The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
A New Jingle for a New Era
Agency: Edelman / New York + Good Humor / Englewood Cliffs
Client: Good Humor
Category: Best of Radio & Audio
Points: 90.0
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel
Client: Woojer
Category: Craft / Use of Music
Points: 45.0
Confusing Times
Agency: DAVID / Madrid + Pickle Music / New York
Client: Burger King
Category: Craft / Writing - Series
Points: 45.0
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel
Client: Woojer
Category: Innovation & Transformation / Innovation in Radio & Audio
Points: 45.0
A New Jingle for a New Era
Agency: Edelman / New York + Good Humor / Englewood Cliffs
Client: Good Humor
Category: Craft / Use of Music
Points: 45.0
Confusing Times
Agency: DAVID / Madrid + Pickle Music / New York
Client: Burger King
Category: Broadcast / Series
Points: 45.0
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel
Client: Woojer
Category: Experiential Radio & Audio
Points: 45.0
Marital Bliss
Agency: TBWA Hunt Lascaris / Johannesburg + Produce Sound / Johannesburg
Client: City Lodge Hotel Group
Category: Craft / Writing - Single
Points: 21.0
SICK BEATS
Agency: Area 23, An FCB Health Network Company / New York + Claire’s Place Foundation / Redondo Beach, CA + Woojer / Herzliya, Israel
Client: Woojer
Category: Custom Content
Points: 21.0
A New Jingle for a New Era
Agency: Edelman / New York + Good Humor / Englewood Cliffs
Client: Good Humor
Category: Custom Content
Points: 21.0
Dante's Heartbeats
Agency: Abby Priest / Stockholm + New Land / Stockholm
Client: The Swedish Heartchild Foundation
Category: Craft / Use of Music
Points: 21.0
Marital Bliss
Agency: TBWA Hunt Lascaris / Johannesburg + Produce Sound / Johannesburg
Client: City Lodge Hotel Group
Category: Broadcast / Single
Points: 21.0
Saylists
Agency: Rothco, Part of Accenture Interactive / Dublin + Warner Music Group / London
Client: Warner Music Group
Category: Craft / Use of Music
Points: 21.0
Saylists
Agency: Rothco, Part of Accenture Interactive / Dublin + Warner Music Group / London
Client: Warner Music Group
Category: Innovation & Transformation / Innovation in Radio & Audio
Points: 9.0
Call Girls
Agency: Åkestam Holst NoA / Stockholm + Flickorna Larsson / Stockholm + Wikberg & Frisk / Stockholm + ACNE Film / Stockholm
Client: Talita
Category: Custom Content
Points: 9.0
Saylists
Agency: Rothco, Part of Accenture Interactive / Dublin + Warner Music Group / London
Client: Warner Music Group
Category: Experiential Radio & Audio
Points: 9.0
Baby Proof Spotify Ads
Agency: Rethink / Toronto + IKEA Canada / Toronto
Client: IKEA Canada
Category: Online / Streaming Audio Advertising
Points: 9.0
Call Girls
Agency: Åkestam Holst NoA / Stockholm + Flickorna Larsson / Stockholm + Wikberg & Frisk / Stockholm + ACNE Film / Stockholm
Client: Talita
Category: Experiential Radio & Audio
Points: 9.0
No Longer Popping
Agency: Joe Public / Johannesburg + StudiJoe / Johannesburg
Client: Chicken Licken
Category: Broadcast / Series
Points: 9.0
Ultrasonic Maffia Call
Agency: Kolle Rebbe GmbH / Hamburg
Client: Joyn
Category: Innovation & Transformation / Innovation in Radio & Audio
Points: 9.0
Hey Daddy!
Agency: Boys and Girls / Dublin
Client: Swim Ireland
Category: Craft / Direction
Points: 3.0
FlyNet
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Craft / Writing - Series
Points: 3.0
No Longer Popping
Agency: Joe Public / Johannesburg + StudiJoe / Johannesburg
Client: Chicken Licken
Category: Craft / Writing - Series
Points: 3.0
Missing Sounds of New York
Agency: Mother / New York
Client: The New York Public Library
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.0
The Hy Project
Agency: The Electric Factory / Montevideo + Ayax Toyota / Montevideo + Focus / Montevideo + Niko Films / Montevideo
Client: Toyota Uruguay
Category: Innovation & Transformation / Innovation in Radio & Audio
Points: 3.0
FlyNet / Sandy
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Craft / Writing - Single
Points: 3.0
The waiting
Agency: ‿ and us / Dubai
Client: Deliveroo
Category: Craft / Writing - Single
Points: 3.0
Voices of Brussels
Agency: mortierbrigade / Brussels
Client: Brussels Public Transport
Category: Innovation & Transformation / Innovation in Lockdown
Points: 3.0
Baby Proof Spotify Ads
Agency: Rethink + IKEA Canada / Toronto
Client: IKEA Canada
Category: Custom Content
Points: 3.0
The Client Said No
Agency: INNOCEAN Worldwide Europe / Berlin + DaHouse Audio / Sao Paulo + Le Tour Du Monde / Sao Paulo
Client: DaHouse Audio/ Music Production House
Category: Custom Content
Points: 3.0
Hey Daddy!
