The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Reverse Poems
Agency: SERVICEPLAN GERMANY / Munich
Client: International Blue Cross
Category: Print & Outdoor / Print - Campaign
Points: 2.0
SickKids VS - DadStrong
Agency: Cossette / Toronto + Skin and Bones Film Company / Toronto + The Vanity / Toronto + SNDWRX / Toronto
Client: SickKids Foundation
Category: Film / Long Form
Points: 2.0
Thinly Veiled Metaphors
Agency: Circus Maximus / New York + Alpen Pictures + Superprime / Los Angeles
Client: Roman
Category: Film / Long Form
Points: 2.0
Imaginary Friends Society - Feeling Sad
Agency: RPA / Santa Monica
Client: Pediatric Brain Tumor Foundation
Category: Film / Long Form
Points: 2.0
In Real Life
Agency: BBDO / New York + BBDO Studios / New York
Client: Monica Lewinsky
Category: Branded Content
Points: 2.0
The Amanda Foundation Collection
Agency: The Amanda Foundation / Beverly Hills + Saatchi & Saatchi / Torrance
Client: The Amanda Foundation
Category: Digital / Web
Points: 2.0
Don't Get Sextorted, Send a Naked Mole Rat
Agency: No Fixed Address / Toronto
Client: Canadian Centre for Child Protection
Category: Digital / Social Media
Points: 2.0
Behind the Post
Agency: MALFOR GOOD / Los Angeles + Tool / Los Angeles
Client: One Love Foundation
Category: Digital / Social Media
Points: 2.0
Probably the Dullest Content in History for the Least Active Kids in History.
Agency: FP7/DXB / Dubai + FP7/MENA / Dubai
Client: OMO
Category: Digital / Social Media
Points: 2.0
Melanoma Monsters
Agency: Area 23, An FCB Health Network Company / New York
Client: Mollie's Fund
Category: Print & Outdoor / Print - Campaign
Points: 2.0
Adults Too
Agency: greyhealth group / Sudler & Hennessey / Sydney
Client: Pfizer - Prevenar 13
Category: Print & Outdoor / Print - Campaign
Points: 2.0
#Blood Normal
Agency: AMV BBDO / London + Somesuch & Co / London
Client: Essity Libresse Bodyform
Category: Film / Long Form
Points: 2.0
The Drama in RA
Agency: Area 23, An FCB Health Network Company / New York + Lamano Estudios / Santiago
Client: GSK
Category: Print & Outdoor / Outdoor / Ambient - Campaign
Points: 2.0
Clean Braille
Agency: Area 23, An FCB Health Network Company / New York
Client: LifeBuoy
Category: Print & Outdoor / Outdoor / Ambient - Campaign
Points: 2.0
Poosters
Agency: J.Walter Thompson / Sao Paulo
Client: Bayer
Category: Print & Outdoor / Outdoor / Ambient - Campaign
Points: 2.0
The Fin
Agency: J. Walter Thompson / New York
Client: Northwell Health
Category: Public Relations
Points: 2.0
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client: Casey House
Category: Public Relations
Points: 2.0
HEARING RESCUE
Agency: BBDO / Bangkok
Client: THAI HEALTH PROMOTION FOUNDATION & DEAF ASSOCIATION OF BANGKOK
Category: Innovation in Health & Wellness
Points: 2.0
The Fin
Agency: J. Walter Thompson / New York
Client: Northwell Health
Category: Innovation in Health & Wellness
Points: 2.0
Mark’s Story
Agency: McCann Health / London
Client: GSK
Category: Direct Marketing / Print - Flat & Dimensional
Points: 2.0
Live Moment of Silence
Agency: BBDO / New York
Client: Sandy Hook Promise
Category: Digital / Use of Technology
Points: 2.0
The Call That Comes After
Agency: FCB/SIX / Toronto
Client: Drug Free Kids Canada
Category: Digital / Use of Technology
Points: 2.0
News of Hope
Agency: Ogilvy Brasil / São Paulo + Central Films / Los Angeles + Audio Production House: Chris Jordão / São Paulo + 4 Whitehouse Post / Chicago
Client: LiveOnNY
Category: Branded Content
Points: 2.0
Spilt Second
Agency: McCann Health / New York + Craft / New York
Client: Boehringer Ingelheim
Category: Branded Content
Points: 2.0
The Anti-Trafficking Exam
Agency: Area 23, An FCB Health Network Company / New York + FCB Health / New York
Client: Anonymous Client
Category: Experiential / Immersive / Events
Points: 2.0
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client: Casey House
Category: Experiential / Immersive / Events
Points: 2.0
Black Supermarket
Agency: Carrefour / Massy
Client: Carrefour
Category: Experiential / Immersive / Events
Points: 2.0
Break Bread Smash Stigma
