The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
You Love Me
Agency: Translation / Brooklyn + Beats by Dr. Dre / Los Angeles + PRETTYBIRD / Los Angeles
Client: Beats by Dr. Dre
Category: Best of Film
Points: 90.0
You Love Me
Agency: Translation / Brooklyn + Beats by Dr. Dre / Los Angeles + PRETTYBIRD / Los Angeles
Client: Beats by Dr. Dre
Category: Television & VOD / Short Form - Single
Points: 45.0
A Career-Limiting Campaign
Agency: Saatchi & Saatchi New Zealand / Auckland + Starcom / Auckland + MSL New Zealand / Auckland + Passion Pictures / London
Client: Global Women
Category: Low Budget / Under 50K Budget
Points: 45.0
You Can't Stop Us
Agency: Wieden+Kennedy / Portland + Pulse Films + Joint Editorial + a52
Client: Nike
Category: Online Films & Video / Long Form - Single
Points: 45.0
Francesca
Agency: Publicis Italy / Milan + DIVISION / Paris + Mikros Image / Paris + Sizzer / Amsterdam
Client: Diesel
Category: Cinema Advertising
Points: 45.0
You Can't Stop Us
Agency: Wieden+Kennedy / Portland + Pulse Films + Nike
Client: Nike
Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.0
#wombstories
Agency: AMV BBDO / London
Client: Essity Bodyform/Libresse
Category: Online Films & Video / Long Form - Single
Points: 45.0
A Career-Limiting Campaign
Agency: Saatchi & Saatchi New Zealand / Auckland + Starcom / Auckland + MSL New Zealand / Auckland + Passion Pictures / London
Client: Global Women
Category: Television & VOD / Short Form - Series
Points: 45.0
Festive
Agency: Riff Raff Films / London + Burberry / London
Client: Burberry
Category: Online Films & Video / Long Form - Single
Points: 45.0
Francesca
Agency: Publicis Italy / Milan + DIVISION / Paris + Mikros Image / Paris + Sizzer / Amsterdam
Client: Diesel
Category: Television & VOD / Long Form - Single
Points: 45.0
Life Needs Truth
Agency: Droga5 / New York + The New York Times + Somesuch / New York + Wave Studios / New York
Client: The New York Times
Category: Television & VOD / Long Form - Single
Points: 45.0
The whole working-from-home thing
Agency: Apple + SMUGGLER + Work Editorial + a52
Client: Apple
Category: Innovation & Transformation / Innovation in Lockdown
Points: 45.0
You Can't Stop Us
Agency: Wieden+Kennedy / Portland + Pulse Films + Joint Editorial + a52
Client: Nike
Category: Television & VOD / Long Form - Single
Points: 45.0
You Love Me
Agency: Translation / Brooklyn + Beats by Dr. Dre / Los Angeles + PRETTYBIRD / Los Angeles
Client: Beats by Dr. Dre
Category: Online Films & Video / Long Form - Single
Points: 45.0
A Career-Limiting Campaign
Agency: Saatchi & Saatchi New Zealand / Auckland + Starcom / Auckland + MSL New Zealand / Auckland + Passion Pictures / London
Client: Global Women
Category: Online Films & Video / Short Form - Series
Points: 21.0
Francesca
Agency: Publicis Italy / Milan + DIVISION / Paris + Mikros Image / Paris + Sizzer / Amsterdam
Client: Diesel
Category: Online Films & Video / Long Form - Single
Points: 21.0
The whole working-from-home thing
Agency: SMUGGLER + Apple
Client: Apple
Category: Online Films & Video / Long Form - Single
Points: 21.0
Courage is Beautiful
Agency: Ogilvy UK / London + Ogilvy / Toronto + Outsider Editorial / Toronto
Client: Unilever / Dove
Category: Television & VOD / Short Form - Single
Points: 21.0
Don't Get Sidetracked. Get Setapp.