Agency: Boys and Girls / Dublin
Client: Swim Ireland
Category: Craft / Casting
Points: 3.0
Ads About Nothing
Agency: BBDO Belgium / Brussels
Client: De Acteursgilde
Category: Broadcast / Series
Points: 3.0
Because great moments deserve great sound
Agency: BBDO Group Germany GmbH + HAUS International LLC + Studio Funk GmbH & Co KG
Client: Sennheiser electronic GmbH & Co. KG
Category: Craft / Writing - Series
Points: 3.0
Birds Records
Agency: BBDO / Moscow + Universal Music Russia / Moscow
Client: WWF Russia, Yandex.Music
Category: Craft / Use of Music
Points: 3.0
Birds Will be Back
Agency: Havas Turkey / İstanbul + Depo Film / İstanbul
Client: Reckitt / Finish
Category: Craft / Sound Design
Points: 3.0
Carmageddon
Agency: TBWA Hunt Lascaris / Johannesburg + Produce Sound / Johannesburg
Client: Datsun South Africa
Category: Broadcast / Single
Points: 3.0
Clarity of hindsight
Agency: TBWA Hunt Lascaris / Johannesburg + Produce Sound / Johannesburg
Client: Datsun South Africa
Category: Craft / Writing - Series
Points: 3.0
Daydreams Audio Series
Agency: Pereira O'Dell / San Francisco + AB InBev / New York + Heard City / New York
Client: Stella Artois
Category: Craft / Writing - Series
Points: 3.0
Dreaming of One Day
Agency: King James Group / Cape Town + The Workroom / Cape Town + Lucidstate / Cape Town
Client: Wesgro
Category: Online / Branded Podcast
Points: 3.0
FlyNet
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Broadcast / Series
Points: 3.0
FlyNet / Bonnie Bam
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Craft / Writing - Single
Points: 3.0
FlyNet / René
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Craft / Writing - Single
Points: 3.0
FlyNet / Sandy
Agency: Kolle Rebbe GmbH / Hamburg
Client: Lufthansa
Category: Broadcast / Single
Points: 3.0
Hey Daddy!
Agency: Boys and Girls / Dublin
Client: Swim Ireland
Category: Broadcast / Single
Points: 3.0
Hulu Sellouts x Dame D.O.L.L.A.
Agency: Big Family Table / Los Angeles + Hulu / Santa Monica + The Den Editorial / Los Angeles + Hungry Man Productions / Los Angeles
Client: Hulu
Category: Sonic Branding / Branded Audio
Points: 3.0
It's Hard To Read
Agency: dentsumcgarrybowen / Montreal + dentsumcgarrybowen / Toronto
Client: Dyslexia Canada
Category: Broadcast / Series
Points: 3.0
Kasi Sensei
Agency: The Odd Number / Johannesburg
Client: BBC Studios
Category: Craft / Casting
Points: 3.0
Missing Sounds of New York
Agency: Mother / New York
Client: The New York Public Library
Category: Craft / Sound Design
Points: 3.0
Podfast
Agency: Havas / New York + BNY Mellon / New York + Sound Lounge / New York
Client: BNY Mellon
Category: Online / Streaming Audio Advertising
Points: 3.0
ProtectSet
Agency: MullenLowe MENA FZ LLC / Dubai + Sonido Antro / Miami + Marketiers / Dubai + Pixel Plus Media / Dubai
Client: Mobily
Category: Innovation & Transformation / Innovation in Radio & Audio
Points: 3.0
Client:
Good Humor
Title:
A New Jingle for a New Era
Category:
Best of Radio & Audio
Award:
2021 Radio & Audio Best of Discipline Pencil
Points:
90.0
Client:
Woojer
Title:
SICK BEATS
Category:
Craft / Use of Music
Award:
2021 Radio & Audio Gold Pencil
Points:
45.0
Client:
Burger King
Title:
Confusing Times
Category:
Craft / Writing - Series
Award:
2021 Radio & Audio Gold Pencil
Points:
45.0
Client:
Woojer
Title:
SICK BEATS
Category:
Innovation & Transformation / Innovation in Radio & Audio
Award:
2021 Radio & Audio Gold Pencil
Points:
45.0
Client:
Good Humor
Title:
A New Jingle for a New Era
Category:
Craft / Use of Music
Award:
2021 Radio & Audio Gold Pencil
Points:
45.0
Client:
Burger King
Title:
Confusing Times
Category:
Broadcast / Series
Award:
2021 Radio & Audio Gold Pencil
Points:
45.0
Client:
Woojer
Title:
SICK BEATS
Category:
Experiential Radio & Audio
Award:
2021 Radio & Audio Gold Pencil
Points:
45.0
Client:
City Lodge Hotel Group
Title:
Marital Bliss
Category:
Craft / Writing - Single
Award:
2021 Radio & Audio Silver Pencil
Points:
21.0
Client:
Woojer
Title:
SICK BEATS
Category:
Custom Content
Award:
2021 Radio & Audio Silver Pencil
Points:
21.0
Client:
Good Humor
Title:
A New Jingle for a New Era
Category:
Custom Content
Award:
2021 Radio & Audio Silver Pencil
Points:
21.0
Client:
The Swedish Heartchild Foundation
Title:
Dante's Heartbeats
Category:
Craft / Use of Music
Award:
2021 Radio & Audio Silver Pencil
Points:
21.0
Client:
City Lodge Hotel Group
Title:
Marital Bliss
Category:
Broadcast / Single
Award:
2021 Radio & Audio Silver Pencil
Points:
21.0
Client:
Warner Music Group
Title:
Saylists
Category:
Craft / Use of Music
Award:
2021 Radio & Audio Silver Pencil
Points:
21.0
Client:
Warner Music Group
Title:
Saylists
Category:
