The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Havaianas
Agency: AlmapBBDO / São Paulo
Client: São Paulo Alpargatas Category: Broadcast Design / Campaign
mtvU Woodies
Agency: MTV Networks / New York
Client: MTV On Air Design Category: Broadcast Design / Campaign
DI10 Ideas
Agency: The Jupiter Drawing Room South Africa / Cape Town
Client: Interactive Africa Category: Broadcast Design / Campaign
WOW10 : art book and DVD
Agency: artless Inc. / Tokyo
Client: WOW INC. Category: Publication Design / Book Design
Iku Iku Dictionary
Agency: goen / Tokyo
Client: Iwanami Shoten, Publishers Category: Publication Design / Book Design
Pointless things to collect: Weapons.
Agency: Happy F&B / Gothenburg
Client: Erik Penser Fondkommission Category: Publication Design / Book Design
Kafka Book Covers
Agency: Mother / London
Client: Penguin Category: Publication Design / Book Design
Les Allusifs book covers
Agency: Paprika / Montreal
Client: Les Allusifs Category: Publication Design / Book Design
Things I have learned in my Life so far
Agency: sagmeister inc. / new York
Client: Abrams Inc. Category: Publication Design / Book Design
Utterubbish Notebooks
Agency: Asylum Creative / Singapore
Client: Asylum Creative Category: Public Service/Non-Profit/Educational / Collateral - Campaign
The power of a coin
Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg
Client: Bischöfliches Hilfswerk Misereor e.V. Category: Public Service/Non-Profit/Educational / Collateral - Campaign
Enemies of Advertising
Agency: WORK Labs / Richmond
Client: WORK Labs Category: Direct Mail / Campaign
GREY SKULL
Agency: Abbott Mead Vickers BBDO / London
Client: MUSEUM OF CHILDHOOD Category: Public Service/Non-Profit/Educational / Posters - Single
ROBOT
Agency: Abbott Mead Vickers BBDO / London
Client: MUSEUM OF CHILDHOOD Category: Public Service/Non-Profit/Educational / Posters - Single
FALLING APART: MARRIAGE
Agency: Abbott Mead Vickers BBDO / London
Client: THE SAMARITANS Category: Public Service/Non-Profit/Educational / Posters - Single
WAVE
Agency: Abbott Mead Vickers BBDO / London
Client: THE SAMARITANS Category: Public Service/Non-Profit/Educational / Posters - Single
Antarctica
Agency: BBDO / Bangkok
Client: Greenpeace Southeast Asia Category: Public Service/Non-Profit/Educational / Posters - Single
Amazon
Agency: BBDO / Bangkok
Client: Greenpeace Southeast Asia Category: Public Service/Non-Profit/Educational / Posters - Single
Roots
Agency: Euro RSCG India / Gurgaon
Client: Roots Revival Society Category: Public Service/Non-Profit/Educational / Posters - Single
Gunshot Sticker
Agency: Grey Hong Kong / Hong Kong
Client: Amnesty International Hong Kong Category: Public Service/Non-Profit/Educational / Posters - Single
Sugar Sachet
Agency: Jung von Matt AG / Vienna
Client: Reed Messe Wien Category: Public Service/Non-Profit/Educational / Posters - Single
Boy
Agency: Kinetic Singapore / Singapore
Client: www.stop-hurting-me.info Category: Public Service/Non-Profit/Educational / Posters - Single
Gal
Agency: Kinetic Singapore / Singapore
Client: www.stop-hurting-me.info Category: Public Service/Non-Profit/Educational / Posters - Single
Adopt A New Life - "Laps"
Agency: Leo Burnett / Toronto
Client: Toronto Humane Society Category: Public Service/Non-Profit/Educational / Posters - Single
Kitty Kat
Agency: LKM / Charlotte
Client: North Carolina Zoological Park Category: Public Service/Non-Profit/Educational / Posters - Single
Poster 3
Agency: mono / minneapolis
Client: Public Radio International Category: Public Service/Non-Profit/Educational / Posters - Single
Plant More Lives 'Bird'
Agency: Ogilvy & Mather / Mumbai
Client: WWF - India Category: Public Service/Non-Profit/Educational / Posters - Single
Plant More Lives 'Fish'
