The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
The time we have left
Agency: Leo Burnett / Madrid + Tesaruro / Madrid
Client: Pernod Ricard
Category: Creative Use of Data / Storytelling
Points: 2.0
@DailyGunDeaths
Agency: Cole & Weber / Seattle
Client: Cole & Weber
Category: Creative Use of Data / Data Visualization
Points: 2.0
Corruption Detector
Agency: Grey Brasil / SÃO PAULO + Reclame Aqui / SÃO PAULO + Grey Global / NY + Grey / LATAM
Client: Reclame Aqui
Category: Creative Use of Data / Data Visualization
Points: 2.0
Toxic Toby
Agency: McCann / London + Craft/McCann / London + MRM//McCann / London
Client: BreezoMeter / British Lung Foundation / World Health Organization
Category: Creative Use of Data / Data Visualization
Points: 2.0
@DailyGunDeaths
Agency: Cole & Weber / Seattle
Client: Cole & Weber
Category: Creative Use of Data / Real-Time
Points: 2.0
Real-Time Exception Spotting
Agency: VMLY&R / New York + New Balance / Boston + Tool of North America / Santa Monica
Client: New Balance
Category: Creative Use of Data / Real-Time
Points: 2.0
Know What Your Data Knows
Agency: Eleven, Inc. / San Francisco + Google Cloud / San Francisco + Cloneless / Portland + Gentleman Scholar / Los Angeles
Client: Google Cloud
Category: Creative Use of Data / Real-Time
Points: 2.0
Breaking Ballet
Agency: TBWA Hunt Lascaris / Johannesburg + Joburg Ballet / Johannesburg
Client: Joburg Ballet
Category: Creative Use of Data / Social Media
Points: 2.0
Backfire
Agency: Rethink / Toronto
Client: States United Against Gun Violence
Category: Creative Use of Data / Targeting
Points: 2.0
The Biography of Tomorrow
Agency: Herezie Group / Paris
Client: GOOGLE CLOUD FRANCE
Category: Creative Use of Data / Storytelling
Points: 2.0
Breaking Ballet
Agency: TBWA Hunt Lascaris / Johannesburg + Joburg Ballet / Johannesburg
Client: Joburg Ballet
Category: Creative Use of Data / Storytelling
Points: 2.0
Project Revoice
Agency: BWM Dentsu / Sydney
Client: The ALS Association
Category: Creative Use of Data / Storytelling
Points: 2.0
The Face of Distracted Driving
Agency: BBDO / New York + Biscuit
Client: AT&T
Category: Creative Use of Data / Storytelling
Points: 2.0
Real-Time Exception Spotting
Agency: VMLY&R / New York + New Balance / Boston + Tool of North America / Santa Monica
Client: New Balance
Category: Creative Use of Data / Targeting
Points: 2.0
The out of home project
Agency: Prime Weber Shandwick / Stockholm
Client: Clear Channel
Category: Creative Use of Data / Targeting
Points: 2.0
Verizon What You Missed
Agency: R/GA / New York
Client: Verizon Wireless
Category: Creative Use of Data / Targeting
Points: 2.0
Search Responsibly
Agency: Alma DDB / Miami
Client: Free Radicals
Category: Creative Use of Data / Targeting
Points: 2.0
The Face of Distracted Driving
Agency: BBDO / New York + Biscuit
Client: AT&T
Category: Creative Use of Data / Social Media
Points: 2.0
Client:
Pernod Ricard
Title:
The time we have left
Category:
Creative Use of Data / Storytelling
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
Cole & Weber
Title:
@DailyGunDeaths
Category:
Creative Use of Data / Data Visualization
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
Reclame Aqui
Title:
Corruption Detector
Category:
Creative Use of Data / Data Visualization
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
BreezoMeter / British Lung Foundation / World Health Organization
Title:
Toxic Toby
Category:
Creative Use of Data / Data Visualization
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
Cole & Weber
Title:
@DailyGunDeaths
Category:
Creative Use of Data / Real-Time
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
New Balance
Title:
Real-Time Exception Spotting
Category:
Creative Use of Data / Real-Time
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
Google Cloud
Title:
Know What Your Data Knows
Category:
Creative Use of Data / Real-Time
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
Joburg Ballet
Title:
Breaking Ballet
Category:
Creative Use of Data / Social Media
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
States United Against Gun Violence
Title:
Backfire
Category:
Creative Use of Data / Targeting
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
GOOGLE CLOUD FRANCE
Title:
The Biography of Tomorrow
Category:
Creative Use of Data / Storytelling
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
Joburg Ballet
Title:
Breaking Ballet
Category:
Creative Use of Data / Storytelling
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
The ALS Association
Title:
Project Revoice
Category:
Creative Use of Data / Storytelling
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
AT&T
Title:
The Face of Distracted Driving
Category:
Creative Use of Data / Storytelling
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
New Balance
Title:
Real-Time Exception Spotting
Category:
Creative Use of Data / Targeting
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
Clear Channel
Title:
The out of home project
Category:
Creative Use of Data / Targeting
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
Verizon Wireless
Title:
Verizon What You Missed
Category:
Creative Use of Data / Targeting
Award:
2019 Creative Use of Data Merit Award
Points:
2.0
Client:
Free Radicals
Title:
Search Responsibly
Category:
Creative Use of Data / Targeting
Award:
2019 Creative Use of Data Merit Award
Points:
2.0