Agency: Droga5 / London + Biscuit Filmworks / London
Client: Setapp
Category: Online Films & Video / Long Form - Series
Points: 21.0
Late Night Stores
Agency: DAVID / São Paulo + Loud / São Paulo + Café Royal / São Paulo
Client: Burger King
Category: Low Budget / Under 50K Budget
Points: 21.0
Maurice and The Black Bear School
Agency: Droga5 / New York + Moet Hennessy / New York + Wave Studios / New York + Somesuch / New York
Client: Hennessy
Category: Television & VOD / Long Form - Single
Points: 21.0
Never Lost
Agency: Droga5 / New York + Facebook / New York + Blacksmith / New York + Wave Studios / New York
Client: Facebook
Category: User-Generated Content
Points: 21.0
Snake
Agency: Droga5 / London + Biscuit Filmworks / London
Client: Setapp
Category: Online Films & Video / Long Form - Single
Points: 21.0
The big danish bacon pre-roll
Agency: Hjaltelin Stahl / Copenhagen + Pegasus Production / Copenhagen
Client: Danish Crown
Category: Online Films & Video / Pre-Roll - Single
Points: 21.0
The Match of Ages
Agency: We Believers / New York
Client: Corona
Category: Innovation & Transformation / Innovation in Lockdown
Points: 21.0
You Can't Stop Sports (Campaign)
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Television & VOD / Long Form - Series
Points: 21.0
You Can't Stop Sports (Campaign)
Agency: Wieden+Kennedy / Portland
Client: Nike
Category: Online Films & Video / Long Form - Series
Points: 9.0
The Match of Ages
Agency: We Believers / New York
Client: Corona
Category: Television & VOD / Long Form - Single
Points: 9.0
Courage is Beautiful
Agency: Ogilvy UK / London + Ogilvy / Toronto + Outsider Editorial / Toronto
Client: Unilever / Dove
Category: Online Films & Video / Short Form - Single
Points: 9.0
Maurice and The Black Bear School
Agency: Droga5 / New York + Moet Hennessy / New York + Somesuch / New York + Wave Studios / New York
Client: Hennessy
Category: Online Films & Video / Long Form - Single
Points: 9.0
Maurice and The Black Bear School
Agency: Droga5 / New York + Moet Hennessy / New York + Somesuch / New York + The Mill / New York
Client: Hennessy
Category: Cinema Advertising
Points: 9.0
A Career-Limiting Film
Agency: Saatchi & Saatchi New Zealand / Auckland + Starcom / Auckland + MSL New Zealand / Auckland + Passion Pictures / London
Client: Global Women
Category: Online Films & Video / Long Form - Single
Points: 9.0
Kobe - Better
Agency: Wieden+Kennedy / Portland + PRETTYBIRD + Joint Editorial + a52
Client: Nike
Category: Online Films & Video / Long Form - Single
Points: 9.0
Nobody Is Normal
Agency: The Gate / London + BlinkInk / London + Rowdy / London + Childline / London
Client: Childline
Category: Online Films & Video / Long Form - Single
Points: 9.0
Omega Mart Grand Opening
Agency: Wieden+Kennedy / Portland + Joint Editorial + Kevin + Biscuit Filmworks
Client: Meow Wolf
Category: Television & VOD / Long Form - Single
Points: 9.0
The Last Dance Deep Fake
Agency: ESPN CreativeWorks / New York + Translation / Brooklyn + ArtClass Content / New York
Client: ESPN / State Farm
Category: Television & VOD / Short Form - Single
Points: 9.0
The Unfinished Votes
Agency: McCann Health / New York + LightFarm Studios / Rio de Janeiro + The Colony / New York + Yessian / Detroit
Client: Change the Ref
Category: Innovation & Transformation / Innovation in Film
Points: 9.0
Together, A Short Film You Can Buy
Agency: CALLEN + Psyop
Client: National YoungArts Foundation
Category: Innovation & Transformation / Innovation in Lockdown
Points: 9.0
Uber Eats No Repeats
Agency: Special / Sydney + Chee Productions + Revolver / Sydney + The Glue Society
Client: Uber Eats
Category: Innovation & Transformation / Innovation in Film
Points: 9.0
UNBOXING
Agency: FCB&FiRe / Madrid
Client: Netflix / PlayStation
Category: Innovation & Transformation / Innovation in Film
Points: 9.0
We Got You Baby
Agency: Droga5 / New York + Kimberly-Clark/Huggies / New York + SMUGGLER
Client: Kimberly-Clark/Huggies
Category: Television & VOD / Long Form - Single
Points: 9.0
Weird
Agency: Massif
Client: Shelflife/Stussy/Nike
Category: Low Budget / Under 50K Budget
Points: 9.0
You Can't Stop Sisters
Agency: Wieden+Kennedy / Portland + Joint Editorial + a52
Client: Nike
Category: Online Films & Video / Long Form - Single
Points: 9.0
Not my job film
Agency: BETC / Paris
Client: Pornhub
Category: Low Budget / Under 50K Budget
Points: 3.0
Gun Unboxing
Agency: Grey / New York
Client: States United
Category: Low Budget / Under 50K Budget
Points: 3.0
Whatever It Takes
Agency: AMV BBDO / London
Client: Macmillan Cancer Support
Category: Television & VOD / Long Form - Single
Points: 3.0
Never Lost
Agency: Droga5 / New York + Facebook / New York
Client: Facebook
Category: Television & VOD / Long Form - Single
Points: 3.0
No Way Norway :60
Agency: McCann / Detroit + Gifted Youth, LLC / Los Angeles
Client: General Motors
Category: Television & VOD / Long Form - Single
Points: 3.0
Kobe - Better
Agency: Wieden+Kennedy / Portland + PRETTYBIRD + Spot Welders + a52
Client: Nike
Category: Television & VOD / Long Form - Single
Points: 3.0
You Can't Stop Sisters
Agency: Wieden+Kennedy / Portland + Joint Editorial + a52
Client: Nike
Category: Television & VOD / Long Form - Single
Points: 3.0
Client:
Beats by Dr. Dre
Title:
You Love Me
Category:
Best of Film
Award:
2021 Film Best of Discipline Pencil
Points:
90.0
Client:
Beats by Dr. Dre
Title:
You Love Me
Category:
Television & VOD / Short Form - Single
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Global Women
