The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Award:
1997 Advertising Merit Award
Agency:
Abbott Mead Vickers.BBDO / London
Client:
British Red Cross
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0465A
Award:
1997 Advertising Merit Award
Agency:
Abbott Mead Vickers.BBDO / London
Client:
RSPCA
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0466A
Award:
1997 Advertising Merit Award
Agency:
Abbott Mead Vickers.BBDO / London
Client:
RSPCA
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0467A
Award:
1997 Advertising Merit Award
Agency:
Arnold Advertising / Boston
Client:
United Way
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0468A
Award:
1997 Advertising Merit Award
Agency:
Clarity Coverdale Fury / Minneapolis
Client:
United Hospital
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0469A
Award:
1997 Advertising Merit Award
Agency:
Clemenger Harvie / Melbourne
Client:
Mercy Hospital for Women
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0470A
Award:
1997 Advertising Merit Award
Agency:
DDB Needham / Auckland
Client:
New Zealand Police Association
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0471A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
Cease Fire
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0472A
Award:
1997 Advertising Merit Award
Agency:
GSD&M Advertising / Austin
Client:
Gilbert & Sullivan, Society of Austin
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0473A
Award:
1997 Advertising Merit Award
Agency:
Hal Riney & Partners / San Francisco
Client:
California Nature Conservancy
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0474A
Award:
1997 Advertising Merit Award
Agency:
The Jupiter Drawing Room / Cape Town
Client:
The Cape Argus
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0475A
Award:
1997 Advertising Merit Award
Agency:
Leagas Delaney / London
Client:
English Heritage
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0476A
Award:
1997 Advertising Merit Award
Agency:
MAU! Advertising / Chicago
Client:
NORML
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0477A
Award:
1997 Advertising Merit Award
Agency:
Ogilvy & Mather / Toronto
Client:
World Wildlife Fund
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0478A
Award:
1997 Advertising Merit Award
Agency:
Pagano Schenck & Kay / Boston
Client:
Battleship Cove
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0479A
Award:
1997 Advertising Merit Award
Agency:
Young & Rubicam / Auckland
Client:
RSPCA
Title:
Category:
Public Service/Political / Public Service/Political Newspaper or Magazine: Single
Annual ID:
97_0480A
Award:
1997 Advertising Merit Award
Agency:
Cliff Freeman & Partners / New York
Client:
Little Caesars
Title:
Category:
Consumer Radio / Consumer Radio: Campaign
Annual ID:
97_0537R
Award:
1997 Advertising Merit Award
Agency:
Deutsch / New York
Client:
Buzz Magazine
Title:
Category:
Consumer Radio / Consumer Radio: Campaign
Annual ID:
97_0538R
Award:
1997 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
California Milk Processor Advisory Board
Title:
Category:
Consumer Radio / Consumer Radio: Campaign
Annual ID:
97_0539R
Award:
1997 Advertising Merit Award
Agency:
The Richards Group / Dallas
Client:
Motel 6
Title:
Category:
Consumer Radio / Consumer Radio: Campaign
Annual ID:
97_0540R
Award:
1997 Advertising Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Schwinn
Title:
Category:
Newspaper / Newspaper 600 Lines or Less: Campaign
Annual ID:
97_0174A
Award:
1997 Advertising Merit Award
Agency:
CORE / St. Louis
Client:
WSIE The Jazz Station
Title:
Category:
Newspaper / Newspaper 600 Lines or Less: Campaign
Annual ID:
97_0175A
Award:
1997 Advertising Merit Award
Agency:
Montague & Inc. / South Norwalk, CT
Client:
Food & Water
Title:
Category:
Newspaper / Newspaper 600 Lines or Less: Campaign
Annual ID:
97_0176A
Award:
1997 Advertising Merit Award
Agency:
Ogilvy & Mather / Bombay
Client:
Titan Industries
Title:
Category:
Newspaper / Newspaper 600 Lines or Less: Campaign
Annual ID:
97_0177A
Award:
1997 Advertising Merit Award
Agency:
Saatchi & Saatchi / Singapore
Client:
Clarke Quay
Title:
Category:
Newspaper / Newspaper 600 Lines or Less: Campaign
Annual ID:
97_0178A
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
Lee Apparel Company
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0599T
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
The Prudential
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0600T
Award:
1997 Advertising Merit Award
Agency:
FOX / Santa Monica
Client:
FOX Sports
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0601T
Award:
1997 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Bell Sports
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0602T
Award:
1997 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
California Milk Processor Advisory Board
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0603T
Award:
1997 Advertising Merit Award
Agency:
Goodby Silverstein & Partners / San Francisco
Client:
Hewlett Packard
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0604T
Award:
1997 Advertising Merit Award
Agency:
Wieden & Kennedy / Portland
Client:
ESPN
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0605T
Award:
1997 Advertising Merit Award
Agency:
Wieden & Kennedy / Portland
Client:
Nike
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0606T
Award:
1997 Advertising Merit Award
Agency:
WONGDOODY / Seattle
Client:
FOX Sports
Title:
Category:
Consumer Television / Consumer Television :30 Campaign
Annual ID:
97_0607T
Award:
1997 Advertising Merit Award
Agency:
Beber Silverstein / Miami
Client:
Miami Motorsports
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
97_0617T
Award:
1997 Advertising Merit Award
Agency:
Cross-Eyed Films / New York
Client:
Texas-Wisconsin Border Cafe
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
97_0618T
Award:
1997 Advertising Merit Award
Agency:
Fallon McElligott / Minneapolis
Client:
TIME Magazine
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
97_0619T
Award:
1997 Advertising Merit Award
Agency:
Hunt Adkins / Minneapolis
Client:
VH-1
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
97_0620T
Award:
1997 Advertising Merit Award
Agency:
WONGDOODY / Seattle
Client:
FOX Sports
Title:
Category:
Consumer Television / Consumer Television Under $50,000 Budget
Annual ID:
97_0621T
Award:
1997 Advertising Merit Award
Agency:
Abbott Mead Vickers.BBDO / London
Client:
British Red Cross
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0490A
Award:
1997 Advertising Merit Award
Agency:
Batey Ads / Singapore
Client:
Australian Consolidated Press (Southeast Asia)
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0491A
Award:
1997 Advertising Merit Award
Agency:
Batey Ads / Singapore
Client:
Partnership for a Drug-Free Singapore
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0492A
Award:
1997 Advertising Merit Award
Agency:
BBDO / Vancouver
Client:
Ministry of Forests
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0493A
Award:
1997 Advertising Merit Award
Agency:
BBDO / Vancouver
Client:
Ministry of Forests
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0494A
Award:
1997 Advertising Merit Award
Agency:
Big Bang Idea Engineering / Seattle
Client:
Kalakala Foundation
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0495A
Award:
1997 Advertising Merit Award
Agency:
Big Bang Idea Engineering / Seattle
Client:
Kalakala Foundation
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0496A
Award:
1997 Advertising Merit Award
Agency:
Big Bang Idea Engineering / Seattle
Client:
Kalakala Foundation
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0497A
Award:
1997 Advertising Merit Award
Agency:
Borders Perrin & Norrander / Portland
Client:
March of Dimes
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0498A
Award:
1997 Advertising Merit Award
Agency:
Borders Perrin & Norrander / Portland
Client:
March of Dimes
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0499A
Award:
1997 Advertising Merit Award
Agency:
Cadmus/O'Keefe Marketing / Richmond
Client:
ABC Bakers/Girl Scouts
Title:
Category:
Public Service/Political / Public Service/Political: Outdoor and Posters
Annual ID:
97_0500A