Agency: Ogilvy & Mather / Mumbai
Client: WWF - India Category: Public Service/Non-Profit/Educational / Posters - Single
An Apple a Day
Agency: Rose / London
Client: The Roy Castle Lung Cancer Foundation Category: Public Service/Non-Profit/Educational / Posters - Single
Wall Mural Campaign
Agency: BBDO / New York
Client: Havaianas Category: Environmental Design / Campaign
Grand Opening Guerrilla Campaign
Agency: BBDO / New York
Client: FedEx/Kinko's Category: Environmental Design / Campaign
America's Favorite Architecture
Agency: CG Partners / New york
Client: American Institute of Architects Category: Environmental Design / Campaign
Read! Ride! Read! The Loop Line Manga Relay Project
Agency: DENTSU INC. Tokyo / Tokyo
Client: SHUEISHA Inc. Category: Environmental Design / Campaign
"iwai"event
Agency: DENTSU INC.Kansai / Osaka
Client: KYURYUDO ART-PUBLISHING CO.,LTD Category: Environmental Design / Campaign
X Exhibition
Agency: Sense Brand & Identity Consultant / Shenzhen
Client: SGDA & Loook Category: Environmental Design / Campaign
Graffiti Projections MTV Awards
Agency: Serviceplan Munich / Hamburg / Munich
Client: Sony Ericsson Mobile Communications International AB Category: Environmental Design / Campaign
Mango Prestige Book
Agency: Bassat Ogilvy & Mather Barcelona / Barcelona
Client: Mango Category: Branding / Booklet/Brochure
NUARS Call for Entries
Agency: Hangar 18 Creative Group / Vancouver
Client: Unisource Category: Branding / Booklet/Brochure
Points of View
Agency: kempertrautmann gmbh / Hamburg
Client: Conergy AG Category: Branding / Booklet/Brochure
Question Everything
Agency: mono / minneapolis
Client: Science Channel Category: Branding / Booklet/Brochure
Book "Heaven or Hell"
Agency: Ogilvy Frankfurt / Frankfurt
Client: Art Directors Club Germany/Focus Magazine Category: Branding / Booklet/Brochure
programmes
Agency: Strichpunkt GmbH / Stuttgart
Client: State Opera Stuttgart Category: Branding / Booklet/Brochure
programmes
Agency: Strichpunkt GmbH / Stuttgart
Client: State Theater Stuttgart Category: Branding / Booklet/Brochure
DI10 Inspiration Programme
Agency: The Jupiter Drawing Room South Africa / Cape Town
Client: Interactive Africa Category: Branding / Booklet/Brochure
Charles Luck Brand Book
Agency: WORK Labs / Richmond
Client: Charles Luck Stone Center Category: Branding / Booklet/Brochure
Bootlegger
Agency: Bailey Lauerman / Lincoln
Client: Bootlegger, Inc. Category: Package Design / Single
SEINARU CHO HANA CELEB (Saint Ultra Nose Celebrity)
Agency: DENTSU INC. / Tokyo
Client: Oji Nepia Co.,Ltd. Category: Package Design / Single
Award:
2008 Design Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
São Paulo Alpargatas
Title:
Havaianas
Category:
Broadcast Design / Campaign
Annual ID:
08221D
Award:
2008 Design Merit Award
Agency:
MTV Networks / New York
Client:
MTV On Air Design
Title:
mtvU Woodies
Category:
Broadcast Design / Campaign
Annual ID:
08222D
Award:
2008 Design Merit Award
Agency:
The Jupiter Drawing Room South Africa / Cape Town
Client:
Interactive Africa
Title:
DI10 Ideas
Category:
Broadcast Design / Campaign
Annual ID:
08223D
Award:
2008 Design Merit Award
Agency:
artless Inc. / Tokyo
Client:
WOW INC.
Title:
WOW10 : art book and DVD
Category:
Publication Design / Book Design
Annual ID:
08193D
Award:
2008 Design Merit Award
Agency:
DRAFT Co.,Ltd / Tokyo
Client:
D-BROS
Title:
Ribbon
Category:
Publication Design / Book Design
Annual ID:
08194D
Award:
2008 Design Merit Award
Agency:
goen / Tokyo
Client:
Iwanami Shoten, Publishers
Title:
Iku Iku Dictionary
Category:
Publication Design / Book Design
Annual ID:
08195D
Award:
2008 Design Merit Award
Agency:
Happy F&B / Gothenburg
Client:
Erik Penser Fondkommission
Title:
Pointless things to collect: Weapons.
