The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Limited Edition #2
Agency: The Martin Agency / Richmond
Client: American Cancer Society Category: Public Service / Outdoor and Posters - Campaign
WWF Cutouts
Agency: BBH China / Shanghai
Client: WWF China Category: Public Service / Outdoor and Posters - Campaign
Photographer, Reporter, Microphone
Agency: Juniper Park / Toronto
Client: Canadian Journalists for Free Expression Category: Public Service / Outdoor and Posters - Campaign
Scared Leaders
Agency: Ogilvy Frankfurt / Frankfurt
Client: ISHR (International Society for Human Rights) Category: Public Service / Outdoor and Posters - Campaign
CHOPSTICKS Poster
Agency: Ogilvy Beijing / Beijing
Client: Greenpeace Category: Public Service / Outdoor and Posters - Campaign
Save trees.Save lives.
Agency: M/s Pristine Ideas / Bhopal
Client: Sanctuary Category: Public Service / Outdoor and Posters - Campaign
Alzheimersdisease.sg
Agency: Kinetic Singapore / Singapore
Client: Alzheimersdisease.sg Category: Public Service / Outdoor and Posters - Campaign
The Planet's Voice
Agency: Leo Burnett / Millers Point
Client: WWF Category: Public Service / Outdoor and Posters - Campaign
Helping the needy.
Agency: mudra communication pvt ltd / mumbai
Client: Reach Category: Public Service / Outdoor and Posters - Campaign
Unequal Childhood Paper-cutting Campaign
Agency: Leo Burnett / Hong Kong
Client: Christina Noble Children's Foundation Category: Direct Mail / Campaign
Tamiya Business Card
Agency: Creative Juice Bangkok (TBWA Thailand) / Bangkok
Client: Siam Tamiya Category: Collateral Design / P.O.P. and In-Store - Single
Tangram - Play
Agency: Out of the Box / Delhi
Client: SM Store/Marvel Group of Companies Category: Collateral Design / P.O.P. and In-Store - Single
Metallic Ink Underclothes
Agency: 4th Amendment Wear / Boulder
Client: 4th Amendment Wear Category: Public Service / Collateral - Campaign
More Birthdays - Wrapping Paper & Tubes
Agency: The Martin Agency / Richmond
Client: American Cancer Society Category: Public Service / Collateral - Campaign
Art From the Streets
Agency: space150 / Minneapolis
Client: Make Better Category: Public Service / Collateral - Campaign
Fold Aide Box
Agency: Leo Burnett India / Mumbai
Client: Bajaj Electricals Pvt Ltd Category: Package Design / Single
Inside Out
Agency: Wong, Doody, Crandall, Wiener / Seattle
Client: Seattle International Film Festival Category: Broadcast Design / Campaign
Nickelodeon Halloween IDs
Agency: MTV Networks / New York
Client: Nickelodeon Category: Broadcast Design / Campaign
Cornering lights
Agency: DDB MUDRA GROUP INDIA / New Delhi
Client: Volkswagen Category: Collateral Design / Posters - Campaign
Copy on Campaign
Agency: Ogilvy Frankfurt / Frankfurt
Client: RollingStone Magazine Category: Collateral Design / Posters - Campaign
Creatures
Agency: TBWA\Santiago Mangada Puno / Makati
Client: Pacific Paint (Boysen) Philippines Inc. Category: Collateral Design / Posters - Campaign
Infectious Passports
Agency: Ogilvy Frankfurt / Frankfurt
Client: DKV (German Health Insurance) Category: Collateral Design / Posters - Campaign
New Uno
Agency: Leo Burrnett Brasil / S�o Paulo
Client: Fiat Category: Collateral Design / Posters - Campaign
'Chicago'
Agency: Meng Yang / Chicago
Client: Know Your Flag Category: Collateral Design / Posters - Campaign
Screen Ink. Posters
Agency: Bailey Lauerman / Lincoln
Client: Screen Ink. Category: Collateral Design / Posters - Campaign
Turkey/Cabbage/Cheese/Apple
Agency: Ogilvy&Mather Advertising, Shanghai / Shanghai
Client: Midea Category: Collateral Design / Posters - Campaign
