The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Iceberg Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Campaign
Summer Sale Excitement Campaign Agency: adam&eveDDB / London Client: Harvey Nichols Category: Magazine / Full Page or Spread - Campaign
Love Thyself - Kit Agency: adam&eveDDB / London Client: Harvey Nichols Category: Magazine / Full Page or Spread - Single
Summer Sale Excitement - Excitement Blonde Agency: adam&eveDDB / London Client: Harvey Nichols Category: Magazine / Full Page or Spread - Single
GE Works Agency: Clemenger BBDO / Sydney Client: GE Category: Magazine / Full Page or Spread - Single
Melon Agency: DDB / Hong Kong Client: Clorox Category: Magazine / Full Page or Spread - Single
Leaflet Agency: DDB Tribal Group / Berlin Client: Henkel Loctite Category: Magazine / Full Page or Spread - Single
Igniter Ad Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Skol Category: Magazine / Full Page or Spread - Single
Iceberg-China Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Single
Iceberg-Egypt Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Single
Iceberg-Germany Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Single
BMW Rear View Camera Cover Agency: Ireland/Davenport / Johannesburg Client: BMW Category: Magazine / Full Page or Spread - Single
Amplifier Agency: JWT Brasil / São Paulo Client: The Coca-Cola Company Category: Magazine / Full Page or Spread - Single
#COKEHANDS Agency: Ogilvy & Mather / Shanghai Client: The Coca-Cola Company Category: Magazine / Full Page or Spread - Single
CokeSanta Agency: Ogilvy & Mather Client: The Coca-Cola Company Category: Magazine / Full Page or Spread - Single
Mouse and cheese Agency: TBWA\España / Madrid Client: Sony Computer Entertainment Category: Magazine / Full Page or Spread - Single
Lion Agency: Y&R South Africa / Johannesburg Client: Land Rover Category: Magazine / Full Page or Spread - Single
Love Thyself Agency: adam&eveDDB / London Client: Harvey Nichols Category: Magazine / Full Page or Spread - Campaign
Shoes are Boring, Wear Sneakers Agency: Anomaly / New York Client: Converse Category: Magazine / Full Page or Spread - Campaign
ANARCHY Agency: BBH / London Client: Axe Category: Magazine / Full Page or Spread - Campaign
Hinges Agency: Bester Burke / Cape Town Client: Triton Leo Group(Q20) Category: Magazine / Full Page or Spread - Campaign
Why We Insure Women Agency: Black River FC / Johannesburg Client: 1st for Women Insurance Category: Magazine / Full Page or Spread - Campaign
Glad Cling Wrap Agency: DDB / Hong Kong Client: Clorox Category: Magazine / Full Page or Spread - Campaign
Soul Ads Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Store Sao Paulo Category: Magazine / Full Page or Spread - Campaign
Miniatures Agency: Giovanni Draft FCB / São Paulo Client: Sharpie Category: Magazine / Full Page or Spread - Campaign
Speech Agency: Leo Burnett Tailor Made / São Paulo Client: Guitar Player Category: Magazine / Full Page or Spread - Campaign
Castrol Agency: Ogilvy & Mather Vietnam / Ho Chi Minh Client: Castrol BP Petco Category: Magazine / Full Page or Spread - Campaign
Still as good after 20 years. The German-Rail-Card. Agency: Ogilvy Germany / Frankfurt Client: German Rail (Deutsche Bahn) Category: Magazine / Full Page or Spread - Campaign
Campaign with a view Agency: Ogilvy Germany / Frankfurt Client: Schoeffel Outdoor Clothing Category: Magazine / Full Page or Spread - Campaign
Pictionary Agency: Ogilvy Malaysia / Kuala Lumpur Client: Mattel Southeast Asia Category: Magazine / Full Page or Spread - Campaign
Airplanes Agency: Publicis Conseil / Paris Client: STIHL Category: Magazine / Full Page or Spread - Campaign
Back Pages Agency: TBWA\Media Arts Lab / Culver City Client: Apple Category: Magazine / Full Page or Spread - Campaign
"Say What?!" Agency: TBWASingapore / Singapore Client: APA Publications GmbH & Co. Verlag KG Category: Magazine / Full Page or Spread - Campaign
BUILD IT Agency: Young & Rubicam / Boulogne-Billancourt Client: MECCANO Category: Magazine / Full Page or Spread - Campaign