Category:
Publication Design / Book Design
Annual ID:
08196D
Award:
2008 Design Merit Award
Agency:
Mother / London
Client:
Penguin
Title:
Kafka Book Covers
Category:
Publication Design / Book Design
Annual ID:
08197D
Award:
2008 Design Merit Award
Agency:
Paprika / Montreal
Client:
Les Allusifs
Title:
Les Allusifs book covers
Category:
Publication Design / Book Design
Annual ID:
08198D
Award:
2008 Design Merit Award
Agency:
sagmeister inc. / new York
Client:
Abrams Inc.
Title:
Things I have learned in my Life so far
Category:
Publication Design / Book Design
Annual ID:
08199D
Award:
2008 Design Merit Award
Agency:
Asylum Creative / Singapore
Client:
Asylum Creative
Title:
Utterubbish Notebooks
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
08253D
Award:
2008 Design Merit Award
Agency:
Kolle Rebbe Werbeagentur GmbH / Hamburg
Client:
Bischöfliches Hilfswerk Misereor e.V.
Title:
The power of a coin
Category:
Public Service/Non-Profit/Educational / Collateral - Campaign
Annual ID:
08254D
Award:
2008 Design Merit Award
Agency:
WORK Labs / Richmond
Client:
WORK Labs
Title:
Enemies of Advertising
Category:
Direct Mail / Campaign
Annual ID:
08206D
Award:
2008 Design Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
MUSEUM OF CHILDHOOD
Title:
GREY SKULL
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08224D
Award:
2008 Design Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
MUSEUM OF CHILDHOOD
Title:
ROBOT
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08225D
Award:
2008 Design Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
THE SAMARITANS
Title:
FALLING APART: MARRIAGE
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08226D
Award:
2008 Design Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
THE SAMARITANS
Title:
WAVE
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08227D
Award:
2008 Design Merit Award
Agency:
BBDO / Bangkok
Client:
Greenpeace Southeast Asia
Title:
Antarctica
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08228D
Award:
2008 Design Merit Award
Agency:
BBDO / Bangkok
Client:
Greenpeace Southeast Asia
Title:
Amazon
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08229D
Award:
2008 Design Merit Award
Agency:
Euro RSCG India / Gurgaon
Client:
Roots Revival Society
Title:
Roots
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08230D
Award:
2008 Design Merit Award
Agency:
Grey Hong Kong / Hong Kong
Client:
Amnesty International Hong Kong
Title:
Gunshot Sticker
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08231D
Award:
2008 Design Merit Award
Agency:
Jung von Matt AG / Vienna
Client:
Reed Messe Wien
Title:
Sugar Sachet
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08232D
Award:
2008 Design Merit Award
Agency:
Kinetic Singapore / Singapore
Client:
www.stop-hurting-me.info
Title:
Boy
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08233D
Award:
2008 Design Merit Award
Agency:
Kinetic Singapore / Singapore
Client:
www.stop-hurting-me.info
Title:
Gal
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08234D
Award:
2008 Design Merit Award
Agency:
Leo Burnett / Toronto
Client:
Toronto Humane Society
Title:
Adopt A New Life - "Laps"
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08235D
Award:
2008 Design Merit Award
Agency:
LKM / Charlotte
Client:
North Carolina Zoological Park
Title:
Kitty Kat
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08236D
Award:
2008 Design Merit Award
Agency:
mono / minneapolis
Client:
Public Radio International
Title:
Poster 3
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08237D
Award:
2008 Design Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
WWF - India
Title:
Plant More Lives 'Bird'
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08238D
Award:
2008 Design Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
WWF - India
Title:
Plant More Lives 'Fish'
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08239D
Award:
2008 Design Merit Award
Agency:
Rose / London
Client:
The Roy Castle Lung Cancer Foundation
Title:
An Apple a Day
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08240D
Award:
2008 Design Merit Award
Agency:
BBDO / New York
Client:
Havaianas
Title:
Wall Mural Campaign
Category:
Environmental Design / Campaign
Annual ID:
08186D
Award:
2008 Design Merit Award
Agency:
BBDO / New York
Client:
FedEx/Kinko's
Title:
Grand Opening Guerrilla Campaign
Category:
Environmental Design / Campaign
Annual ID:
08187D
Award:
2008 Design Merit Award
Agency:
CG Partners / New york
Client:
American Institute of Architects
Title:
America's Favorite Architecture
Category:
Environmental Design / Campaign
Annual ID:
08188D
Award:
2008 Design Merit Award
Agency:
DENTSU INC. Tokyo / Tokyo
Client:
SHUEISHA Inc.
