The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Caribou Coffee Oven
Agency: Colle+McVoy / Minneapolis
Client: Caribou Coffee Category: Outdoor Design / Single
Maps
Agency: BBDO / New York
Client: Procter & Gamble/The Art of Shaving Category: Outdoor Design / Single
The Walking Dead Cab
Agency: Ireland/Davenport / Johannesburg
Client: FOX International Channels and Top TV Category: Outdoor Design / Single
The BMW Light Wall „Reflection“
Agency: Serviceplan / München
Client: BMW AG Deutschland Category: Outdoor Design / Single
Unequal Childhood Paper-cutting Campaign
Agency: Leo Burnett / Hong Kong
Client: Christina Noble Children's Foundation Category: Direct Mail / Campaign
Inside the box thinking
Agency: Rediffusion Young & Rubicam Pvt. Ltd. / Mumbai
Client: pioma industries Pvt. Ltd. Category: Package Design / Campaign
Shiner Beers Oktoberfest Packaging
Agency: McGarrah Jessee / Austin
Client: Spoetzl Brewery Category: Package Design / Campaign
Miller High Life
Agency: Landor Associates / San Francisco
Client: MillerCoors Category: Package Design / Campaign
iPad and iPad Accessories Packaging
Agency: Apple / Cupertino
Client: Apple Category: Package Design / Campaign
Shiner Beers Frost Packaging
Agency: McGarrah Jessee / Austin
Client: Spoetzl Brewery Category: Package Design / Campaign
Ica Good Life
Agency: King Solutions / Stockholm
Client: ICA Grocery Store Category: Package Design / Campaign
Red Brick Specialty Packaging
Agency: 22squared / Atlanta
Client: Atlanta Brewing Company Category: Package Design / Campaign
Single Origin Chocolate Bar Collection
Agency: Sandstrom Partners / Portland
Client: Moonstruck Chocolate Category: Package Design / Campaign
Sir Richard's Package Design
Agency: TDA_Boulder / Boulder
Client: Sir Richard's Condom Company Category: Package Design / Campaign
Waitrose Regional Pizzas
Agency: Turner Duckworth / San Francisco
Client: Waitrose Category: Package Design / Campaign
Tamiya Business Card
Agency: Creative Juice Bangkok (TBWA Thailand) / Bangkok
Client: Siam Tamiya Category: Corporate Identity / Single
Punch name Card Set
Agency: Leo Burnett / Hong Kong
Client: Hong Kong Acupuncturists Association Ltd. Category: Corporate Identity / Single
Periodic Table
Agency: The Catalyst Agency / Singapore
Client: The Catalyst Agency Category: Corporate Identity / Single
SPIROGRAPH SCALE
Agency: Leo Burnett / New Delhi
Client: IILM Design School Category: Corporate Identity / Single
Goertz 17 Shoelace Box
Agency: kempertrautmann gmbh / Hamburg
Client: Goertz 17 GmbH Category: Corporate Identity / Single
The Johnny Cash Project
Agency: @radical.media LLC / New York
Client: Lost Highway/American Records Category: Broadcast Design / Music Videos
This Too Shall Pass
Agency: Zoo Film Productions / Los Angeles
Client: OKGO Category: Broadcast Design / Music Videos
Them-and-Us
Agency: Disturbance/The Distillery / Stockholm
Client: Amnesty International Category: Branding / Booklet/Brochure
This Book Is A Weapon
Agency: Leo Burnett Chicago / Chicago
Client: Symantec Norton Category: Branding / Booklet/Brochure
Chinzan-so Garden Pagoda
Agency: Nippon Design Center, Inc. / Tokyo
Client: FUJITA KANKO INC Category: Branding / Booklet/Brochure
I AM Campaign Booklet
Agency: Alt Group / Ponsonby
Client: Auckland Museum Category: Branding / Booklet/Brochure
manifesto books
Agency: mono / minneapolis
Client: Harvard Business School Category: Branding / Booklet/Brochure
Loyola Sophomore/Junior Search Piece
Agency: 160over90 / Philadelphia
Client: Loyola University Maryland Category: Branding / Booklet/Brochure
memoring
Agency: ginghami co., ltd. / tokyo
