The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Iceberg Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Campaign
Summer Sale Excitement Campaign Agency: adam&eveDDB / London Client: Harvey Nichols Category: Magazine / Full Page or Spread - Campaign
Love Thyself - Kit Agency: adam&eveDDB / London Client: Harvey Nichols Category: Magazine / Full Page or Spread - Single
Summer Sale Excitement - Excitement Blonde Agency: adam&eveDDB / London Client: Harvey Nichols Category: Magazine / Full Page or Spread - Single
GE Works Agency: Clemenger BBDO / Sydney Client: GE Category: Magazine / Full Page or Spread - Single
Melon Agency: DDB / Hong Kong Client: Clorox Category: Magazine / Full Page or Spread - Single
Leaflet Agency: DDB Tribal Group / Berlin Client: Henkel Loctite Category: Magazine / Full Page or Spread - Single
Igniter Ad Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Skol Category: Magazine / Full Page or Spread - Single
Iceberg-China Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Single
Iceberg-Egypt Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Single
Iceberg-Germany Agency: Grey Group China / Beijing Client: Tui Category: Magazine / Full Page or Spread - Single
BMW Rear View Camera Cover Agency: Ireland/Davenport / Johannesburg Client: BMW Category: Magazine / Full Page or Spread - Single
Amplifier Agency: JWT Brasil / São Paulo Client: The Coca-Cola Company Category: Magazine / Full Page or Spread - Single
#COKEHANDS Agency: Ogilvy & Mather / Shanghai Client: The Coca-Cola Company Category: Magazine / Full Page or Spread - Single
CokeSanta Agency: Ogilvy & Mather Client: The Coca-Cola Company Category: Magazine / Full Page or Spread - Single
Mouse and cheese Agency: TBWA\España / Madrid Client: Sony Computer Entertainment Category: Magazine / Full Page or Spread - Single
Lion Agency: Y&R South Africa / Johannesburg Client: Land Rover Category: Magazine / Full Page or Spread - Single
Love Thyself Agency: adam&eveDDB / London Client: Harvey Nichols Category: Magazine / Full Page or Spread - Campaign
Shoes are Boring, Wear Sneakers Agency: Anomaly / New York Client: Converse Category: Magazine / Full Page or Spread - Campaign
ANARCHY Agency: BBH / London Client: Axe Category: Magazine / Full Page or Spread - Campaign
Hinges Agency: Bester Burke / Cape Town Client: Triton Leo Group(Q20) Category: Magazine / Full Page or Spread - Campaign
Why We Insure Women Agency: Black River FC / Johannesburg Client: 1st for Women Insurance Category: Magazine / Full Page or Spread - Campaign
Glad Cling Wrap Agency: DDB / Hong Kong Client: Clorox Category: Magazine / Full Page or Spread - Campaign
Soul Ads Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Store Sao Paulo Category: Magazine / Full Page or Spread - Campaign
Miniatures Agency: Giovanni Draft FCB / São Paulo Client: Sharpie Category: Magazine / Full Page or Spread - Campaign
Speech Agency: Leo Burnett Tailor Made / São Paulo Client: Guitar Player Category: Magazine / Full Page or Spread - Campaign
Castrol Agency: Ogilvy & Mather Vietnam / Ho Chi Minh Client: Castrol BP Petco Category: Magazine / Full Page or Spread - Campaign
Still as good after 20 years. The German-Rail-Card. Agency: Ogilvy Germany / Frankfurt Client: German Rail (Deutsche Bahn) Category: Magazine / Full Page or Spread - Campaign
Campaign with a view Agency: Ogilvy Germany / Frankfurt Client: Schoeffel Outdoor Clothing Category: Magazine / Full Page or Spread - Campaign
Pictionary Agency: Ogilvy Malaysia / Kuala Lumpur Client: Mattel Southeast Asia Category: Magazine / Full Page or Spread - Campaign
Airplanes Agency: Publicis Conseil / Paris Client: STIHL Category: Magazine / Full Page or Spread - Campaign
Back Pages Agency: TBWA\Media Arts Lab / Culver City Client: Apple Category: Magazine / Full Page or Spread - Campaign
"Say What?!" Agency: TBWASingapore / Singapore Client: APA Publications GmbH & Co. Verlag KG Category: Magazine / Full Page or Spread - Campaign
BUILD IT Agency: Young & Rubicam / Boulogne-Billancourt Client: MECCANO Category: Magazine / Full Page or Spread - Campaign

