The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Award:
1993 Advertising Gold Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
The New Yorker
Title:
Category:
Trade / Trade Any Size B/W or Color: Campaign
Annual ID:
93036A
Award:
1993 Advertising Silver Pencil
Agency:
Mazza/Silver / El Segundo, California
Client:
Straight Cut
Title:
Category:
Trade / Trade Any Size B/W or Color: Campaign
Annual ID:
93037A
Award:
1993 Advertising Bronze Pencil
Agency:
Clarity Coverdale Rueff / Minneapolis
Client:
Northwestern National Life Insurance
Title:
Category:
Trade / Trade Any Size B/W or Color: Campaign
Annual ID:
93038A
Award:
1993 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Porsche Cars North America
Title:
Category:
Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Annual ID:
93008A
Award:
1993 Advertising Bronze Pencil
Agency:
The Richards Group / Dallas
Client:
The Spy Factory
Title:
Category:
Consumer Newspaper / Consumer Newspaper 600 Lines or Less: Single
Annual ID:
93009A
Award:
1993 Advertising Gold Pencil
Agency:
Franklin Stoorza / San Diego
Client:
Taylor Guitar
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93012A
Award:
1993 Advertising Silver Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
Specialized Bicycle Components
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93013A
Award:
1993 Advertising Bronze Pencil
Agency:
Franklin Stoorza / San Diego
Client:
Taylor Guitar
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93014A
Award:
1993 Advertising Bronze Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
American Isuzu Motors
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Single
Annual ID:
93015A
Award:
1993 Advertising Silver Pencil
Agency:
The Martin Agency / Richmond
Client:
The Richmond Symphony
Title:
Category:
Radio / Consumer Radio: Single
Annual ID:
93068R
Award:
1993 Advertising Bronze Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Star Tribune
Title:
Category:
Radio / Consumer Radio: Single
Annual ID:
93069R
Award:
1993 Advertising Bronze Pencil
Agency:
Goldsmith/Jeffrey / New York
Client:
Crain's New York Business
Title:
Category:
Radio / Consumer Radio: Single
Annual ID:
93070R
Award:
1993 Advertising Gold Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Annual ID:
93017A
Award:
1993 Advertising Silver Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
American Isuzu Motors
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Annual ID:
93018A
Award:
1993 Advertising Bronze Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Magazine / Consumer Magazine Color 1 Page or Spread Including Magazine Supplements: Campaign
Annual ID:
93019A
Award:
1993 Advertising Silver Pencil
Agency:
Goldsmith/Jeffrey / New York
Client:
Crain's New York Business
Title:
Category:
Radio / Consumer Radio: Campaign
Annual ID:
93071R
Award:
1993 Advertising Gold Pencil
Agency:
Think Tank / Nanaimo, British Columbia
Client:
The Bell Pub
Title:
Category:
Collateral / P.O.P.
Annual ID:
93047A
Award:
1993 Advertising Silver Pencil
Agency:
Hawley Martin Partners / Richmond
Client:
Ace Window Cleaners
Title:
Category:
Collateral / P.O.P.
Annual ID:
93048A
Award:
1993 Advertising Bronze Pencil
Agency:
The Richards Group / Dallas
Client:
Tabu Lingerie
Title:
Category:
Collateral / P.O.P.