Agency: Bensimon Byrne / Toronto + Narrative / Toronto + OneMethod / Toronto
Client: Casey House
Category: Cross-Platform / Integrated Branding
Points: 2.0
Black Supermarket
Agency: Carrefour / Massy
Client: Carrefour
Category: Cross-Platform / Integrated Branding
Points: 2.0
ITBRA — THE WEARABLE THAT DETECTS CANCER
Agency: Area 23, An FCB Health Network Company / New York
Client: Cyrcadia Health
Category: Product Design / Physical Product
Points: 2.0
KNOW YOU AGAIN
Agency: F5 / Shanghai
Client: Baidu
Category: Product Design / Integrated Digital & Physical Product
Points: 2.0
Battle against cancer
Agency: J. Walter Thompson Puerto Rico / San Juan + Zapatero FIlms / San Juan
Client: Susan G. Komen
Category: Film / Long Form
Points: 2.0
End Embarrassment
Agency: Interbrand Japan / Tokyo
Client: Matsumoto Kiyoshi Holdings
Category: Packaging
Points: 2.0
Stress Causes Dandruff
Agency: MullenLowe / Singapore
Client: Unilever - Clear
Category: Film / Short Form
Points: 2.0
Save NJ Lives custom-designed pizza box
Agency: McCann Echo / Mountain Lakes
Client: New Jersey Sharing Network
Category: Packaging
Points: 2.0
It’s Just a Phase
Agency: Rothco | Accenture Interactive / Dublin
Client: SOAR
Category: Film / Long Form
Points: 2.0
Daughter and Mother
Agency: BBDO / New York + OPositive
Client: Cure Alzheimer's Fund
Category: Film / Long Form
Points: 2.0
In Real Life
Agency: BBDO / New York + BBDO Studios / New York
Client: Monica Lewinsky
Category: Film / Long Form
Points: 2.0
Give Nothing to Psoriasis Campaign
Agency: VCCP Health / London + Nice Shirt Films / London
Client: LEO Pharma
Category: Film / Long Form
Points: 2.0
C21 Restaurant
Agency: Tool / Santa Monica + Saatchi & Saatchi / New York + National Down Syndrome Society / New York
Client: National Down Syndrome Society
Category: Film / Long Form
Points: 2.0
Born Apart
Agency: Y&R MEX / Mexico City + Oxígeno Producciones / Mexico City
Client: Special Olympics
Category: Film / Long Form
Points: 2.0
One Breath
Agency: AMV BBDO / London + RSA Fims / London + Grand Central / London + MPC / London
Client: J & J Nicorette
Category: Film / Long Form
Points: 2.0
Coverage Coalition
Agency: Barton F. Graf / New York
Client: Coverage Coalition
Category: Public Relations
Points: 2.0
Robocalls from Humans
Agency: Ogilvy & Mather / Chicago
Client: Team Gleason
Category: Public Relations
Points: 2.0
Robocalls From Humans
Agency: Ogilvy & Mather / Chicago
Client: Team Gleason
Category: Digital / Web
Points: 2.0
Following
Agency: DDB / Chicago + MJZ / Los Angeles + MPC / New York
Client: State Farm
Category: Film / Long Form
Points: 2.0
SickKids VS - All In
Agency: Cossette / Toronto + JK Reps / Toronto + ØMEN Design / Toronto
Client: SickKids Foundation
Category: Print & Outdoor / Outdoor / Ambient - Campaign
Points: 2.0
Crash Test
Agency: DDB, / Paris + Stink Digital / Paris + Studio5 / Paris
Client: Sécurité Routière
Category: Digital / Social Media
Points: 2.0
Client:
International Blue Cross
Title:
Reverse Poems
Category:
Print & Outdoor / Print - Campaign
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
SickKids Foundation
Title:
SickKids VS - DadStrong
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Roman
Title:
Thinly Veiled Metaphors
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Pediatric Brain Tumor Foundation
Title:
Imaginary Friends Society - Feeling Sad
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Monica Lewinsky
Title:
In Real Life
Category:
Branded Content
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
The Amanda Foundation
Title:
The Amanda Foundation Collection
Category:
Digital / Web
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Canadian Centre for Child Protection
Title:
Don't Get Sextorted, Send a Naked Mole Rat
Category:
Digital / Social Media
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
One Love Foundation
Title:
Behind the Post
Category:
Digital / Social Media
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
OMO
Title:
Probably the Dullest Content in History for the Least Active Kids in History.