2013 Advertising Gold Pencil

Grey Group China / Beijing

Tui

Iceberg

Magazine / Full Page or Spread - Campaign

13006A

2013 Advertising Silver Pencil

adam&eveDDB / London

Harvey Nichols

Summer Sale Excitement Campaign

Magazine / Full Page or Spread - Campaign

13007A

2013 Advertising Merit Award

adam&eveDDB / London

Harvey Nichols

Love Thyself - Kit

Magazine / Full Page or Spread - Single

13112A

2013 Advertising Merit Award

adam&eveDDB / London

Harvey Nichols

Summer Sale Excitement - Excitement Blonde

Magazine / Full Page or Spread - Single

13113A

2013 Advertising Merit Award

Clemenger BBDO / Sydney

GE

GE Works

Magazine / Full Page or Spread - Single

13114A

2013 Advertising Merit Award

DDB / Hong Kong

Clorox

Melon

Magazine / Full Page or Spread - Single

13115A

2013 Advertising Merit Award

DDB Tribal Group / Berlin

Henkel Loctite

Leaflet

Magazine / Full Page or Spread - Single

13116A

2013 Advertising Merit Award

F/Nazca Saatchi & Saatchi / São Paulo

Skol

Igniter Ad

Magazine / Full Page or Spread - Single

13117A

2013 Advertising Merit Award

Grey Group China / Beijing

Tui

Iceberg-China

Magazine / Full Page or Spread - Single

13118A

2013 Advertising Merit Award

Grey Group China / Beijing

Tui

Iceberg-Egypt

Magazine / Full Page or Spread - Single

13119A

2013 Advertising Merit Award

Grey Group China / Beijing

Tui

Iceberg-Germany

Magazine / Full Page or Spread - Single

13120A

2013 Advertising Merit Award

Ireland/Davenport / Johannesburg

BMW

BMW Rear View Camera Cover

Magazine / Full Page or Spread - Single

13121A

2013 Advertising Merit Award

JWT Brasil / São Paulo

The Coca-Cola Company

Amplifier

Magazine / Full Page or Spread - Single

13122A

2013 Advertising Merit Award

Ogilvy & Mather / Shanghai

The Coca-Cola Company

#COKEHANDS

Magazine / Full Page or Spread - Single

13123A

2013 Advertising Merit Award

Ogilvy & Mather

The Coca-Cola Company

CokeSanta

Magazine / Full Page or Spread - Single

13124A

2013 Advertising Merit Award

TBWA\España / Madrid

Sony Computer Entertainment

Mouse and cheese

Magazine / Full Page or Spread - Single

13125A

2013 Advertising Merit Award

Y&R South Africa / Johannesburg

Land Rover

Lion

Magazine / Full Page or Spread - Single

13126A

2013 Advertising Merit Award

adam&eveDDB / London

Harvey Nichols

Love Thyself

Magazine / Full Page or Spread - Campaign

13127A

2013 Advertising Merit Award

Anomaly / New York

Converse

Shoes are Boring, Wear Sneakers

Magazine / Full Page or Spread - Campaign

13128A

2013 Advertising Merit Award

BBH / London

Axe

ANARCHY

Magazine / Full Page or Spread - Campaign

13129A

2013 Advertising Merit Award

Bester Burke / Cape Town

Triton Leo Group(Q20)

Hinges

Magazine / Full Page or Spread - Campaign

13130A

2013 Advertising Merit Award

Black River FC / Johannesburg

1st for Women Insurance

Why We Insure Women

Magazine / Full Page or Spread - Campaign

13131A

2013 Advertising Merit Award

DDB / Hong Kong

Clorox

Glad Cling Wrap

Magazine / Full Page or Spread - Campaign

13132A

2013 Advertising Merit Award

F/Nazca Saatchi & Saatchi / São Paulo

Leica Store Sao Paulo

Soul Ads

Magazine / Full Page or Spread - Campaign

13133A

2013 Advertising Merit Award

Giovanni Draft FCB / São Paulo

Sharpie

Miniatures

Magazine / Full Page or Spread - Campaign

13134A

2013 Advertising Merit Award

Leo Burnett Tailor Made / São Paulo

Guitar Player

Speech

Magazine / Full Page or Spread - Campaign

13135A

2013 Advertising Merit Award

Ogilvy & Mather Vietnam / Ho Chi Minh

Castrol BP Petco

Castrol

Magazine / Full Page or Spread - Campaign

13136A

2013 Advertising Merit Award

Ogilvy Germany / Frankfurt

German Rail (Deutsche Bahn)

Still as good after 20 years. The German-Rail-Card.

Magazine / Full Page or Spread - Campaign

13137A

2013 Advertising Merit Award

Ogilvy Germany / Frankfurt

Schoeffel Outdoor Clothing

Campaign with a view

Magazine / Full Page or Spread - Campaign

13138A

2013 Advertising Merit Award

Ogilvy Malaysia / Kuala Lumpur

Mattel Southeast Asia

Pictionary

Magazine / Full Page or Spread - Campaign

13139A

2013 Advertising Merit Award

Publicis Conseil / Paris

STIHL

Airplanes

Magazine / Full Page or Spread - Campaign

13140A

2013 Advertising Merit Award

TBWA\Media Arts Lab / Culver City

Apple

Back Pages

Magazine / Full Page or Spread - Campaign

13141A

2013 Advertising Merit Award

TBWASingapore / Singapore

APA Publications GmbH & Co. Verlag KG

"Say What?!"

Magazine / Full Page or Spread - Campaign

13142A

2013 Advertising Merit Award

Young & Rubicam / Boulogne-Billancourt

MECCANO

BUILD IT

Magazine / Full Page or Spread - Campaign

13143A

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