Title:
A Career-Limiting Campaign
Category:
Low Budget / Under 50K Budget
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Nike
Title:
You Can't Stop Us
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Diesel
Title:
Francesca
Category:
Cinema Advertising
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Nike
Title:
You Can't Stop Us
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Essity Bodyform/Libresse
Title:
#wombstories
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Global Women
Title:
A Career-Limiting Campaign
Category:
Television & VOD / Short Form - Series
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Burberry
Title:
Festive
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Diesel
Title:
Francesca
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
The New York Times
Title:
Life Needs Truth
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Apple
Title:
The whole working-from-home thing
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Nike
Title:
You Can't Stop Us
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Beats by Dr. Dre
Title:
You Love Me
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Gold Pencil
Points:
45.0
Client:
Global Women
Title:
A Career-Limiting Campaign
Category:
Online Films & Video / Short Form - Series
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Diesel
Title:
Francesca
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Apple
Title:
The whole working-from-home thing
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Unilever / Dove
Title:
Courage is Beautiful
Category:
Television & VOD / Short Form - Single
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Setapp
Title:
Don't Get Sidetracked. Get Setapp.
Category:
Online Films & Video / Long Form - Series
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Burger King
Title:
Late Night Stores
Category:
Low Budget / Under 50K Budget
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Hennessy
Title:
Maurice and The Black Bear School
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Facebook
Title:
Never Lost
Category:
User-Generated Content
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Setapp
Title:
Snake
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Danish Crown
Title:
The big danish bacon pre-roll
Category:
Online Films & Video / Pre-Roll - Single
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Corona
Title:
The Match of Ages
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Nike
Title:
You Can't Stop Sports (Campaign)
Category:
Television & VOD / Long Form - Series
Award:
2021 Film Silver Pencil
Points:
21.0
Client:
Nike
Title:
You Can't Stop Sports (Campaign)
Category:
Online Films & Video / Long Form - Series
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Corona
Title:
The Match of Ages
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Unilever / Dove
Title:
Courage is Beautiful
Category:
Online Films & Video / Short Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Hennessy
Title:
Maurice and The Black Bear School
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Hennessy
Title:
Maurice and The Black Bear School
Category:
Cinema Advertising
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Global Women
Title:
A Career-Limiting Film
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Nike
Title:
Kobe - Better
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Childline
Title:
Nobody Is Normal
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Meow Wolf
Title:
Omega Mart Grand Opening
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
ESPN / State Farm
Title:
The Last Dance Deep Fake
Category:
Television & VOD / Short Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Change the Ref
Title:
The Unfinished Votes
Category:
Innovation & Transformation / Innovation in Film
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
National YoungArts Foundation
Title:
Together, A Short Film You Can Buy
Category:
Innovation & Transformation / Innovation in Lockdown
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Uber Eats
Title:
Uber Eats No Repeats
Category:
Innovation & Transformation / Innovation in Film
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Netflix / PlayStation
Title:
UNBOXING
Category:
Innovation & Transformation / Innovation in Film
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Kimberly-Clark/Huggies
Title:
We Got You Baby
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Shelflife/Stussy/Nike
Title:
Weird
Category:
Low Budget / Under 50K Budget
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Nike
Title:
You Can't Stop Sisters
Category:
Online Films & Video / Long Form - Single
Award:
2021 Film Bronze Pencil
Points:
9.0
Client:
Pornhub
Title:
Not my job film
Category:
Low Budget / Under 50K Budget
Award:
2021 Film Merit Award
Points:
3.0
Client:
States United
Title:
Gun Unboxing
Category:
Low Budget / Under 50K Budget
Award:
2021 Film Merit Award
Points:
3.0
Client:
Macmillan Cancer Support
Title:
Whatever It Takes
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.0
Client:
Facebook
Title:
Never Lost
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.0
Client:
General Motors
Title:
No Way Norway :60
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.0
Client:
Nike
Title:
Kobe - Better
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.0
Client:
Nike
Title:
You Can't Stop Sisters
Category:
Television & VOD / Long Form - Single
Award:
2021 Film Merit Award
Points:
3.0