Love Labo
Agency: iyamadesign inc. / Tokyo
Client: Institute of Medical Science, University of Tokyo, Category: Collateral Design / Posters - Campaign
David Sandlin Subway Posters
Agency: Visual Arts Press, Ltd. / New York
Client: School of Visual Arts Category: Collateral Design / Posters - Campaign
SNOW VOICE
Agency: DENTSU INC / Tokyo
Client: MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD Category: Collateral Design / Posters - Campaign
MY FIRST AOMORI
Agency: DENTSU INC / Tokyo
Client: East Japan Railway Campany Category: Collateral Design / Posters - Campaign
House
Agency: green giraffe Inc. / Tokyo
Client: Kizaki Building Category: Collateral Design / Posters - Campaign
Concert Tickets
Agency: Jung von Matt/Donau Werbeagentur GmbH / Wien
Client: Neuroth AG Category: Collateral Design / Posters - Campaign
Wall Campaign
Agency: Richter7 / Salt Lake City
Client: Apple Beer Category: Collateral Design / Posters - Campaign
Frozen Food
Agency: DDB MUDRA GROUP INDIA / New Delhi
Client: Electrolux Category: Collateral Design / Posters - Campaign
FAMOUS SPEECHES COLLECTION
Agency: MARCEL PARIS / Paris
Client: EDITIONS POINTS Category: Collateral Design / Posters - Campaign
Weapons
Agency: Leo Burnett Chicago / Chicago
Client: Symantec Norton Category: Collateral Design / Posters - Campaign
Benjarong
Agency: Fingerprints / Chennai
Client: Oriental Cuisines Pvt Ltd Category: Collateral Design / Posters - Campaign
Love Blossoms Here
Agency: Out of the Box / Delhi
Client: Mother's Pride/Marvel Group of Companies Category: Collateral Design / Posters - Campaign
China High!
Agency: DENTSU INC. Tokyo / Tokyo
Client: Yoshida Hideo Memorial Foundation Category: Collateral Design / Posters - Campaign
Poster of the play "SPOT"
Agency: good design company / Tokyo
Client: Twinkle Corporation Ltd. Category: Collateral Design / Posters - Campaign
Music. See what it´s made of.
Agency: AlmapBBDO / São Paulo
Client: Billboard Category: Collateral Design / Posters - Campaign
How far does your creativity go?
Agency: AlmapBBDO / São Paulo
Client: Epa Category: Collateral Design / Posters - Campaign
Sustainable Package Project "RISABO
Agency: canaria inc. / Tokyo
Client: Coca-Cola (Japan) Company, Limited Category: Industrial Design/Product Design / Single
Tape Dispensers for MT
Agency: iyamadesign inc. / Tokyo
Client: Kamoi Kakoshi Co., Ltd. Category: Industrial Design/Product Design / Single
Goertz 17 Shoelace Box
Agency: kempertrautmann gmbh / Hamburg
Client: Goertz 17 GmbH Category: Industrial Design/Product Design / Durable Goods
Come sit and play
Agency: Giovanni+DraftFCB / São Paulo
Client: Jaya Design Category: Industrial Design/Product Design / Durable Goods
adidas SKYCOMIC
Agency: TBWA\HAKUHODO Inc. / Tokyo
Client: adidas Japan K.K. Category: Spatial Design / Outdoor Spaces
Chopstick Tree
Agency: DDB China Group / Shanghai
Client: China Environmental Protection Foundation Category: Spatial Design / Outdoor Spaces
Lightshow
Agency: Scholz & Friends Zürich / Zürich
Client: Emmi Schweiz AG Category: Spatial Design / Outdoor Spaces
Award:
2011 Design Merit Award
Agency:
The Martin Agency / Richmond
Client:
American Cancer Society
Title:
Limited Edition #2
Category:
Public Service / Outdoor and Posters - Campaign
Annual ID:
11281D
Award:
2011 Design Merit Award
Agency:
BBH China / Shanghai
Client:
WWF China
Title:
WWF Cutouts
Category:
Public Service / Outdoor and Posters - Campaign
Annual ID:
11282D
Award:
2011 Design Merit Award
Agency:
Juniper Park / Toronto
Client:
Canadian Journalists for Free Expression
Title:
Photographer, Reporter, Microphone
Category:
Public Service / Outdoor and Posters - Campaign
Annual ID:
11283D
Award:
2011 Design Merit Award
Agency:
Ogilvy Frankfurt / Frankfurt
Client:
ISHR (International Society for Human Rights)
Title:
Scared Leaders
Category:
Public Service / Outdoor and Posters - Campaign
Annual ID:
11284D
Award:
2011 Design Merit Award
Agency:
Ogilvy Beijing / Beijing
Client:
Greenpeace
Title:
CHOPSTICKS Poster
Category:
Public Service / Outdoor and Posters - Campaign
Annual ID:
11285D
Award:
2011 Design Merit Award
Agency:
M/s Pristine Ideas / Bhopal
Client:
Sanctuary
Title:
Save trees.Save lives.
Category:
Public Service / Outdoor and Posters - Campaign
Annual ID:
11286D
Award:
2011 Design Merit Award
Agency:
Kinetic Singapore / Singapore
Client:
Alzheimersdisease.sg
Title:
Alzheimersdisease.sg
Category:
Public Service / Outdoor and Posters - Campaign
Annual ID:
11287D
Award:
2011 Design Merit Award
Agency:
Leo Burnett / Millers Point
Client:
WWF
Title:
The Planet's Voice
Category:
Public Service / Outdoor and Posters - Campaign
Annual ID:
11288D
Award:
2011 Design Merit Award
Agency:
mudra communication pvt ltd / mumbai
Client:
Reach
Title:
Helping the needy.
Category:
Public Service / Outdoor and Posters - Campaign
Annual ID:
11289D
Award:
2011 Design Merit Award
Agency:
Leo Burnett / Hong Kong
Client:
Christina Noble Children's Foundation
Title:
Unequal Childhood Paper-cutting Campaign
Category:
Direct Mail / Campaign
Annual ID:
11252D
Award:
2011 Design Merit Award
Agency:
Creative Juice Bangkok (TBWA Thailand) / Bangkok
Client:
Siam Tamiya
Title:
Tamiya Business Card
Category:
Collateral Design / P.O.P. and In-Store - Single
Annual ID:
11175D
Award:
2011 Design Merit Award
Agency:
Out of the Box / Delhi
Client:
SM Store/Marvel Group of Companies
Title:
Tangram - Play
Category:
Collateral Design / P.O.P. and In-Store - Single
Annual ID:
11176D
Award:
2011 Design Merit Award
Agency:
4th Amendment Wear / Boulder
Client:
4th Amendment Wear
Title:
Metallic Ink Underclothes
Category:
Public Service / Collateral - Campaign
Annual ID:
11293D
Award:
2011 Design Merit Award
Agency:
The Martin Agency / Richmond
Client:
American Cancer Society
Title:
More Birthdays - Wrapping Paper & Tubes
Category:
Public Service / Collateral - Campaign
Annual ID:
11294D
Award:
2011 Design Merit Award
Agency:
space150 / Minneapolis
Client:
Make Better
Title:
Art From the Streets
Category:
Public Service / Collateral - Campaign
Annual ID:
11295D
Award:
2011 Design Merit Award
Agency:
Leo Burnett India / Mumbai
Client:
Bajaj Electricals Pvt Ltd
Title:
Fold Aide Box
Category:
Package Design / Single
Annual ID:
11121D
Award:
2011 Design Merit Award
Agency:
Creature / Seattle
Client:
NUUN
Title:
NUUN Lemon + Lime
Category:
Package Design / Single
Annual ID:
11122D
Award:
2011 Design Merit Award
Agency:
Wong, Doody, Crandall, Wiener / Seattle
Client:
Seattle International Film Festival
Title:
Inside Out
Category:
Broadcast Design / Campaign
Annual ID:
11264D
Award:
2011 Design Merit Award
Agency:
MTV Networks / New York
Client:
Nickelodeon
Title:
Nickelodeon Halloween IDs
Category:
Broadcast Design / Campaign
Annual ID:
11265D
Award:
2011 Design Merit Award
Agency:
DDB MUDRA GROUP INDIA / New Delhi
Client:
Volkswagen
Title:
Cornering lights
Category:
Collateral Design / Posters - Campaign
Annual ID:
11151D
Award:
2011 Design Merit Award
Agency:
Ogilvy Frankfurt / Frankfurt
Client:
RollingStone Magazine
Title:
Copy on Campaign
Category:
Collateral Design / Posters - Campaign
Annual ID:
11152D
Award:
2011 Design Merit Award
Agency:
TBWA\Santiago Mangada Puno / Makati
Client:
Pacific Paint (Boysen) Philippines Inc.
