The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
Radio & Audio
- All
- Branded Entertainment
- Creative Effectiveness
- Creative Use of Data
- Design
- Digital Craft
- Direct Marketing
- Experiential & Immersive
- Film
- Health, Wellness & Pharma
- In-House
- Integrated
- Interactive & Online
- Mobile
- Moving Image Craft
- Music & Sound Craft
- Out of Home
- Penta Pencil
- Public Relations
- Radio & Audio
- Social Media
Award
-
Award
Merit
- All
- Gold Pencil
- Silver Pencil
- Bronze Pencil
- Merit
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
FlyNet / Sandy
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Craft / Writing - Single
Points: 3.0
Missing Sounds of New York
Agency: Mother / New York
Client: The New York Public Library
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.0
Voices of Brussels
Agency: mortierbrigade / Brussels
Client: Brussels Public Transport
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.0
Hey Daddy!
Agency: Boys and Girls / Dublin
Client: Swim Ireland
Category: Craft / Casting
Points: 3.0
Hey Daddy!
Agency: Boys and Girls / Dublin
Client: Swim Ireland
Category: Craft / Direction
Points: 3.0
FlyNet
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Craft / Writing - Series
Points: 3.0
No Longer Popping
Agency: Joe Public / Johannesburg + StudiJoe / Johannesburg
Client: Chicken Licken
Category: Craft / Writing - Series
Points: 3.0
The waiting
Agency: ‿ and us / Dubai
Client: Deliveroo
Category: Craft / Writing - Single
Points: 3.0
Baby Proof Spotify Ads
Agency: Rethink + IKEA Canada / Toronto
Client: IKEA Canada
Category: Custom Content
Points: 3.0
The Client Said No
Agency: INNOCEAN Worldwide Europe / Berlin + DaHouse Audio / Sao Paulo + Le Tour Du Monde / Sao Paulo
Client: DaHouse Audio/ Music Production House
Category: Custom Content
Points: 3.0
The Hy Project
Agency: The Electric Factory / Montevideo + Ayax Toyota / Montevideo + Focus / Montevideo + Niko Films / Montevideo
Client: Toyota Uruguay
Category: Innovation & Transformation / Innovation in Radio & Audio
Points: 3.0
Ads About Nothing
Agency: BBDO Belgium / Brussels
Client: De Acteursgilde
Category: Broadcast / Series
Points: 3.0
Because great moments deserve great sound
Agency: BBDO Group Germany GmbH + HAUS International LLC + Studio Funk GmbH & Co KG
Client: Sennheiser electronic GmbH & Co. KG
Category: Craft / Writing - Series
Points: 3.0
Birds Records
Agency: BBDO / Moscow + Universal Music Russia / Moscow
Client: WWF Russia, Yandex.Music
Category: Craft / Use of Music
Points: 3.0
Birds Will be Back
Agency: Havas Turkey / İstanbul + Depo Film / İstanbul
Client: Reckitt / Finish
Category: Craft / Sound Design
Points: 3.0
Carmageddon
Agency: TBWA Hunt Lascaris / Johannesburg + Produce Sound / Johannesburg
Client: Datsun South Africa
Category: Broadcast / Single
Points: 3.0
Clarity of hindsight
Agency: TBWA Hunt Lascaris / Johannesburg + Produce Sound / Johannesburg
Client: Datsun South Africa
Category: Craft / Writing - Series
Points: 3.0
Daydreams Audio Series
Agency: Pereira O'Dell / San Francisco + AB InBev / New York + Heard City / New York
Client: Stella Artois
Category: Craft / Writing - Series
Points: 3.0
Dreaming of One Day
Agency: King James Group / Cape Town + The Workroom / Cape Town + Lucidstate / Cape Town
Client: Wesgro
Category: Online / Branded Podcast
Points: 3.0
FlyNet
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Broadcast / Series
Points: 3.0
FlyNet / Bonnie Bam
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Craft / Writing - Single
Points: 3.0
FlyNet / René
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Craft / Writing - Single
Points: 3.0
FlyNet / Sandy
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Broadcast / Single
Points: 3.0
Hey Daddy!
Agency: Boys and Girls / Dublin
Client: Swim Ireland
Category: Broadcast / Single
Points: 3.0
Hulu Sellouts x Dame D.O.L.L.A.
Agency: Big Family Table / Los Angeles + Hulu / Santa Monica + The Den Editorial / Los Angeles + Hungry Man Productions / Los Angeles
Client: Hulu
Category: Sonic Branding / Branded Audio
Points: 3.0
It's Hard To Read
Agency: dentsumcgarrybowen / Montreal + dentsumcgarrybowen / Toronto
Client: Dyslexia Canada
Category: Broadcast / Series
Points: 3.0
Kasi Sensei
Agency: The Odd Number / Johannesburg
Client: BBC Studios
Category: Craft / Casting
Points: 3.0
Missing Sounds of New York
Agency: Mother / New York
Client: The New York Public Library
Category: Craft / Sound Design
Points: 3.0
Podfast
Agency: Havas / New York + BNY Mellon / New York + Sound Lounge / New York
Client: BNY Mellon
Category: Online / Streaming Audio Advertising
Points: 3.0
ProtectSet
Agency: MullenLowe MENA FZ LLC / Dubai + Sonido Antro / Miami + Marketiers / Dubai + Pixel Plus Media / Dubai
Client: Mobily
Category: Innovation & Transformation / Innovation in Radio & Audio
Points: 3.0
Radio Recliner
Agency: Luckie / Atlanta & Birmingham + Bridge Senior Living / Orlando + Boutwell Studios / Birmingham + MKE Communications / Atlanta
Client: Bridge Senior Living
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.0
Reverse Camera Radio Campaign
Agency: FCB Joburg (Pty) Ltd / Johannesburg
Client: Toyota Corolla
Category: Craft / Writing - Series
Points: 3.0
Slower
Agency: LG2 / Quebec City + BLVD
Client: Société de l'assurance automobile du Québec
Category: Broadcast / Single
Points: 3.0
Speed Obsessed
Agency: Publicis / Dublin
Client: Virgin Media Ireland
Category: Craft / Direction
Points: 3.0
The Call
Agency: The Bloc / New York
Client: EmpowHer NY
Category: Experiential Radio & Audio
Points: 3.0
The Client Said No
Agency: INNOCEAN Worldwide Europe / Berlin + DaHouse Audio / Sao Paulo + Le Tour Du Monde / Sao Paulo
Client: DaHouse Audio/ Music Production House
Category: Craft / Use of Music
Points: 3.0
The Hy Project
Agency: The Electric Factory / Montevideo + Ayax Toyota / Montevideo + Focus / Montevideo + Niko Films / Montevideo
Client: Toyota Uruguay
Category: Experiential Radio & Audio
Points: 3.0
The IKEA Audio Catalog
Agency: Ogilvy / New York + Digital Arts NYC / New York
Client: IKEA U.S.
Category: Online / Branded Podcast
Points: 3.0
Voices of Brussels
Agency: mortierbrigade / Brussels
Client: Brussels Public Transport
Category: Experiential Radio & Audio
Points: 3.0