The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
Cross-Platform
- All
- Branded Entertainment
- CMO Pencil
- Cross-Platform
- Design
- Direct Marketing
- Film
- Health, Wellness & Pharma
- Intellectual Property
- Interactive
- Mobile
- Moving Image Craft
- Penta Pencil
- Print & Outdoor
- Public Relations
- Radio
- Responsive Environments
- Social Influencer Marketing
- Social Media
- UX / UI
Award
-
Award
All
- All
- Gold Pencil
- Merit
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One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
PRICE ON THE JERSEY
Agency: DM9 DDB / SÃO PAULO
Client: WALMART
Category: Experiential / Events & Competitions
Points: 10.0
Responsibly the beer
Agency: McCann Worldgroup Italy / Milan + MRM//McCann / Milan + Think Cattleya / Milan + Craft / London
Client: Ubrew
Category: Integrated Branding
Points: 10.0
Palau Pledge
Agency: Host/Havas / Sydney
Client: Palau Legacy Project
Category: Integrated Branding
Points: 10.0
Kiwi Portraits Completed
Agency: Ogilvy & Mather / Chicago
Client: SC Johnson
Category: Integrated Branding
Points: 10.0
#Blood Normal
Agency: AMV BBDO / London + Somesuch & Co / London
Client: Essity Libresse Bodyform
Category: Integrated Branding
Points: 10.0
Exclusive the Rainbow case study
Agency: DDB / Chicago + Starcom / Chicago + Mediacom / Chicago + Olson Engage / Chicago
Client: Mars Wrigley Confectionery
Category: Integrated Branding / Integrated Online
Points: 10.0
KFC Brand Transformation
Agency: Wieden+Kennedy / Portland
Client: KFC
Category: Brand Transformation
Points: 10.0
Emerging species
Agency: DDB, / Paris + Merci Michel / Paris + Eddy / Paris + Brunch Studio / Paris
Client: Hasbro
Category: Craft / Illustration - Campaign
Points: 10.0
DB Export Beer Bottle Sand
Agency: Colenso BBDO / Auckland
Client: DB Breweries / Heineken NZ
Category: Innovation in Cross-Platform / Experiential
Points: 10.0