The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Dead Mouse Theatre Tumblr
Agency: Barton F. Graf LLC / New York, NY
Client: The Scotts Miracle-Gro Company
Category: Social Media / Best Use of a Social Network
Points: 15.0
No Bollocks
Agency: Droga5 / New York
Client: Heineken USA / Newcastle Brown Ale
Category: Social Media / Best Social Media Page by a Brand
Points: 15.0
ELAN Taste the Translation
Agency: JWT Amsterdam / Amsterdam
Client: ELAN
Category: Social Media / Branded Social Post
Points: 15.0
Kombi Last Wishes
Agency: AlmapBBDO / Sao Paulo
Client: Volkswagen
Category: Social Media / Branded Social Campaign
Points: 15.0
Make Every Yard Count
Agency: J. Walter Thompson India / Bangalore
Client: Nike India
Category: Social Media / Branded Social Campaign
Points: 15.0
BLAH Airlines
Agency: Eleven, Inc. / San Francisco
Client: Virgin America
Category: Social Media / Branded Social Campaign
Points: 15.0
Ghita, The Social Shepherd
Agency: BV McCann Erickson Romania / Bucharest
Client: Vodafone Romania
Category: Social Media / Branded Social Campaign
Points: 15.0
Nazis against Nazis – Germany's most involuntary charity walk
Agency: GGH LOWE GmbH / Hamburg + Grabarz & Partner Werbeagentur GmbH / Hamburg
Client: ZDK Gesellschaft Demokratische Kultur GmbH
Category: Social Media / Best Integrated Campaign Led by Social
Points: 15.0
Client:
The Scotts Miracle-Gro Company
Title:
Dead Mouse Theatre Tumblr
Category:
Social Media / Best Use of a Social Network
Award:
2015 Social Media Silver Pencil
Points:
15.0
Client:
Heineken USA / Newcastle Brown Ale
Title:
No Bollocks
Category:
Social Media / Best Social Media Page by a Brand
Award:
2015 Social Media Silver Pencil
Points:
15.0
Client:
ELAN
Title:
ELAN Taste the Translation
Category:
Social Media / Branded Social Post
Award:
2015 Social Media Silver Pencil
Points:
15.0
Client:
Volkswagen
Title:
Kombi Last Wishes
Category:
Social Media / Branded Social Campaign
Award:
2015 Social Media Silver Pencil
Points:
15.0
Client:
Nike India
Title:
Make Every Yard Count
Category:
Social Media / Branded Social Campaign
Award:
2015 Social Media Silver Pencil
Points:
15.0
Client:
Virgin America
Title:
BLAH Airlines
Category:
Social Media / Branded Social Campaign
Award:
2015 Social Media Silver Pencil
Points:
15.0
Client:
Vodafone Romania
Title:
Ghita, The Social Shepherd
Category:
Social Media / Branded Social Campaign
Award:
2015 Social Media Silver Pencil
Points:
15.0