Title:
Creatures
Category:
Collateral Design / Posters - Campaign
Annual ID:
11153D
Award:
2011 Design Merit Award
Agency:
Ogilvy Frankfurt / Frankfurt
Client:
DKV (German Health Insurance)
Title:
Infectious Passports
Category:
Collateral Design / Posters - Campaign
Annual ID:
11154D
Award:
2011 Design Merit Award
Agency:
Leo Burrnett Brasil / S�o Paulo
Client:
Fiat
Title:
New Uno
Category:
Collateral Design / Posters - Campaign
Annual ID:
11155D
Award:
2011 Design Merit Award
Agency:
Meng Yang / Chicago
Client:
Know Your Flag
Title:
'Chicago'
Category:
Collateral Design / Posters - Campaign
Annual ID:
11156D
Award:
2011 Design Merit Award
Agency:
Bailey Lauerman / Lincoln
Client:
Screen Ink.
Title:
Screen Ink. Posters
Category:
Collateral Design / Posters - Campaign
Annual ID:
11157D
Award:
2011 Design Merit Award
Agency:
Ogilvy&Mather Advertising, Shanghai / Shanghai
Client:
Midea
Title:
Turkey/Cabbage/Cheese/Apple
Category:
Collateral Design / Posters - Campaign
Annual ID:
11158D
Award:
2011 Design Merit Award
Agency:
iyamadesign inc. / Tokyo
Client:
Institute of Medical Science, University of Tokyo,
Title:
Love Labo
Category:
Collateral Design / Posters - Campaign
Annual ID:
11159D
Award:
2011 Design Merit Award
Agency:
Visual Arts Press, Ltd. / New York
Client:
School of Visual Arts
Title:
David Sandlin Subway Posters
Category:
Collateral Design / Posters - Campaign
Annual ID:
11160D
Award:
2011 Design Merit Award
Agency:
DENTSU INC / Tokyo
Client:
MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD
Title:
SNOW VOICE
Category:
Collateral Design / Posters - Campaign
Annual ID:
11161D
Award:
2011 Design Merit Award
Agency:
DENTSU INC / Tokyo
Client:
East Japan Railway Campany
Title:
MY FIRST AOMORI
Category:
Collateral Design / Posters - Campaign
Annual ID:
11162D
Award:
2011 Design Merit Award
Agency:
green giraffe Inc. / Tokyo
Client:
Kizaki Building
Title:
House
Category:
Collateral Design / Posters - Campaign
Annual ID:
11163D
Award:
2011 Design Merit Award
Agency:
Jung von Matt/Donau Werbeagentur GmbH / Wien
Client:
Neuroth AG
Title:
Concert Tickets
Category:
Collateral Design / Posters - Campaign
Annual ID:
11164D
Award:
2011 Design Merit Award
Agency:
Richter7 / Salt Lake City
Client:
Apple Beer
Title:
Wall Campaign
Category:
Collateral Design / Posters - Campaign
Annual ID:
11165D
Award:
2011 Design Merit Award
Agency:
DDB MUDRA GROUP INDIA / New Delhi
Client:
Electrolux
Title:
Frozen Food
Category:
Collateral Design / Posters - Campaign
Annual ID:
11166D
Award:
2011 Design Merit Award
Agency:
MARCEL PARIS / Paris
Client:
EDITIONS POINTS
Title:
FAMOUS SPEECHES COLLECTION
Category:
Collateral Design / Posters - Campaign