Title:
Read! Ride! Read! The Loop Line Manga Relay Project
Category:
Environmental Design / Campaign
Annual ID:
08189D
Award:
2008 Design Merit Award
Agency:
DENTSU INC.Kansai / Osaka
Client:
KYURYUDO ART-PUBLISHING CO.,LTD
Title:
"iwai"event
Category:
Environmental Design / Campaign
Annual ID:
08190D
Award:
2008 Design Merit Award
Agency:
Sense Brand & Identity Consultant / Shenzhen
Client:
SGDA & Loook
Title:
X Exhibition
Category:
Environmental Design / Campaign
Annual ID:
08191D
Award:
2008 Design Merit Award
Agency:
Serviceplan Munich / Hamburg / Munich
Client:
Sony Ericsson Mobile Communications International AB
Title:
Graffiti Projections MTV Awards
Category:
Environmental Design / Campaign
Annual ID:
08192D
Award:
2008 Design Merit Award
Agency:
Bassat Ogilvy & Mather Barcelona / Barcelona
Client:
Mango
Title:
Mango Prestige Book
Category:
Branding / Booklet/Brochure
Annual ID:
08049D
Award:
2008 Design Merit Award
Agency:
exposure / New York
Client:
Nike
Title:
Nike Postcards
Category:
Branding / Booklet/Brochure
Annual ID:
08050D
Award:
2008 Design Merit Award
Agency:
Hangar 18 Creative Group / Vancouver
Client:
Unisource
Title:
NUARS Call for Entries
Category:
Branding / Booklet/Brochure
Annual ID:
08051D
Award:
2008 Design Merit Award
Agency:
kempertrautmann gmbh / Hamburg
Client:
Conergy AG
Title:
Points of View
Category:
Branding / Booklet/Brochure
Annual ID:
08052D
Award:
2008 Design Merit Award
Agency:
mono / minneapolis
Client:
Science Channel
Title:
Question Everything
Category:
Branding / Booklet/Brochure
Annual ID:
08053D
Award:
2008 Design Merit Award
Agency:
Ogilvy Frankfurt / Frankfurt
Client:
Art Directors Club Germany/Focus Magazine
Title:
Book "Heaven or Hell"
Category:
Branding / Booklet/Brochure
Annual ID:
08054D
Award:
2008 Design Merit Award
Agency:
Strichpunkt GmbH / Stuttgart
Client:
State Opera Stuttgart
Title:
programmes
Category:
Branding / Booklet/Brochure
Annual ID:
08055D
Award:
2008 Design Merit Award
Agency:
Strichpunkt GmbH / Stuttgart
Client:
State Theater Stuttgart
Title:
programmes
Category:
Branding / Booklet/Brochure
Annual ID:
08056D
Award:
2008 Design Merit Award
Agency:
The Jupiter Drawing Room South Africa / Cape Town
Client:
Interactive Africa
Title:
DI10 Inspiration Programme
Category:
Branding / Booklet/Brochure
Annual ID:
08057D
Award:
2008 Design Merit Award
Agency:
WORK Labs / Richmond
Client:
Charles Luck Stone Center
Title:
Charles Luck Brand Book
Category:
Branding / Booklet/Brochure
Annual ID:
08058D
Award:
2008 Design Merit Award
Agency:
Apple / Cupertino
Client:
Apple
Title:
Keyboards
Category:
Package Design / Single
Annual ID:
08092D
Award:
2008 Design Merit Award
Agency:
Bailey Lauerman / Lincoln
Client:
Bootlegger, Inc.
Title:
Bootlegger
Category:
Package Design / Single
Annual ID:
08093D
Award:
2008 Design Merit Award
Agency:
DENTSU INC. / Tokyo
Client:
Oji Nepia Co.,Ltd.
Title:
SEINARU CHO HANA CELEB (Saint Ultra Nose Celebrity)
Category:
Package Design / Single
Annual ID:
08094D
