The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Grandma
Agency: AlmapBBDO / São Paulo
Client: Volkswagen do Brasil
Category: Consumer - Newspaper / Full Page or Spread - Single
Points: 5.0
Broke Up
Agency: AlmapBBDO / São Paulo
Client: Volkswagen do Brasil
Category: Consumer - Newspaper / Full Page or Spread - Single
Points: 5.0
Move Out
Agency: AlmapBBDO / São Paulo
Client: Volkswagen do Brasil
Category: Consumer - Newspaper / Full Page or Spread - Single
Points: 5.0
Cyan
Agency: Ogilvy & Mather / Bogotá
Client: Ecofill Ink Cartridges
Category: Consumer - Newspaper / Full Page or Spread - Single
Points: 5.0
Black
Agency: Ogilvy & Mather / Bogotá
Client: Ecofill Ink Cartridges
Category: Consumer - Newspaper / Full Page or Spread - Single
Points: 5.0
Choose Beautiful Print
Agency: Ogilvy & Mather / Chicago
Client: Dove
Category: Consumer - Newspaper / Full Page or Spread - Single
Points: 5.0
Honda Voice Recognition GPS
Agency: Impact & Echo BBDO / Kuwait
Client: Alghanim Motors - Honda
Category: Consumer - Newspaper / Full Page or Spread - Campaign
Points: 5.0
Read Better Stories
Agency: FCB New Zealand / Auckland
Client: Paper Plus Group
Category: Consumer - Newspaper / Full Page or Spread - Campaign
Points: 5.0
Flying Elephants, Swinging Porcupines, Siamese Rockers
Agency: M&C Saatchi (M) Sdn Bhd / Kuala Lumpur
Client: Boh Plantations
Category: Consumer - Newspaper / Full Page or Spread - Campaign
Points: 5.0
A Smile changes everything
Agency: Conill / Miami / Los Angeles
Client: Crest
Category: Consumer - Newspaper / Full Page or Spread - Campaign
Points: 5.0
Feel Free
Agency: CONTRAPUNTO BBDO / MADRID
Client: Mercedes-Benz
Category: Consumer - Newspaper / Full Page or Spread - Campaign
Points: 5.0
Smart for Two
Agency: Jung von Matt AG / Vienna
Client: Mercedes-Benz Austria
Category: Consumer - Newspaper / Full Page or Spread - Campaign
Points: 5.0
The CMYK Campaign
Agency: Ogilvy & Mather / Bogotá
Client: Ecofill Ink Cartridges
Category: Consumer - Newspaper / Full Page or Spread - Campaign
Points: 5.0
French Horn
Agency: MCCANN WORLDGROUP INDIA / Mumbai
Client: Dabur Gastrina
Category: Consumer - Small Space Print - Single / Small Space Print - Single
Points: 5.0
Flugelhorn
Agency: MCCANN WORLDGROUP INDIA / Mumbai
Client: Dabur Gastrina
Category: Consumer - Small Space Print - Single / Small Space Print - Single
Points: 5.0
Making Music
Agency: Leo Burnett / Beirut + Leo Comm / Beirut
Client: Virgin Radio
Category: Consumer - Small Space Print - Campaign / Small Space Print - Campaign
Points: 5.0
Workers
Agency: J Walter Thompson Italy / Milan
Client: Samsung Electronics Italia Spa
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Empty Fridge
Agency: Ogilvy Malaysia / Kuala Lumpur + Cue Art / Kuala Lumpur
Client: Pizza Hut Restaurants
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Waterfall
Agency: BBDO / BANGKOK + MONTAGE STUDIO / BANGKOK
Client: Air Asia
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Panda
Agency: Alma DDB / Miami
Client: The Clorox Company
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Bayer / Alka Seltzer: Risotto Pomodoro
Agency: BBDO / MEXICO
Client: Bayer Mexico
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Bayer / Alka Seltzer: Hot dog combo
Agency: BBDO / MEXICO
Client: Bayer Mexico
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Philips LED Day Light - Storm
Agency: Ogilvy & Mather India / Gurgaon
Client: Philips India
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Refuel - To Istanbul
Agency: Leo Burnett Tailor Made / Sao Paulo
Client: Jeep
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Refuel - To Barcelona
Agency: Leo Burnett Tailor Made / Sao Paulo
Client: Jeep
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Refuel - To New York
Agency: Leo Burnett Tailor Made / Sao Paulo
Client: Jeep
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
WILD MEALS / Zebra
Agency: MULLENLOWE SSP3 / Bogotá, D. C.