Annual ID:
11167D
Award:
2011 Design Merit Award
Agency:
Leo Burnett Chicago / Chicago
Client:
Symantec Norton
Title:
Weapons
Category:
Collateral Design / Posters - Campaign
Annual ID:
11168D
Award:
2011 Design Merit Award
Agency:
Fingerprints / Chennai
Client:
Oriental Cuisines Pvt Ltd
Title:
Benjarong
Category:
Collateral Design / Posters - Campaign
Annual ID:
11169D
Award:
2011 Design Merit Award
Agency:
Out of the Box / Delhi
Client:
Mother's Pride/Marvel Group of Companies
Title:
Love Blossoms Here
Category:
Collateral Design / Posters - Campaign
Annual ID:
11170D
Award:
2011 Design Merit Award
Agency:
DENTSU INC. Tokyo / Tokyo
Client:
Yoshida Hideo Memorial Foundation
Title:
China High!
Category:
Collateral Design / Posters - Campaign
Annual ID:
11171D
Award:
2011 Design Merit Award
Agency:
good design company / Tokyo
Client:
Twinkle Corporation Ltd.
Title:
Poster of the play "SPOT"
Category:
Collateral Design / Posters - Campaign
Annual ID:
11172D
Award:
2011 Design Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Billboard
Title:
Music. See what it´s made of.
Category:
Collateral Design / Posters - Campaign
Annual ID:
11173D
Award:
2011 Design Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Epa
Title:
How far does your creativity go?
Category:
Collateral Design / Posters - Campaign
Annual ID:
11174D
Award:
2011 Design Merit Award
Agency:
canaria inc. / Tokyo
Client:
Coca-Cola (Japan) Company, Limited
Title:
Sustainable Package Project "RISABO
Category:
Industrial Design/Product Design / Single
Annual ID:
11133D
Award:
2011 Design Merit Award
Agency:
iyamadesign inc. / Tokyo
Client:
Kamoi Kakoshi Co., Ltd.
Title:
Tape Dispensers for MT
Category:
Industrial Design/Product Design / Single
Annual ID:
11134D
Award:
2011 Design Merit Award
Agency:
kempertrautmann gmbh / Hamburg
Client:
Goertz 17 GmbH
Title:
Goertz 17 Shoelace Box
Category:
Industrial Design/Product Design / Durable Goods
Annual ID:
11137D
Award:
2011 Design Merit Award
Agency:
Giovanni+DraftFCB / São Paulo
Client:
Jaya Design
Title:
Come sit and play
Category:
Industrial Design/Product Design / Durable Goods
Annual ID:
11138D
Award:
2011 Design Merit Award
Agency:
TBWA\HAKUHODO Inc. / Tokyo
Client:
adidas Japan K.K.
Title:
adidas SKYCOMIC
Category:
Spatial Design / Outdoor Spaces
Annual ID:
11216D
Award:
2011 Design Merit Award
Agency:
DDB China Group / Shanghai
Client:
China Environmental Protection Foundation
Title:
Chopstick Tree
Category:
Spatial Design / Outdoor Spaces
Annual ID:
11217D
Award:
2011 Design Merit Award
Agency:
Scholz & Friends Zürich / Zürich
Client:
Emmi Schweiz AG
Title:
Lightshow
Category:
Spatial Design / Outdoor Spaces
Annual ID:
11218D
