The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
Music Liberates Music Mixtape
Agency: BBDO / New York
Client: BACARDÍ
Category: Innovation & Transformation / Innovation in Interactive & Mobile Craft
Points: 3.0
RECEATS
Agency: OneMethod / Toronto + Bensimon Byrne / Toronto + Narrative / Toronto
Client: Good Fortune
Category: UX / UI / Utility / Ecommerce
Points: 3.0
DojaCode
Agency: Mojo Supermarket + Active Theory + Girls Who Code
Client: Girls Who Code
Category: Visual Craft / Visual Effects
Points: 3.0
Auditorial
Agency: R/GA / London + R/GA / Sao Paolo + Google / London
Client: Google
Category: UX / UI / User Experience / CX / DX
Points: 3.0
SOCIAL BULLETS
Agency: Area 23, An IPG Health Company / New York
Client: STAND FOR THE SILENT/KAZOO
Category: Visual Craft / Art Direction
Points: 3.0
A Song for Every CMO
Agency: FCB / New York + Spotify Advertising / New York + Wave Studios / New York + Watt White Music / New York
Client: Spotify
Category: Writing
Points: 3.0
RECEATS
Agency: OneMethod / Toronto + Bensimon Byrne / Toronto + Narrative / Toronto
Client: Good Fortune
Category: Writing
Points: 3.0
6ourbon 7ime
Agency: Leo Burnett / Chicago + Beam Suntory / Chicago + Starcom / Chicago + Harbor / New York
Client: Beam Suntory
Category: Visual Craft / Art Direction
Points: 3.0
A Song for Every CMO
Agency: FCB / New York + Spotify Advertising / New York + Wave Studios / New York + Watt White Music / New York
Client: Spotify
Category: Audio Craft / Music
Points: 3.0
Anti Look – the life-saving QR design
Agency: Scholz & Friends
Client: Johanniter
Category: Innovation & Transformation / Innovation in Interactive & Mobile Craft
Points: 3.0
Auditorial
Agency: R/GA / London + R/GA / Sao Paolo + Google / London
Client: Google
Category: UX / UI / Utility / Ecommerce
Points: 3.0
Joytopia
Agency: Jung von Matt AG / Hamburg + Elastique + Journee – The Metaverse Company / Berlin + The Game Group / Hamburg
Client: BMW Group
Category: Visual Craft / Art Direction
Points: 3.0
Music Liberates Music Mixtape
Agency: BBDO / New York
Client: BACARDÍ
Category: Audio Craft / Music
Points: 3.0
Samsung FastFrame
Agency: Cheil / Amsterdam + Mario Piepenbrink / Alkmaar + Pirke Productions / Amsterdam + Samsung Electronics Benelux / Schiphol
Client: Samsung Electronics Benelux
Category: Innovation & Transformation / Innovation in Interactive & Mobile Craft
Points: 3.0
SOCIAL BULLETS
Agency: Area 23, An IPG Health Company / New York
Client: STAND FOR THE SILENT/KAZOO
Category: Creative Use of Data
Points: 3.0
The Cost of Bullying
Agency: Cheil PengTai / Beijing + Cheil / Hong Kong
Client: Samsung
Category: UX / UI / User Experience / CX / DX
Points: 3.0
Client:
BACARDÍ
Title:
Music Liberates Music Mixtape
Category:
Innovation & Transformation / Innovation in Interactive & Mobile Craft
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Good Fortune
Title:
RECEATS
Category:
UX / UI / Utility / Ecommerce
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Girls Who Code
Title:
DojaCode
Category:
Visual Craft / Visual Effects
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Google
Title:
Auditorial
Category:
UX / UI / User Experience / CX / DX
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
STAND FOR THE SILENT/KAZOO
Title:
SOCIAL BULLETS
Category:
Visual Craft / Art Direction
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Spotify
Title:
A Song for Every CMO
Category:
Writing
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Good Fortune
Title:
RECEATS
Category:
Writing
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Beam Suntory
Title:
6ourbon 7ime
Category:
Visual Craft / Art Direction
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Spotify
Title:
A Song for Every CMO
Category:
Audio Craft / Music
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Johanniter
Title:
Anti Look – the life-saving QR design
Category:
Innovation & Transformation / Innovation in Interactive & Mobile Craft
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Google
Title:
Auditorial
Category:
UX / UI / Utility / Ecommerce
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
BMW Group
Title:
Joytopia
Category:
Visual Craft / Art Direction
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
BACARDÍ
Title:
Music Liberates Music Mixtape
Category:
Audio Craft / Music
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
Samsung Electronics Benelux
Title:
Samsung FastFrame
Category:
Innovation & Transformation / Innovation in Interactive & Mobile Craft
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0
Client:
STAND FOR THE SILENT/KAZOO
Title:
SOCIAL BULLETS
Category:
Creative Use of Data
Award:
2022 Interactive & Mobile Craft Merit Award
Points:
3.0