The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Now You Know
Agency: Anomaly / New York + Smuggler
Client: Abbott / FreeStyle Libre
Category: Craft / Writing
Points: 3.0
Contagious
Agency: Area 23, An IPG Health Company / New York + Roof Studio / New York + Jamute / São Paulo + Insmed Incorporated / Bridgewater NJ
Client: Insmed Incorporated/NTMFacts.com
Category: Craft / Art Direction
Points: 3.0
Down and Out Kidney
Agency: Area 23, An IPG Health Company / New York + Horizon / Lake Forest + Hornet / New York + Canja Audio Culture / Curitiba
Client: HORIZON/KRYSTEXXA
Category: Craft / Art Direction
Points: 3.0
Project Courage
Agency: RPA Advertising / Los Angeles + Helium / Santa Monica + Lime Studios / Santa Monica
Client: American Honda Motor Co., Inc.
Category: Products
Points: 3.0
Vagina Appreciation Day
Agency: McCann / New York
Client: Annovera
Category: Social Media
Points: 3.0
“GREATNESS CAN BE LOST TO FATIGUE” - Mozart
Agency: Area 23, An IPG Health Company / New York
Client: Daiichi Sankyo Inc. / Injectafer
Category: Craft / Art Direction
Points: 3.0
“GREATNESS CAN BE LOST TO FATIGUE” - DaVinci
Agency: Area 23, An IPG Health Company / New York
Client: Daiichi Sankyo Inc. / Injectafer
Category: Craft / Art Direction
Points: 3.0
Now You Know
Agency: Anomaly / New York + Smuggler
Client: Abbott / FreeStyle Libre
Category: Craft / Art Direction
Points: 3.0
A Medicine Company
Agency: Wieden+Kennedy / Portland + Eli Lilly & Company / Indianapolis + The Corner Shop / London + Work Editorial / Los Angeles
Client: Eli Lilly & Company
Category: Film
Points: 3.0
Contagious
Agency: Area 23, An IPG Health Company / New York + Roof Studio / New York + Jamute / São Paulo + Insmed Incorporated / Bridgewater NJ
Client: Insmed Incorporated/NTMFacts.com
Category: Film
Points: 3.0
Disease Dilemmas
Agency: BWM Isobar / Sydney + dentsu Amplifi, Carat & MKTG / Sydney + The Pool Collective / Sydney
Client: The Garvan Institute of Medical Research
Category: Integrated Campaign
Points: 3.0
Down and Out Kidney
Agency: Area 23, An IPG Health Company / New York + Horizon / Lake Forest + Hornet / New York + Canja Audio Culture / Curitiba
Client: HORIZON/KRYSTEXXA
Category: Film
Points: 3.0
Gabriel
Agency: Area 23, An IPG Health Company / New York + ST JOHN’S HEALTH CENTER PROVIDENCE / SANTA MONICA + MARCH OF DIMES / Washington DC + FOUNDNATION / Los Angeles
Client: ST JOHN’S HEALTH CENTER PROVIDENCE/ MARCH OF DIMES
Category: Film
Points: 3.0
Kettlebell
Agency: Jung von Matt AG / Hamburg + Markenfilm GmbH / Hamburg + Infected GmbH / Hamburg + 2WEI Music / Hamburg
Client: DocMorris N.V.
Category: Film
Points: 3.0
The First Posters to Help Treat Aphasia
Agency: Area 23, An IPG Health Company / New York + Constant Therapy Health / Newton
Client: Constant Therapy Health/Constant Therapy
Category: Craft / Art Direction
Points: 3.0
Tough at Heart
Agency: FCBCURE, An IPG Health Company / Parsippany + Merck Pharmaceuticals / Kenilworth
Client: Merck/VERQUVO
Category: Craft / Art Direction
Points: 3.0
Vagina Appreciation Day
Agency: McCann / New York
Client: Annovera
Category: Public Relations
Points: 3.0
“GREATNESS CAN BE LOST TO FATIGUE” - DaVinci
Agency: Area 23, An IPG Health Company / New York
Client: Daiichi Sankyo Inc. / Injectafer
Category: Print
Points: 3.0
Client:
Abbott / FreeStyle Libre
Title:
Now You Know
Category:
Craft / Writing
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Insmed Incorporated/NTMFacts.com
Title:
Contagious
Category:
Craft / Art Direction
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
HORIZON/KRYSTEXXA
Title:
Down and Out Kidney
Category:
Craft / Art Direction
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
American Honda Motor Co., Inc.
Title:
Project Courage
Category:
Products
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Annovera
Title:
Vagina Appreciation Day
Category:
Social Media
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Novartis UK
Title:
Slow the Burn
Category:
Print
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Daiichi Sankyo Inc. / Injectafer
Title:
“GREATNESS CAN BE LOST TO FATIGUE” - Mozart
Category:
Craft / Art Direction
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Daiichi Sankyo Inc. / Injectafer
Title:
“GREATNESS CAN BE LOST TO FATIGUE” - DaVinci
Category:
Craft / Art Direction
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Abbott / FreeStyle Libre
Title:
Now You Know
Category:
Craft / Art Direction
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Eli Lilly & Company
Title:
A Medicine Company
Category:
Film
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Insmed Incorporated/NTMFacts.com
Title:
Contagious
Category:
Film
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
The Garvan Institute of Medical Research
Title:
Disease Dilemmas
Category:
Integrated Campaign
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
HORIZON/KRYSTEXXA
Title:
Down and Out Kidney
Category:
Film
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
ST JOHN’S HEALTH CENTER PROVIDENCE/ MARCH OF DIMES
Title:
Gabriel
Category:
Film
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
DocMorris N.V.
Title:
Kettlebell
Category:
Film
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Constant Therapy Health/Constant Therapy
Title:
The First Posters to Help Treat Aphasia
Category:
Craft / Art Direction
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Merck/VERQUVO
Title:
Tough at Heart
Category:
Craft / Art Direction
Award:
2022 Pharma Merit Award
Points:
3.0
Client:
Annovera
Title:
Vagina Appreciation Day
Category:
Public Relations
Award:
2022 Pharma Merit Award
Points:
3.0