2013 Advertising Gold Pencil

Grey Group China / Beijing

Tui

Iceberg

Magazine / Full Page or Spread - Campaign

13006A

2013 Advertising Silver Pencil

adam&eveDDB / London

Harvey Nichols

Summer Sale Excitement Campaign

Magazine / Full Page or Spread - Campaign

13007A

2013 Advertising Merit Award

adam&eveDDB / London

Harvey Nichols

Love Thyself - Kit

Magazine / Full Page or Spread - Single

13112A

2013 Advertising Merit Award

adam&eveDDB / London

Harvey Nichols

Summer Sale Excitement - Excitement Blonde

Magazine / Full Page or Spread - Single

13113A

2013 Advertising Merit Award

Clemenger BBDO / Sydney

GE

GE Works

Magazine / Full Page or Spread - Single

13114A

2013 Advertising Merit Award

DDB / Hong Kong

Clorox

Melon

Magazine / Full Page or Spread - Single

13115A

2013 Advertising Merit Award

DDB Tribal Group / Berlin

Henkel Loctite

Leaflet

Magazine / Full Page or Spread - Single

13116A

2013 Advertising Merit Award

F/Nazca Saatchi & Saatchi / São Paulo

Skol

Igniter Ad

Magazine / Full Page or Spread - Single

13117A

2013 Advertising Merit Award

Grey Group China / Beijing

Tui

Iceberg-China

Magazine / Full Page or Spread - Single

13118A

2013 Advertising Merit Award

Grey Group China / Beijing

Tui

Iceberg-Egypt

Magazine / Full Page or Spread - Single

13119A

2013 Advertising Merit Award

Grey Group China / Beijing

Tui

Iceberg-Germany

Magazine / Full Page or Spread - Single

13120A

2013 Advertising Merit Award

Ireland/Davenport / Johannesburg

BMW

BMW Rear View Camera Cover

Magazine / Full Page or Spread - Single

13121A

2013 Advertising Merit Award

JWT Brasil / São Paulo

The Coca-Cola Company

Amplifier

Magazine / Full Page or Spread - Single

13122A

2013 Advertising Merit Award

Ogilvy & Mather / Shanghai

The Coca-Cola Company

#COKEHANDS

Magazine / Full Page or Spread - Single

13123A

2013 Advertising Merit Award

Ogilvy & Mather

The Coca-Cola Company

CokeSanta

Magazine / Full Page or Spread - Single

13124A

2013 Advertising Merit Award

TBWA\España / Madrid

Sony Computer Entertainment

Mouse and cheese

Magazine / Full Page or Spread - Single

13125A

2013 Advertising Merit Award

Y&R South Africa / Johannesburg

Land Rover

Lion

Magazine / Full Page or Spread - Single

13126A

2013 Advertising Merit Award

adam&eveDDB / London

Harvey Nichols

Love Thyself

Magazine / Full Page or Spread - Campaign

13127A

2013 Advertising Merit Award

Anomaly / New York

Converse

Shoes are Boring, Wear Sneakers

Magazine / Full Page or Spread - Campaign

13128A

2013 Advertising Merit Award

BBH / London

Axe

ANARCHY

Magazine / Full Page or Spread - Campaign

13129A

2013 Advertising Merit Award

Bester Burke / Cape Town

Triton Leo Group(Q20)

Hinges

Magazine / Full Page or Spread - Campaign

13130A

2013 Advertising Merit Award

Black River FC / Johannesburg

1st for Women Insurance

Why We Insure Women

Magazine / Full Page or Spread - Campaign

13131A

2013 Advertising Merit Award

DDB / Hong Kong

Clorox

Glad Cling Wrap

Magazine / Full Page or Spread - Campaign

13132A

2013 Advertising Merit Award

F/Nazca Saatchi & Saatchi / São Paulo

Leica Store Sao Paulo

Soul Ads

Magazine / Full Page or Spread - Campaign

13133A

2013 Advertising Merit Award

Giovanni Draft FCB / São Paulo

Sharpie

Miniatures

Magazine / Full Page or Spread - Campaign

13134A

2013 Advertising Merit Award

Leo Burnett Tailor Made / São Paulo

Guitar Player

Speech

Magazine / Full Page or Spread - Campaign

13135A

2013 Advertising Merit Award

Ogilvy & Mather Vietnam / Ho Chi Minh

Castrol BP Petco

Castrol

Magazine / Full Page or Spread - Campaign

13136A

2013 Advertising Merit Award

Ogilvy Germany / Frankfurt

German Rail (Deutsche Bahn)

Still as good after 20 years. The German-Rail-Card.

Magazine / Full Page or Spread - Campaign

13137A

2013 Advertising Merit Award

Ogilvy Germany / Frankfurt

Schoeffel Outdoor Clothing

Campaign with a view

Magazine / Full Page or Spread - Campaign

13138A

2013 Advertising Merit Award

Ogilvy Malaysia / Kuala Lumpur

Mattel Southeast Asia

Pictionary

Magazine / Full Page or Spread - Campaign

13139A

2013 Advertising Merit Award

Publicis Conseil / Paris

STIHL

Airplanes

Magazine / Full Page or Spread - Campaign

13140A

2013 Advertising Merit Award

TBWA\Media Arts Lab / Culver City

Apple

Back Pages

Magazine / Full Page or Spread - Campaign

13141A

2013 Advertising Merit Award

TBWASingapore / Singapore

APA Publications GmbH & Co. Verlag KG

"Say What?!"

Magazine / Full Page or Spread - Campaign

13142A

2013 Advertising Merit Award

Young & Rubicam / Boulogne-Billancourt

MECCANO

BUILD IT

Magazine / Full Page or Spread - Campaign

13143A

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