The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
- Awards Archive
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- Agency Rankings
- Independent Agency
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Award
Agency
Client
Title
Category
Annual ID
Dumb Ways To Die
Agency: McCann / Melbourne
Client: Metro Trains Category: Integrated Branding / Public Service Campaign
Nike+ FuelBand
Agency: R/GA / New York
Client: Nike Category: Integrated Branding / Integrated Branding Campaign - 360
New York Writes Itself
Agency: Leo Burnett New York / New York
Client: Village Voice Newspaper Category: User Generated Content / Single
Recipeace
Agency: Leo Burnett / Chicago
Client: Peace One Day Category: Design Does / Design for the Greater Good
Nissan LEAF: A World Without Petrol
Agency: WhybinTBWA Group / Melbourne
Client: Nissan Category: Interactive Advertising / Environmental/Experiential - Campaign
Mobile Medic
Agency: George Patterson Y&R / VML / Melbourne
Client: Defence Force Recruiting Category: Mobile Applications/Sites / Augmented Reality
Hashtag Killer Case Study
Agency: DDB NY / New York
Client: Water is Life Category: Innovation in Branded Content / Single
Project Re: Brief
Agency: Johannes Leonardo / New York
Client: Google Category: Innovation in Branded Content / Single
Minicar Music Player
Agency: ADK / Tokyo
Client: Fuji heavy Industries Category: Broadcast and Moving Image / Short Films and Videos
Push to add drama
Agency: Duval Guillaume / Paris
Client: Turner Broadcasting System Europe Category: Experiential Advertising / Installations
Animal Trees
Agency: Ogilvy & Mather / Gurgaon
Client: WWF India Category: Public Service / Posters - Series
DC Shoes: Ken Block's Gymkhana Five
Agency: DC Shoes / Los Angeles
Client: DC Shoes Category: Online Films & Video / Long Form - Single
The Beauty Inside, Episode 1
Agency: Pereira & O'Dell / San Francisco
Client: Intel + Toshiba Category: Craft / Technique / Best Direction
My blood is red and black
Agency: Leo Burnett Tailor Made / São Paulo
Client: Hemoba / Esporte Clube Vitoria Category: Integrated Branding / Public Service Campaign
Dumb Ways To Die
Agency: McCann / Melbourne
Client: Metro Trains Category: Integrated Branding / Public Service Campaign
The Name
Agency: Wieden+Kennedy / New York
Client: ESPN Category: Consumer Television / :30/:25 - Single
Daily Fun Math
Agency: Grey / Jakarta
Client: PT KIE Indonesia Category: Collateral Design / Promotional Items - Single or Series
Western Union Demo Posters
Agency: McCann Worldgroup / Mumbai
Client: Western Union Money Transfer Category: Collateral / Posters - Campaign
A Long Day of Childhood - Radio Campaign
Agency: Barton F. Graf 9000 / New York
Client: Ragu Category: Consumer Radio / Campaign
Help! I Want to Save a Life
Agency: Droga5 / New York
Client: Help Remedies/DKMS Category: Public Service / Promotional Items - Single or Campaign
Don?t make up and drive
Agency: DDB Tribal Group / Berlin
Client: Volkswagen Category: Online Films & Video / Short Form - Single
Susan Glenn
Agency: BBH / New York
Client: Unilever Category: Cinema Advertising / Short Form - :90 and under - Single
ParaNorman Website
Agency: Wieden+Kennedy / Portland
Client: Laika Studios Category: Websites / Consumer Goods
Getty Images The Watermark Project
Agency: R/GA London / New York
Client: Getty Images Category: User Experience Design / Usability
Tundra Endeavour "Ultimate Journey"
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, USA Category: Non-Broadcast / Long-form
Dikembe Mutombo
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Websites / Branded Games
Nike+ FuelBand
Agency: R/GA / New York
Client: Nike Category: Integrated Branding / Integrated Branding Campaign - 360
ParaNorman
Agency: Wieden+Kennedy / Portland
Client: Laika Studios Category: Integrated Branding / Integrated Branding Campaign - 360
ZOMBIU
Agency: UBISOFT MONTPELLIER / Paris
Client: UBISOFT Category: Craft / Technique / Best Animation
Design and Paper Engineering
Agency: artless / Tokyo
Client: Yoshimori Category: Craft / Printing and Paper Craft - Single or Series
Implosion - Explosion
Agency: Kigi co., ltd. / Tokyo
Client: DNP Foundation for Cultural Promotion Category: Craft / Printing and Paper Craft - Single or Series
Clouds Over Cuba
Agency: The Martin Agency / Richmond
Client: The JFK Presidential Library & Museum Category: Mobile Applications/Sites / Public Service/Non-Profit
Smile Makers Vibrators
Agency: Bear Meets Eagle On Fire / Sydney
Client: Ramblin' Brands Category: Package Design / Product Line
Belleville
Agency: Ogilvy & Mather / Chicago
Client: Steppenwolf Theatre Category: Collateral Design / Posters - Single
Nature Valley Trail View
Agency: McCann Erickson New York / New York
Client: General Mills Category: Best Branded Content Channel / Single
New York Writes Itself
Agency: Leo Burnett New York / New York
Client: Village Voice Newspaper Category: Experiential
Street Quest
Agency: Ogilvy & Mather / Cape Town
Client: Volkswagen South Africa Category: Mobile Applications/Sites / Branded Games
The Beauty Inside, Episode 1
Agency: Pereira & O'Dell / San Francisco
Client: Intel + Toshiba Category: Craft / Technique / Best Writing
Queen Mao
Agency: McCann Worldgroup / Mumbai
Client: Western Union Money Transfer Category: Collateral / Posters - Single
Absolut Unique
Agency: Family Business / Stockholm
Client: The Absolut Company Category: Package Design / Single or Series
VIP Fridge Magnet
Agency: TBWARAAD / Dubai
Client: Red Tomato Pizza Category: Mobile Applications/Sites / Consumer Goods
It's Not Crazy It's Sports Campaign
Agency: Wieden+Kennedy / New York
Client: ESPN Category: Consumer Television / Commercials of Var. Length - Campaign
Tundra Shuttle Endeavour Campaign
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Category: Integrated Branding / Integrated Branding Campaign - Online
New York Writes Itself
Agency: Leo Burnett New York / New York
Client: Village Voice Newspaper Category: User Generated Content / Single
Recipeace
Agency: Leo Burnett / Chicago
Client: Peace One Day Category: Design Does / Design for the Greater Good
The Joy of Books
Agency: Lowe Roche / Toronto
Client: Type Books Category: Craft / Animation/Motion Graphics
The Tea Calendar
Agency: Kolle Rebbe / Hamburg
Client: Haelssen & Lyon Category: Self-Promotion / Single or Series