Category:
Digital / Social Media
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Mollie's Fund
Title:
Melanoma Monsters
Category:
Print & Outdoor / Print - Campaign
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Pfizer - Prevenar 13
Title:
Adults Too
Category:
Print & Outdoor / Print - Campaign
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Essity Libresse Bodyform
Title:
#Blood Normal
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
GSK
Title:
The Drama in RA
Category:
Print & Outdoor / Outdoor / Ambient - Campaign
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
LifeBuoy
Title:
Clean Braille
Category:
Print & Outdoor / Outdoor / Ambient - Campaign
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Bayer
Title:
Poosters
Category:
Print & Outdoor / Outdoor / Ambient - Campaign
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Northwell Health
Title:
The Fin
Category:
Public Relations
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Public Relations
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
THAI HEALTH PROMOTION FOUNDATION & DEAF ASSOCIATION OF BANGKOK
Title:
HEARING RESCUE
Category:
Innovation in Health & Wellness
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Northwell Health
Title:
The Fin
Category:
Innovation in Health & Wellness
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
GSK
Title:
Mark’s Story
Category:
Direct Marketing / Print - Flat & Dimensional
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Sandy Hook Promise
Title:
Live Moment of Silence
Category:
Digital / Use of Technology
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Drug Free Kids Canada
Title:
The Call That Comes After
Category:
Digital / Use of Technology
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Wickes
Title:
Tradesman's Suncream
Category:
Packaging
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
LiveOnNY
Title:
News of Hope
Category:
Branded Content
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
GSK
Title:
Mark’s Story
Category:
Branded Content
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Boehringer Ingelheim
Title:
Spilt Second
Category:
Branded Content
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Anonymous Client
Title:
The Anti-Trafficking Exam
Category:
Experiential / Immersive / Events
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Experiential / Immersive / Events
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Experiential / Immersive / Events
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Casey House
Title:
Break Bread Smash Stigma
Category:
Cross-Platform / Integrated Branding
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Carrefour
Title:
Black Supermarket
Category:
Cross-Platform / Integrated Branding
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Cyrcadia Health
Title:
ITBRA — THE WEARABLE THAT DETECTS CANCER
Category:
Product Design / Physical Product
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Baidu
Title:
KNOW YOU AGAIN
Category:
Product Design / Integrated Digital & Physical Product
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Susan G. Komen
Title:
Battle against cancer
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Matsumoto Kiyoshi Holdings
Title:
End Embarrassment
Category:
Packaging
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Unilever - Clear
Title:
Stress Causes Dandruff
Category:
Film / Short Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
New Jersey Sharing Network
Title:
Save NJ Lives custom-designed pizza box
Category:
Packaging
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
SOAR
Title:
It’s Just a Phase
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Cure Alzheimer's Fund
Title:
Daughter and Mother
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Monica Lewinsky
Title:
In Real Life
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
LEO Pharma
Title:
Give Nothing to Psoriasis Campaign
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
National Down Syndrome Society
Title:
C21 Restaurant
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Special Olympics
Title:
Born Apart
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
J & J Nicorette
Title:
One Breath
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Coverage Coalition
Title:
Coverage Coalition
Category:
Public Relations
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Team Gleason
Title:
Robocalls from Humans
Category:
Public Relations
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Team Gleason
Title:
Robocalls From Humans
Category:
Digital / Web
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
State Farm
Title:
Following
Category:
Film / Long Form
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
SickKids Foundation
Title:
SickKids VS - All In
Category:
Print & Outdoor / Outdoor / Ambient - Campaign
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
Client:
Sécurité Routière
Title:
Crash Test
Category:
Digital / Social Media
Award:
2018 Health, Wellness & Pharma Merit Award
Points:
2.0
