The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Toys
Award
Agency
Client
Title
Category
Annual ID
President of Playlists
Agency: Spotify / New York
Client: Spotify Category: Real-Time Response / Activity / Proactive Communications
Into HBO
Agency: Droga5 / New York + HBO / New York + Pet Gorilla / Los Angeles
Client: HBO Category: Craft / Use of Visuals
Fantastic Beasts and Where to Find Them
Agency: Framestore / New York + Framestore / London
Client: Warner Bros Category: Craft / Visual Effects / Animation
CONAN Remote: Ride Along 2 with Kevin Hart and Ice Cube
Agency: Conaco / Los Angeles + Turner / Atlanta
Client: Universal Pictures Category: Online / Long Form - Single
GRAVITY CAT
Agency: HAKUHODO Inc. / Tokyo + TOHOKUSHINSHA FILM CORPORATION / Tokyo
Client: Sony Interactive Entertainment Category: Craft - Direction / Direction - Single
The end of society simulator
Agency: BETC / Paris + BETC Digital / Paris
Client: Ubisoft Category: Craft / Dynamic Data Visualization
Thanks, 2016. It's been weird.
Agency: Spotify / New York
Client: Spotify Category: Ambient Media (Indoor & Outdoor) / Billboards or Transit - Campaign
Spanish Lessons
Agency: ALMA DDB. / Miami
Client: Netflix - Narcos Category: Social Engagement / Community Building
Into HBO
Agency: Droga5 / New York + HBO / New York + Pet Gorilla / Los Angeles
Client: HBO Category: Digital / Game Design
December 21st
Agency: Leo Burnett / Madrid + RCR / Madrid
Client: Loterias y Apuestas del Estado Category: Cinema Advertising
Spanish Lessons
Agency: ALMA DDB. / Miami
Client: Netflix - Narcos Category: Branded Social Post / Branded Social Campaign
face
Agency: Hakuhodo Inc. / Tokyo
Client: Comexposium Japan K.K. Category: Promotional / Posters - Series
Nosulus Rift
Agency: Buzzman / Paris + Productman / Paris + Les Improductibles / Paris + Neuvième Page / Paris
Client: Ubisoft Category: Innovation in Branded Entertainment
Escobar Frequency
Agency: AKQA / São Paulo
Client: Netflix Category: Online / Brand or Product Integration into Storyline
Predictive World
Agency: SID LEE / Paris
Client: UBISOFT Category: Craft / Dynamic Data Visualization
Spanish Lessons
Agency: ALMA DDB. / Miami
Client: Netflix - Narcos Category: Online Films & Video / Short Form - Campaign
Thanks, 2016. It's been weird.
Agency: Spotify / New York
Client: Spotify Category: Promotional / Collateral / Posters - Campaign
Nosulus Rift
Agency: Buzzman / Paris + Productman / Paris + Les Improductibles / Paris + Neuvième Page / Paris
Client: Ubisoft Category: Innovation in Interactive / Ambient / Immersive
#OpenEyes
Agency: FoxP2 / Cape Town + they / Johannesburg + TheWorkRoom / Cape Town
Client: Ster-Kinekor Category: Brand Voice
Sir David Attenborough’s Story of Life
Agency: AKQA / London + BBC Worldwide / London
Client: BBC Worldwide Category: Mobile / User Experience
400 Years in the Making - Intel takes Shakespeare’s ‘The Tempest’ Digital
Agency: Intel / Santa Clara
Client: Intel Category: Innovation in Branded Entertainment
Spanish Lessons
Agency: ALMA DDB. / Miami
Client: Netflix - Narcos Category: Online / Short Form - Campaign
The Thin Red Path
Agency: DDB / Paris
Client: Ubisoft Category: Craft - Animation / Animation - Single
Tribeca Film ReActor
Agency: J. Walter Thompson / New York
Client: Tribeca Film Festival Category: Ambient / Immersive / Digital Installations
Wifi Whisperer
Agency: McKinney / Durham/NYC + Enkle Design / Apex, NC
Client: Moogfest Category: Craft / Dynamic Data Visualization
The end of society simulator
Agency: BETC / Paris + BETC Digital / Paris
Client: Ubisoft Category: Gaming
President of Playlists
Agency: Spotify / New York
Client: Spotify Category: Branded Social Post / Real-Time Response
Episode Leak
Agency: ALMA DDB. / Miami
Client: Netflix - Narcos Category: Branded Social Post / Branded Social Post - Single
Tribeca Film ReActor
Agency: J. Walter Thompson / New York
Client: Tribeca Film Institute Category: User Activation
Into HBO
Agency: Droga5 / New York + HBO / New York + Pet Gorilla / Los Angeles
Client: HBO Category: Social Media Page by a Brand
Tribeca Film ReActor
Agency: J. Walter Thompson / New York + Current Studios / New York
Client: Tribeca Film Institute Category: Branding / Brand Installations
Fantastic Beasts and Where to Find Them
Agency: Framestore / New York + Framestore / London
Client: Warner Bros Category: Craft / Visual Effects / Animation
The Alternative Facts Game
Agency: The Alternative Facts Game / America
Client: The Alternative Facts Game Category: Self-Promotion
Ubisoft & Branded Entertainment Network (BEN) - Tom Clancy's The Division: Agent Origins
Agency: Ubisoft / San Francisco + Branded Entertainment Network (BEN) / Los Angeles + Corridor Digital / Los Angeles + Team Supertramp / Salt Lake City
Client: Ubisoft Category: Influencer Marketing / Single Channel
Making of Björk Digital
Agency: DENTSU INC. / Tokyo
Client: One Little Indian Records Category: Craft - Visual Effects / Visual Effects - Single
#BallersIntroContest
Agency: 360i / New York
Client: HBO Category: Social Engagement / User-Generated Content
The Unbreakable Preview
Agency: Ogilvy / Paris
Client: Netflix France Category: Social Engagement / User-Generated Content
Narcos Manhunt
Agency: Kolle Rebbe GmbH / Hamburg
Client: Netflix Category: Social Engagement / Community Building
Tribeca Film ReActor
Agency: J. Walter Thompson / New York
Client: Tribeca Film Festival Category: User-Generated Content
Afsa's Theme
Agency: Anomaly / New York + Park Pictures / New York + Audio Engine / New York
Client: YouTube Music Category: Craft - Use of Licensed / Adapted Music / Use of Licensed / Adapted Music - Single