The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Award:
1997 Advertising Merit Award
Agency:
Abbott Mead Vickers.BBDO / London
Client:
The Economist
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0293A
Award:
1997 Advertising Merit Award
Agency:
Abbott Mead Vickers.BBDO / London
Client:
The Economist
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0294A
Award:
1997 Advertising Merit Award
Agency:
Butler Shine & Stern / Sausalito
Client:
Millers Outpost
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0295A
Award:
1997 Advertising Merit Award
Agency:
Butler Shine & Stern / Sausalito
Client:
Millers Outpost
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0296A
Award:
1997 Advertising Merit Award
Agency:
Butler Shine & Stern / Sausalito
Client:
Millers Outpost
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0297A
Award:
1997 Advertising Merit Award
Agency:
Cole & Weber / Portland
Client:
24/7 Snowboards
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0298A
Award:
1997 Advertising Merit Award
Agency:
DDB Needham / Auckland
Client:
McDonald's System of New Zealand
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0299A
Award:
1997 Advertising Merit Award
Agency:
DDB Needham / North Sydney
Client:
Paul Mitchell Systems
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0300A
Award:
1997 Advertising Merit Award
Agency:
DeVito/Verdi / New York
Client:
TimeOut Magazine
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0301A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
Lee Apparel Company
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0302A
Award:
1997 Advertising Merit Award
Agency:
1576 Advertising / Edinburgh
Client:
Cheynes Hairdressing
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0303A
Award:
1997 Advertising Merit Award
Agency:
Grace & Rothschild / New York
Client:
Land Rover North America
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0304A
Award:
1997 Advertising Merit Award
Agency:
Kloss Zechner / Klosterneuburg, Austria
Client:
Baren Batterie
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0305A
Award:
1997 Advertising Merit Award
Agency:
Leo Burnett Company / Chicago
Client:
Callard & Bowser-Suchard
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0306A
Award:
1997 Advertising Merit Award
Agency:
Leo Burnett / London
Client:
Mercedes-Benz
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0307A
Award:
1997 Advertising Merit Award
Agency:
Lois/EJL / Los Angeles
Client:
Four Seasons Biltmore / Santa Barbara
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0308A
Award:
1997 Advertising Merit Award
Agency:
Ogilvy & Mather / New York
Client:
Eastman Kodak Company
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0309A
Award:
1997 Advertising Merit Award
Agency:
Simons Palmer-Clemmow Johnson / London
Client:
Nike UK
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0310A
Award:
1997 Advertising Merit Award
Agency:
Simons Palmer-Clemmow Johnson / London
Client:
Nike UK
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0311A
Award:
1997 Advertising Merit Award
Agency:
Sonnenberg Murphy Leo Burnett / Johannesburg
Client:
Mercedes-Benz of South Africa
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0312A
Award:
1997 Advertising Merit Award
Agency:
Wieden & Kennedy / Portland
Client:
Nike
Title:
Category:
Outdoor / Outdoor: Single
Annual ID:
97_0313A
Award:
1997 Advertising Merit Award
Agency:
Arnold Advertising / Boston
Client:
United Way
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
97_0481A
Award:
1997 Advertising Merit Award
Agency:
Batey Ads / Singapore
Client:
Asian Pals of the Planet
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
97_0482A
Award:
1997 Advertising Merit Award
Agency:
Cole Henderson Drake / Atlanta
Client:
Lawyers Against the Death Penalty
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
97_0483A
Award:
1997 Advertising Merit Award
Agency:
Colle & McVoy / Minneapolis
Client:
Minneapolis Institute of Art
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
97_0484A
Award:
1997 Advertising Merit Award
Agency:
GSD&M Advertising / Austin
Client:
Gilbert & Sullivan, Society of Austin
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
97_0485A
Award:
1997 Advertising Merit Award
Agency:
Kirshenbaum Bond & Partners / New York
Client:
United States Postal Service / Project Santa Clause
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
97_0486A
Award:
1997 Advertising Merit Award
Agency:
MAU! Advertising / Chicago
Client:
NORML
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
97_0487A
Award:
1997 Advertising Merit Award
Agency:
Mullen Advertising / Wenham, MA
Client:
Episcopal Church
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
97_0488A
Award:
1997 Advertising Merit Award
Agency:
Pagano Schenck & Kay / Boston
Client:
Battleship Cove
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Campaign
Annual ID:
97_0489A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
Lee Apparel Company
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0599T
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
The Prudential
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0600T
Award:
1997 Advertising Merit Award
Agency:
FOX / Santa Monica
Client:
FOX Sports
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0601T
Award:
1997 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Bell Sports
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0602T
Award:
1997 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
California Milk Processor Advisory Board
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0603T
Award:
1997 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Hewlett Packard
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0604T
Award:
1997 Advertising Merit Award
Agency:
Wieden & Kennedy / Portland
Client:
ESPN
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0605T
Award:
1997 Advertising Merit Award
Agency:
Wieden & Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0606T
Award:
1997 Advertising Merit Award
Agency:
WONGDOODY / Seattle
Client:
FOX Sports
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0607T
Award:
1997 Advertising Merit Award
Agency:
Ammirati Puris Lintas / New York
Client:
Stanley
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0326A
Award:
1997 Advertising Merit Award
Agency:
Arnold Advertising / McLean, VA
Client:
National Geographic
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0327A
Award:
1997 Advertising Merit Award
Agency:
Austin Kelley Advertising / Atlanta
Client:
U.S. Space & Rocket Center
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0328A
Award:
1997 Advertising Merit Award
Agency:
BBDO West / Los Angeles
Client:
Apple Computer
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0329A
Award:
1997 Advertising Merit Award
Agency:
BBDO West / Los Angeles
Client:
Apple Computer
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0330A
Award:
1997 Advertising Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Brown-Forman Bolla
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0331A
Award:
1997 Advertising Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Normark
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0332A
Award:
1997 Advertising Merit Award
Agency:
Clemenger Harvie / Melbourne
Client:
Triple M
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0333A
Award:
1997 Advertising Merit Award
Agency:
Cole Henderson Drake / Atlanta
Client:
Disney Business Productions
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0334A
Award:
1997 Advertising Merit Award
Agency:
Earle Palmer Brown / Richmond
Client:
Albemarle Corporation
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0335A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
TIME Magazine
Title:
Category:
Trade Advertising / Trade Color Full Page or Spread: Single
Annual ID:
97_0336A
