The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Year
#
One Show
Most Awarded Work Rankings
Client
Title
Category
Award
Points
50 Queens
Agency: Accenture Song DK / Copenhagen + Golden Days + BIG - Bjarke Ingels Group + Meta
Client: Golden Days
Category: Experiential / Brand Installations
Points: 9.0
A Fire Inside
Agency: FINCH / Sydney + The Tuesday Club / Auckland + Atticus / Sydney
Client: NRMA Insurance
Category: Craft / Art Direction
Points: 9.0
Behind the Mac: Skywalker Sound
Agency: Apple / Cupertino
Client: Apple
Category: Long Form Video / Single
Points: 9.0
Cheat Cookies
Agency: Saatchi & Saatchi / Düsseldorf
Client: Mondelēz Europe / Oreo
Category: Brand Partnerships
Points: 9.0
Christmas Always Finds Its Way
Agency: Grey Global + Imagine Entertainment + PRETTYBIRD
Client: The Coca-Cola Company / Coca-Cola
Category: Long Form Video / Series / Episodic
Points: 9.0
Google Pixel - Your Life with Pixel
Agency: Anomaly / Berlin
Client: Google Pixel Germany
Category: Short Form Video / Series / Episodic
Points: 9.0
High Valyrian Lessons
Agency: Duolingo / Pittsburgh + HBO Max / New York
Client: Duolingo
Category: Brand Partnerships
Points: 9.0
Homeless in the Metaverse
Agency: TBWA\Paris / Boulogne-Billancourt + \Else / Boulogne-Billancourt
Client: Entourage
Category: Augmented, Virtual & Mixed Reality (AR, VR, MR)
Points: 9.0
Native Sportscasters
Agency: We Believers / New York + Pickle Music / New York + WE DOERS / New York
Client: AB INBEV
Category: Audio
Points: 9.0
Perk Disclaimers
Agency: Ogilvy Mumbai / India
Client: Cadbury Perk
Category: Low Budget
Points: 9.0
Shot on iPhone 14 Pro - Fursat
Agency: TBWA\Media Arts Lab / Singapore + Apple + OMD
Client: Apple
Category: Full Length Video / Single
Points: 9.0
Superstar Ravi's
Agency: Havas Middle East / Dubai + Red Havas Middle East / Dubai + Sweetwater / Dubai
Client: adidas
Category: Brand Partnerships
Points: 9.0
The Bridge
Agency: Klick Health / Toronto + Jamute / Brazil + Lightfarm Studios / Rio de Janeiro
Client: PAWS NY
Category: Craft / Art Direction
Points: 9.0
The Gentle Giant
Agency: R/GA US
Client: Ad Council, Love Has No Labels
Category: Long Form Video / Single
Points: 9.0
Toxic Influence
Agency: Ogilvy UK / London
Client: Dove
Category: Long Form Video / Single
Points: 9.0
Vintage Drip
Agency: Rethink / Toronto + Kraft Heinz
Client: Kraft Heinz
Category: Brand Partnerships
Points: 9.0
Client:
Golden Days
Title:
50 Queens
Category:
Experiential / Brand Installations
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
NRMA Insurance
Title:
A Fire Inside
Category:
Craft / Art Direction
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
Apple
Title:
Behind the Mac: Skywalker Sound
Category:
Long Form Video / Single
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
Mondelēz Europe / Oreo
Title:
Cheat Cookies
Category:
Brand Partnerships
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
The Coca-Cola Company / Coca-Cola
Title:
Christmas Always Finds Its Way
Category:
Long Form Video / Series / Episodic
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
Google Pixel Germany
Title:
Google Pixel - Your Life with Pixel
Category:
Short Form Video / Series / Episodic
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
Duolingo
Title:
High Valyrian Lessons
Category:
Brand Partnerships
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
Entourage
Title:
Homeless in the Metaverse
Category:
Augmented, Virtual & Mixed Reality (AR, VR, MR)
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
AB INBEV
Title:
Native Sportscasters
Category:
Audio
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
Cadbury Perk
Title:
Perk Disclaimers
Category:
Low Budget
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
Apple
Title:
Shot on iPhone 14 Pro - Fursat
Category:
Full Length Video / Single
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
adidas
Title:
Superstar Ravi's
Category:
Brand Partnerships
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
PAWS NY
Title:
The Bridge
Category:
Craft / Art Direction
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
Ad Council, Love Has No Labels
Title:
The Gentle Giant
Category:
Long Form Video / Single
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0
Client:
Dove
Title:
Toxic Influence
Category:
Long Form Video / Single
Award:
2023 Branded Entertainment Bronze Pencil
Points:
9.0