2018 UX / UI Merit Award
Agency:
CHE Proximity / Australia + Revolver/Will O'Rourke / Sydney
Client:
Cochlear
Title:
The Hearing Test in Disguise
Category:
Web / User Experience
Annual ID:
OS_UX18020M
Award:
2018 Print & Outdoor Merit Award
Agency:
d4 MCCANN / Guatemala
Client:
PASMO
Title:
Vive Condoms Space Shuttle
Category:
Publishing / Newspaper - Single
Annual ID:
OS_PO18076M
Award:
2018 Print & Outdoor Merit Award
Agency:
d4 MCCANN / Guatemala
Client:
PASMO
Title:
Vive Condoms Surf
Category:
Publishing / Newspaper - Single
Annual ID:
OS_PO18077M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
McCann Health / London
Client:
GSK
Title:
Mark’s Story
Category:
Direct Marketing / Print - Flat & Dimensional
Annual ID:
OS_HW18041M
Award:
2018 Intellectual Property Merit Award
Agency:
F5 / Shanghai
Client:
Baidu
Title:
Know You Again
Category:
Integrated Digital & Physical Product
Annual ID:
OS_IP18031M
Award:
2018 Direct Marketing Merit Award
Agency:
CHE Proximity / Australia + Revolver/Will O'Rourke / Sydney
Client:
Cochlear
Title:
The Hearing Test in Disguise
Category:
Innovation in Direct
Annual ID:
OS_DI180106M
Award:
2018 Health, Wellness & Pharma Merit Award
Agency:
greyhealth group / Sudler & Hennessey / Sydney
Client:
Pfizer - Prevenar 13
Title:
Adults Too
Category:
Print & Outdoor / Print - Campaign
Annual ID:
OS_HW18066M
Award:
2018 Design Merit Award
Agency:
F5 / Shanghai
Client:
BAIDU
Title:
KNOW YOU AGAIN
Category:
Innovation in Design / Experiential / Environmental
Annual ID:
OS_DE18219M
Award:
2018 Interactive Merit Award
Agency:
CHE Proximity / Australia + Revolver/Will O'Rourke / Sydney
Client:
Cochlear
Title:
The Hearing Test in Disguise
Category:
Websites
Annual ID:
OS_IN18041M
Award:
2018 Print & Outdoor Merit Award
Agency:
Energy BBDO / Chicago
Client:
Bayer Aspirin
Title:
HeroSmiths
Category:
Ambient Media (Indoor & Outdoor) / Experiential & Installations - Single
Annual ID:
OS_PO18147M