Annual ID:
93049A
Award:
1993 Advertising Gold Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Television Consumer Over :30 Single
Annual ID:
93072T
Award:
1993 Advertising Silver Pencil
Agency:
BMP DDB Needham Worldwide / London
Client:
Barclaycard
Title:
Category:
Consumer Television / Television Consumer Over :30 Single
Annual ID:
93073T
Award:
1993 Advertising Bronze Pencil
Agency:
BSB Dorland / London
Client:
Bass Brewers
Title:
Category:
Consumer Television / Television Consumer Over :30 Single
Annual ID:
93074T
Award:
1993 Advertising Gold Pencil
Agency:
Collett Dickenson Pearce & Partners / London
Client:
Scottish & Newcastle Breweries
Title:
Category:
Consumer Television / Consumer Television :20 Varying Lengths: Campaign
Annual ID:
93091T
Award:
1993 Advertising Silver Pencil
Agency:
Warner Einstein / Chicago
Client:
Missouri Auction School
Title:
Category:
Consumer Television / Consumer Television :20 Varying Lengths: Campaign
Annual ID:
93092T
Award:
1993 Advertising Gold Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
The New Yorker
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
93030A
Award:
1993 Advertising Gold Pencil
Agency:
Mad Dogs & Englishmen / New York
Client:
The Economist Magazine
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
93031A
Award:
1993 Advertising Silver Pencil
Agency:
Ammirati & Puris / New York
Client:
Nikon
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
93032A
Award:
1993 Advertising Silver Pencil
Agency:
Mazza/Silver / El Segundo, California
Client:
Straight Cut
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
93033A
Award:
1993 Advertising Bronze Pencil
Agency:
Doyle Advertising and Design Group / Boston
Client:
The Dunham Company
Title:
Category:
Trade / Trade Color 1 Page or Spread: Single
Annual ID:
93034A
Award:
1993 Advertising Gold Pencil
Agency:
Hill Holliday Connors Cosmopulos / Boston
Client:
The Pine Street Inn
Title:
Category:
Public Service/Political / Public Service/Political Radio: Single
Annual ID:
93059R
Award:
1993 Advertising Silver Pencil
Agency:
Martin/Williams, Minneapolis
Client:
Minnesota Department of Health
Title:
Category:
Public Service/Political / Public Service/Political Radio: Single
Annual ID:
93060R
Award:
1993 Advertising Gold Pencil
Agency:
Cole & Weber / Portland
Client:
Klein Bikes
Title:
Category:
Collateral / Collateral Brochures Other Than by Mail
Annual ID:
93039A
Award:
1993 Advertising Silver Pencil
Agency:
McIlroy Coates / Edinburgh
Client:
Faulds Advertising
Title:
Category:
Collateral / Collateral Brochures Other Than by Mail
Annual ID:
93040A
Award:
1993 Advertising Bronze Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
Weyerhaeuser Paper Company
Title:
Category:
Collateral / Collateral Brochures Other Than by Mail
Annual ID:
93041A
Award:
1993 Advertising Gold Pencil
Agency:
The Richards Group / Dallas
Client:
Tabu Lingerie
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
93022A
Award:
1993 Advertising Silver Pencil
Agency:
The Richards Group / Dallas
Client:
Tabu Lingerie
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
93023A
Award:
1993 Advertising Bronze Pencil
Agency:
Chiat/Day / New York
Client:
NYNEX Information Resources
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
93024A
Award:
1993 Advertising Silver Pencil
Agency:
The Ball Partnership Euro RSCG / Hong Kong
Client:
Gallery 13
Title:
Category:
Consumer Magazine / Consumer Magazine B/W 1 Page or Spread Including Magazine Supplements: Campaign
Annual ID:
93016A
Award:
1993 Advertising Gold Pencil
Agency:
Ogilvy & Mather Direct / New York
Client:
Jaguar Cars
Title:
Category:
Collateral / Direct Mail: Single
Annual ID:
93042A
Award:
1993 Advertising Silver Pencil
Agency:
Mullen / Wenham, MA
Client:
The Timberland Company
Title:
Category:
Collateral / Direct Mail: Single
Annual ID:
93043A
Award:
1993 Advertising Bronze Pencil
Agency:
The Martin Agency / Richmond
Client:
The Martin Agency
Title:
Category:
Collateral / Direct Mail: Single
Annual ID:
93044A
Award:
1993 Advertising Gold Pencil
Agency:
Cliff Freeman & Partners / New York
Client:
Little Caesar Enterprises
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
93082T
Award:
1993 Advertising Silver Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
The Lee Company
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
93083T
Award:
1993 Advertising Bronze Pencil
Agency:
Fallon McElligott / Minneapolis
Client:
TIME Magazine
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
93084T
Award:
1993 Advertising Bronze Pencil
Agency:
Stein Robaire Helm / Los Angeles
Client:
Museum of Contemporary Art
Title:
Category:
Consumer Television / Consumer Television :30/:25 Campaign
Annual ID:
93085T
Award:
1993 Advertising Bronze Pencil
Agency:
Leo Burnett / Singapore
Client:
Singapore Convention Bureau
Title:
Category:
Trade / Trade Less Than a Page B/W or Color: Single
Annual ID:
93035A
Award:
1993 Advertising Gold Pencil
Agency:
Streetsmart Advertising / New York
Client:
Coalition for the Homeless
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
93062T
Award:
1993 Advertising Silver Pencil
Agency:
Martin/Williams, Minneapolis
Client:
American Humane Association
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
93063T
Award:
1993 Advertising Bronze Pencil
Agency:
Goodby Berlin & Silverstein / San Francisco
Client:
Partnership for a Drug Free America
Title:
Category:
Public Service/Political / Public Service/Political Television: Single
Annual ID:
93064T
Award:
1993 Advertising Gold Pencil
Agency:
DDB Needham Worldwide / Chicago
Client:
The Lake Michigan Federation
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
93050A