Innovation & Transformation / Innovation in Radio & Audio
Award:
2021 Radio & Audio Bronze Pencil
Points:
9.0
Client:
Talita
Title:
Call Girls
Category:
Custom Content
Award:
2021 Radio & Audio Bronze Pencil
Points:
9.0
Client:
Warner Music Group
Title:
Saylists
Category:
Experiential Radio & Audio
Award:
2021 Radio & Audio Bronze Pencil
Points:
9.0
Client:
IKEA Canada
Title:
Baby Proof Spotify Ads
Category:
Online / Streaming Audio Advertising
Award:
2021 Radio & Audio Bronze Pencil
Points:
9.0
Client:
Talita
Title:
Call Girls
Category:
Experiential Radio & Audio
Award:
2021 Radio & Audio Bronze Pencil
Points:
9.0
Client:
Chicken Licken
Title:
No Longer Popping
Category:
Broadcast / Series
Award:
2021 Radio & Audio Bronze Pencil
Points:
9.0
Client:
Joyn
Title:
Ultrasonic Maffia Call
Category:
Innovation & Transformation / Innovation in Radio & Audio
Award:
2021 Radio & Audio Bronze Pencil
Points:
9.0
Client:
Swim Ireland
Title:
Hey Daddy!
Category:
Craft / Direction
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Lufthansa
Title:
FlyNet
Category:
Craft / Writing - Series
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Chicken Licken
Title:
No Longer Popping
Category:
Craft / Writing - Series
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
The New York Public Library
Title:
Missing Sounds of New York
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Toyota Uruguay
Title:
The Hy Project
Category:
Innovation & Transformation / Innovation in Radio & Audio
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Lufthansa
Title:
FlyNet / Sandy
Category:
Craft / Writing - Single
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Deliveroo
Title:
The waiting
Category:
Craft / Writing - Single
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Brussels Public Transport
Title:
Voices of Brussels
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
IKEA Canada
Title:
Baby Proof Spotify Ads
Category:
Custom Content
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
DaHouse Audio/ Music Production House
Title:
The Client Said No
Category:
Custom Content
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Swim Ireland
Title:
Hey Daddy!
Category:
Craft / Casting
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
De Acteursgilde
Title:
Ads About Nothing
Category:
Broadcast / Series
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Sennheiser electronic GmbH & Co. KG
Title:
Because great moments deserve great sound
Category:
Craft / Writing - Series
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
WWF Russia, Yandex.Music
Title:
Birds Records
Category:
Craft / Use of Music
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Reckitt / Finish
Title:
Birds Will be Back
Category:
Craft / Sound Design
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Datsun South Africa
Title:
Carmageddon
Category:
Broadcast / Single
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Datsun South Africa
Title:
Clarity of hindsight
Category:
Craft / Writing - Series
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Stella Artois
Title:
Daydreams Audio Series
Category:
Craft / Writing - Series
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Wesgro
Title:
Dreaming of One Day
Category:
Online / Branded Podcast
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Lufthansa
Title:
FlyNet
Category:
Broadcast / Series
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Lufthansa
Title:
FlyNet / Bonnie Bam
Category:
Craft / Writing - Single
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Lufthansa
Title:
FlyNet / René
Category:
Craft / Writing - Single
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Lufthansa
Title:
FlyNet / Sandy
Category:
Broadcast / Single
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Swim Ireland
Title:
Hey Daddy!
Category:
Broadcast / Single
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Hulu
Title:
Hulu Sellouts x Dame D.O.L.L.A.
Category:
Sonic Branding / Branded Audio
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Dyslexia Canada
Title:
It's Hard To Read
Category:
Broadcast / Series
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
BBC Studios
Title:
Kasi Sensei
Category:
Craft / Casting
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
The New York Public Library
Title:
Missing Sounds of New York
Category:
Craft / Sound Design
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
BNY Mellon
Title:
Podfast
Category:
Online / Streaming Audio Advertising
Award:
2021 Radio & Audio Merit Award
Points:
3.0
Client:
Mobily
Title:
ProtectSet
Category:
Innovation & Transformation / Innovation in Radio & Audio
Award:
2021 Radio & Audio Merit Award
Points:
3.0