Client: gung Category: Industrial Design/Product Design / Campaign
Rocca
Agency: 10inc / Sibuya-ku
Client: Rocca SPIELE Category: Industrial Design/Product Design / Campaign
Fold Aide Box
Agency: Leo Burnett India / Mumbai
Client: Bajaj Electricals Pvt Ltd Category: Package Design / Single
DOUBT: Unconventional Wisdom from the World’s Greatest Shit Disturber
Agency: Taxi 2 / Toronto
Client: TAXI Category: Publication Design / Book Cover Design
Periodic Table
Agency: The Catalyst Agency / Singapore
Client: The Catalyst Agency Category: Branding / Logo/Trademark Design - Single Only
Forest Conservationist
Agency: arnab ray / Delhi
Client: Oindrilla Ray Category: Branding / Logo/Trademark Design - Single Only
Denise Nails
Agency: Williams Murray Hamm / London
Client: Denise Nails Category: Branding / Logo/Trademark Design - Single Only
Three Eyed Bros
Agency: Rucker & Co. / Dallas
Client: Three Eyed Bros Category: Branding / Logo/Trademark Design - Single Only
Heart Walk Logo
Agency: Bailey Lauerman / Lincoln
Client: Bailey Lauerman Category: Branding / Logo/Trademark Design - Single Only
BevForce Logo
Agency: Sandstrom Partners / Portland
Client: BevForce Category: Branding / Logo/Trademark Design - Single Only
Espolon
Agency: Landor Associates / San Francisco
Client: SKYY Spirits Category: Branding / Logo/Trademark Design - Single Only
Villa Herencia Logo
Agency: Manuel Olmo-Rodriguez / San Juan
Client: Villa Herencia Hotel Category: Branding / Logo/Trademark Design - Single Only
Chelsea Market merchandising logo
Agency: Square360 / Newark
Client: Chelsea Market Category: Branding / Logo/Trademark Design - Single Only
Love vs Hate
Agency: Leo Burnett, Toronto / Toronto
Client: The Advertising & Design Club of Canada Category: Branding / Logo/Trademark Design - Single Only
The Lives They Lived
Agency: Mother / New York
Client: The New York Times Category: Branding / Logo/Trademark Design - Single Only
Conversations
Agency: Leo Burnett Chicago / Chicago
Client: BlackBerry Category: Typography in Design / Single
The Difference
Agency: Exit10 / Baltimore
Client: American Portfolios Category: Typography in Design / Single
Nanshan ABCDance Cards
Agency: BBH China / Shanghai
Client: AVA DAIRY Category: Typography in Design / Single
Award:
2011 Design Merit Award
Agency:
Colle+McVoy / Minneapolis
Client:
Caribou Coffee
Title:
Caribou Coffee Oven
Category:
Outdoor Design / Single
Annual ID:
11219D
Award:
2011 Design Merit Award
Agency:
BBDO / New York
Client:
Procter & Gamble/The Art of Shaving
Title:
Maps
Category:
Outdoor Design / Single
Annual ID:
11220D
Award:
2011 Design Merit Award
Agency:
Ireland/Davenport / Johannesburg
Client:
FOX International Channels and Top TV
Title:
The Walking Dead Cab
Category:
Outdoor Design / Single
Annual ID:
11221D
Award:
2011 Design Merit Award
Agency:
Serviceplan / München
Client:
BMW AG Deutschland
Title:
The BMW Light Wall „Reflection“
Category:
Outdoor Design / Single
Annual ID:
11222D
Award:
2011 Design Merit Award
Agency:
Y&R Lima/RKCR Y&R/London
Client:
Land Rover
Title:
Construction
Category:
Outdoor Design / Single
Annual ID:
11223D
Award:
2011 Design Merit Award
Agency:
Y&R Lima/RKCR Y&R/London
Client:
Land Rover
Title:
Rescue
Category:
Outdoor Design / Single
Annual ID:
11224D
Award:
2011 Design Merit Award
Agency:
Leo Burnett / Hong Kong
Client:
Christina Noble Children's Foundation
Title:
Unequal Childhood Paper-cutting Campaign
Category:
Direct Mail / Campaign
Annual ID:
11252D
Award:
2011 Design Merit Award
Agency:
Rediffusion Young & Rubicam Pvt. Ltd. / Mumbai
Client:
pioma industries Pvt. Ltd.