Client: Colsubsidio Supermarkets
Category: Consumer - Magazine / Full Page or Spread - Single
Points: 5.0
Beijing Subway
Agency: Grey Group China / Beijing
Client: Beijing Subway
Category: Consumer - Magazine / Full Page or Spread - Campaign
Points: 5.0
World Gallery
Agency: TBWA\Media Arts Lab / Los Angeles
Client: Apple
Category: Consumer - Magazine / Full Page or Spread - Campaign
Points: 5.0
4 Zone
Agency: AlmapBBDO / São Paulo
Client: Volkswagen do Brasil
Category: Consumer - Magazine / Full Page or Spread - Campaign
Points: 5.0
Honda Voice Recognition GPS
Agency: Impact & Echo BBDO / Kuwait
Client: Alghanim Motors - Honda
Category: Consumer - Magazine / Full Page or Spread - Campaign
Points: 5.0
Weekdays
Agency: BBDO / Bangkok + MONTAGE STUDIO / Bangkok
Client: Air Asia
Category: Consumer - Magazine / Full Page or Spread - Campaign
Points: 5.0
Save the Animals
Agency: AlmapBBDO / São Paulo
Client: Getty Images
Category: Consumer - Trade / Full Page or Spread - Campaign
Points: 5.0
Soccer
Agency: LG2 / Quebec City
Client: Farnham Ale & Lager
Category: Consumer - Collateral / Posters - Single
Points: 5.0
Is This You?
Agency: McCann / New York
Client: NY Lottery
Category: Consumer - Collateral / Posters - Single
Points: 5.0
Flower Dog
Agency: Havas Worldwide Digital Vale / Mexico City
Client: Reckitt Benckiser / Airwick
Category: Consumer - Collateral / Posters - Single
Points: 5.0
Panda
Agency: Alma DDB / Miami
Client: The Clorox Company
Category: Consumer - Collateral / Posters - Single
Points: 5.0
Bayer / Alka Seltzer: Hot dog combo
Agency: BBDO / MEXICO
Client: Bayer Mexico
Category: Consumer - Collateral / Posters - Single
Points: 5.0
Cyan
Agency: Ogilvy & Mather / Bogotá
Client: Ecofill Ink Cartridges
Category: Consumer - Collateral / Posters - Single
Points: 5.0
Black
Agency: Ogilvy & Mather / Bogotá
Client: Ecofill Ink Cartridges
Category: Consumer - Collateral / Posters - Single
Points: 5.0
Typeworth Educational Series Posters
Agency: Typeworth / Brooklyn
Client: Typeworth
Category: Consumer - Collateral / Posters - Campaign
Points: 5.0
Easy Meal
Agency: FCB / Chicago
Client: Tombstone Pizza
Category: Consumer - Collateral / Posters - Campaign
Points: 5.0
Flypaper
Agency: FCB / Chicago
Client: Boeing
Category: Consumer - Collateral / Posters - Campaign
Points: 5.0
Celebrating 50 Years in Brazil
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Nissin Ajinomoto
Category: Consumer - Collateral / Posters - Campaign
Points: 5.0
Click To Start
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Miami Ad School/ESPM
Category: Consumer - Collateral / Posters - Campaign
Points: 5.0
Are You Next? (seq. 1)
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: D&AD
Category: Consumer - Collateral / Posters - Campaign
Points: 5.0
Are You Next? (seq. 2)
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: D&AD
Category: Consumer - Collateral / Posters - Campaign
Points: 5.0
Musical Instruments
Agency: MCCANN WORLDGROUP INDIA / Mumbai
Client: Dabur Gastrina
Category: Consumer - Collateral / Posters - Campaign
Points: 5.0
Closed for Inventory
Agency: Scholz & Friends / Berlin
Client: Berliner Philharmonie
Category: Consumer - Collateral / Posters - Campaign
Points: 5.0
0% Alcohol
Agency: Leo Burnett Tailor Made / Sao Paulo
Client: Brasil Kirin
Category: Consumer - Collateral / Posters - Campaign
Points: 5.0
Client:
Volkswagen do Brasil
Title:
Grandma
Category:
Consumer - Newspaper / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Volkswagen do Brasil
Title:
Broke Up
Category:
Consumer - Newspaper / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Volkswagen do Brasil
Title:
Move Out
Category:
Consumer - Newspaper / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Ecofill Ink Cartridges
Title:
Cyan
Category:
Consumer - Newspaper / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Ecofill Ink Cartridges
Title:
Black
Category:
Consumer - Newspaper / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Dove
Title:
Choose Beautiful Print
Category:
Consumer - Newspaper / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Alghanim Motors - Honda
Title:
Honda Voice Recognition GPS
Category:
Consumer - Newspaper / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Paper Plus Group
Title:
Read Better Stories
Category:
Consumer - Newspaper / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Boh Plantations
Title:
Flying Elephants, Swinging Porcupines, Siamese Rockers
Category:
Consumer - Newspaper / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Crest
Title:
A Smile changes everything
Category:
Consumer - Newspaper / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Mercedes-Benz
Title:
Feel Free
Category:
Consumer - Newspaper / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Mercedes-Benz Austria
Title:
Smart for Two
Category:
Consumer - Newspaper / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Ecofill Ink Cartridges
Title:
The CMYK Campaign
Category:
Consumer - Newspaper / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Dabur Gastrina
Title:
French Horn
Category:
Consumer - Small Space Print - Single / Small Space Print - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Dabur Gastrina
Title:
Flugelhorn
Category:
Consumer - Small Space Print - Single / Small Space Print - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Virgin Radio
Title:
Making Music
Category:
Consumer - Small Space Print - Campaign / Small Space Print - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Samsung Electronics Italia Spa
Title:
Workers
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Pizza Hut Restaurants
Title:
Empty Fridge
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Air Asia
Title:
Waterfall
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
The Clorox Company
Title:
Panda
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Bayer Mexico
Title:
Bayer / Alka Seltzer: Risotto Pomodoro
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Bayer Mexico
Title:
Bayer / Alka Seltzer: Hot dog combo
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Philips India
Title:
Philips LED Day Light - Storm
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Jeep
Title:
Refuel - To Istanbul
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Jeep
Title:
Refuel - To Barcelona
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Jeep
Title:
Refuel - To New York
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Colsubsidio Supermarkets
Title:
WILD MEALS / Zebra
Category:
Consumer - Magazine / Full Page or Spread - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Beijing Subway
Title:
Beijing Subway
Category:
Consumer - Magazine / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Apple
Title:
World Gallery
Category:
Consumer - Magazine / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Volkswagen do Brasil
Title:
4 Zone
Category:
Consumer - Magazine / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Alghanim Motors - Honda
Title:
Honda Voice Recognition GPS
Category:
Consumer - Magazine / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Air Asia
Title:
Weekdays
Category:
Consumer - Magazine / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Getty Images
Title:
Save the Animals
Category:
Consumer - Trade / Full Page or Spread - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Farnham Ale & Lager
Title:
Soccer
Category:
Consumer - Collateral / Posters - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
NY Lottery
Title:
Is This You?
Category:
Consumer - Collateral / Posters - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Reckitt Benckiser / Airwick
Title:
Flower Dog
Category:
Consumer - Collateral / Posters - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
The Clorox Company
Title:
Panda
Category:
Consumer - Collateral / Posters - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Bayer Mexico
Title:
Bayer / Alka Seltzer: Hot dog combo
Category:
Consumer - Collateral / Posters - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Ecofill Ink Cartridges
Title:
Cyan
Category:
Consumer - Collateral / Posters - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Ecofill Ink Cartridges
Title:
Black
Category:
Consumer - Collateral / Posters - Single
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Typeworth
Title:
Typeworth Educational Series Posters
Category:
Consumer - Collateral / Posters - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Tombstone Pizza
Title:
Easy Meal
Category:
Consumer - Collateral / Posters - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Boeing
Title:
Flypaper
Category:
Consumer - Collateral / Posters - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Nissin Ajinomoto
Title:
Celebrating 50 Years in Brazil
Category:
Consumer - Collateral / Posters - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Miami Ad School/ESPM
Title:
Click To Start
Category:
Consumer - Collateral / Posters - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
D&AD
Title:
Are You Next? (seq. 1)
Category:
Consumer - Collateral / Posters - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
D&AD
Title:
Are You Next? (seq. 2)
Category:
Consumer - Collateral / Posters - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Dabur Gastrina
Title:
Musical Instruments
Category:
Consumer - Collateral / Posters - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Berliner Philharmonie
Title:
Closed for Inventory
Category:
Consumer - Collateral / Posters - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
Client:
Brasil Kirin
Title:
0% Alcohol
Category:
Consumer - Collateral / Posters - Campaign
Award:
2016 Print & Outdoor Merit Award
Points:
5.0