Title:
Inside the box thinking
Category:
Package Design / Campaign
Annual ID:
11123D
Award:
2011 Design Merit Award
Agency:
McGarrah Jessee / Austin
Client:
Spoetzl Brewery
Title:
Shiner Beers Oktoberfest Packaging
Category:
Package Design / Campaign
Annual ID:
11124D
Award:
2011 Design Merit Award
Agency:
Landor Associates / San Francisco
Client:
MillerCoors
Title:
Miller High Life
Category:
Package Design / Campaign
Annual ID:
11125D
Award:
2011 Design Merit Award
Agency:
Apple / Cupertino
Client:
Apple
Title:
iPad and iPad Accessories Packaging
Category:
Package Design / Campaign
Annual ID:
11126D
Award:
2011 Design Merit Award
Agency:
McGarrah Jessee / Austin
Client:
Spoetzl Brewery
Title:
Shiner Beers Frost Packaging
Category:
Package Design / Campaign
Annual ID:
11127D
Award:
2011 Design Merit Award
Agency:
King Solutions / Stockholm
Client:
ICA Grocery Store
Title:
Ica Good Life
Category:
Package Design / Campaign
Annual ID:
11128D
Award:
2011 Design Merit Award
Agency:
22squared / Atlanta
Client:
Atlanta Brewing Company
Title:
Red Brick Specialty Packaging
Category:
Package Design / Campaign
Annual ID:
11129D
Award:
2011 Design Merit Award
Agency:
Sandstrom Partners / Portland
Client:
Moonstruck Chocolate
Title:
Single Origin Chocolate Bar Collection
Category:
Package Design / Campaign
Annual ID:
11130D
Award:
2011 Design Merit Award
Agency:
TDA_Boulder / Boulder
Client:
Sir Richard's Condom Company
Title:
Sir Richard's Package Design
Category:
Package Design / Campaign
Annual ID:
11131D
Award:
2011 Design Merit Award
Agency:
Turner Duckworth / San Francisco
Client:
Waitrose
Title:
Waitrose Regional Pizzas
Category:
Package Design / Campaign
Annual ID:
11132D
Award:
2011 Design Merit Award
Agency:
Creative Juice Bangkok (TBWA Thailand) / Bangkok
Client:
Siam Tamiya
Title:
Tamiya Business Card
Category:
Corporate Identity / Single
Annual ID:
11098D
Award:
2011 Design Merit Award
Agency:
Leo Burnett / Hong Kong
Client:
Hong Kong Acupuncturists Association Ltd.
Title:
Punch name Card Set
Category:
Corporate Identity / Single
Annual ID:
11099D
Award:
2011 Design Merit Award
Agency:
The Catalyst Agency / Singapore
Client:
The Catalyst Agency
Title:
Periodic Table
Category:
Corporate Identity / Single
Annual ID:
11100D
Award:
2011 Design Merit Award
Agency:
Leo Burnett / New Delhi
Client:
IILM Design School
Title:
SPIROGRAPH SCALE
Category:
Corporate Identity / Single
Annual ID:
11101D
Award:
2011 Design Merit Award
Agency:
kempertrautmann gmbh / Hamburg
Client:
Goertz 17 GmbH
Title:
Goertz 17 Shoelace Box
Category:
Corporate Identity / Single
Annual ID:
11102D
Award:
2011 Design Merit Award
Agency:
@radical.media LLC / New York
Client:
Lost Highway/American Records
Title:
The Johnny Cash Project
Category:
Broadcast Design / Music Videos
Annual ID:
11266D
Award:
2011 Design Merit Award
Agency:
Zoo Film Productions / Los Angeles
Client:
OKGO
Title:
This Too Shall Pass
Category:
Broadcast Design / Music Videos
Annual ID:
11267D
Award:
2011 Design Merit Award
Agency:
Disturbance/The Distillery / Stockholm
Client:
Amnesty International
Title:
Them-and-Us
Category:
Branding / Booklet/Brochure
Annual ID:
11080D
Award:
2011 Design Merit Award
Agency:
Leo Burnett Chicago / Chicago
Client:
Symantec Norton
Title:
This Book Is A Weapon
Category:
Branding / Booklet/Brochure
Annual ID:
11081D
Award:
2011 Design Merit Award
Agency:
Nippon Design Center, Inc. / Tokyo
Client:
FUJITA KANKO INC
Title:
Chinzan-so Garden Pagoda
Category:
Branding / Booklet/Brochure
Annual ID:
11082D
Award:
2011 Design Merit Award
Agency:
Alt Group / Ponsonby
Client:
Auckland Museum
Title:
I AM Campaign Booklet
Category:
Branding / Booklet/Brochure
Annual ID:
11083D
Award:
2011 Design Merit Award
Agency:
mono / minneapolis
Client:
Harvard Business School
Title:
manifesto books
Category:
Branding / Booklet/Brochure
Annual ID:
11084D
Award:
2011 Design Merit Award
Agency:
160over90 / Philadelphia
Client:
Loyola University Maryland
Title:
Loyola Sophomore/Junior Search Piece
Category:
Branding / Booklet/Brochure
Annual ID:
11085D
Award:
2011 Design Merit Award
Agency:
Serviceplan / München
Client:
LEGO GmbH
Title:
Lego Signs
Category:
Branding / Booklet/Brochure
Annual ID:
11086D
Award:
2011 Design Merit Award
Agency:
ginghami co., ltd. / tokyo
Client:
gung
Title:
memoring
Category:
Industrial Design/Product Design / Campaign
Annual ID:
11135D
Award:
2011 Design Merit Award
Agency:
10inc / Sibuya-ku
Client:
Rocca SPIELE
Title:
Rocca
Category:
Industrial Design/Product Design / Campaign
Annual ID:
11136D
Award:
2011 Design Merit Award
Agency:
Leo Burnett India / Mumbai
Client:
Bajaj Electricals Pvt Ltd
Title:
Fold Aide Box
Category:
Package Design / Single
Annual ID:
11121D
Award:
2011 Design Merit Award
Agency:
Creature / Seattle
Client:
NUUN
Title:
NUUN Lemon + Lime
Category:
Package Design / Single
Annual ID:
11122D
Award:
2011 Design Merit Award
Agency:
Taxi 2 / Toronto
Client:
TAXI
Title:
DOUBT: Unconventional Wisdom from the World’s Greatest Shit Disturber
Category:
Publication Design / Book Cover Design
Annual ID:
11231D
Award:
2011 Design Merit Award
Agency:
The Catalyst Agency / Singapore
Client:
The Catalyst Agency
Title:
Periodic Table
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11087D
Award:
2011 Design Merit Award
Agency:
arnab ray / Delhi
Client:
Oindrilla Ray
Title:
Forest Conservationist
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11088D
Award:
2011 Design Merit Award
Agency:
Williams Murray Hamm / London
Client:
Denise Nails
Title:
Denise Nails
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11089D
Award:
2011 Design Merit Award
Agency:
Rucker & Co. / Dallas
Client:
Three Eyed Bros
Title:
Three Eyed Bros
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11090D
Award:
2011 Design Merit Award
Agency:
Bailey Lauerman / Lincoln
Client:
Bailey Lauerman
Title:
Heart Walk Logo
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11091D
Award:
2011 Design Merit Award
Agency:
Sandstrom Partners / Portland
Client:
BevForce
Title:
BevForce Logo
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11092D
Award:
2011 Design Merit Award
Agency:
Landor Associates / San Francisco
Client:
SKYY Spirits
Title:
Espolon
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11093D
Award:
2011 Design Merit Award
Agency:
Manuel Olmo-Rodriguez / San Juan
Client:
Villa Herencia Hotel
Title:
Villa Herencia Logo
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11094D
Award:
2011 Design Merit Award
Agency:
Square360 / Newark
Client:
Chelsea Market
Title:
Chelsea Market merchandising logo
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11095D
Award:
2011 Design Merit Award
Agency:
Leo Burnett, Toronto / Toronto
Client:
The Advertising & Design Club of Canada
Title:
Love vs Hate
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11096D
Award:
2011 Design Merit Award
Agency:
Mother / New York
Client:
The New York Times
Title:
The Lives They Lived
Category:
Branding / Logo/Trademark Design - Single Only
Annual ID:
11097D
Award:
2011 Design Merit Award
Agency:
Leo Burnett Chicago / Chicago
Client:
BlackBerry
Title:
Conversations
Category:
Typography in Design / Single
Annual ID:
11296D
Award:
2011 Design Merit Award
Agency:
Exit10 / Baltimore
Client:
American Portfolios
Title:
The Difference
Category:
Typography in Design / Single
Annual ID:
11297D
Award:
2011 Design Merit Award
Agency:
BBH China / Shanghai
Client:
AVA DAIRY
Title:
Nanshan ABCDance Cards
Category:
Typography in Design / Single
Annual ID:
11298D
