The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Home Shopping (Bedpan)
Agency: Ground Zero / Los Angeles
Client: ESPN Mohr Sports Category: Consumer Television / Consumer Television :20 and Under: Single
Log
Agency: Maclaren McCann / Toronto
Client: Rogers AT&T Wireless Category: Consumer Television / Consumer Television :20 and Under: Single
Beans
Agency: Saatchi & Saatchi / Johannesburg
Client: Osram Category: Consumer Television / Consumer Television :20 and Under: Single
Chowda
Agency: Wieden+Kennedy / New York
Client: ESPN Category: Consumer Television / Consumer Television :20 and Under: Single
Shelfball/Boss
Agency: Wieden+Kennedy / New York
Client: ESPN Category: Consumer Television / Consumer Television :20 and Under: Single
Scream
Agency: De Pasquale / Brisbane
Client: Sashimi Category: Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
Takeaway
Agency: De Pasquale / Brisbane
Client: Sashimi Category: Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
Train
Agency: De Pasquale / Brisbane
Client: Sashimi Category: Corporate Image-Business to Business / Corporate Image B2B - Other Digital Advertising
Ms. Client vs Mr. Supplier
Agency: Euro RSCG / Hong Kong
Client: Pass It On Committee Category: Non-Profit Organizations / Non-Profit - Other Digital Advertising
Trash
Agency: OgilvyInteractive / Singapore
Client: SPCA Category: Non-Profit Organizations / Non-Profit - Other Digital Advertising
Chain Reaction
Agency: Arnold Worldwide / Boston
Client: Volkswagen of America Category: Consumer Television / Consumer Television Over :30 Single
Line Up
Agency: Cartoon Network On-Air / Atlanta
Client: Cartoon Network Category: Consumer Television / Consumer Television Over :30 Single
Lamp
Agency: Crispin Porter + Bogusky / Miami
Client: IKEA Category: Consumer Television / Consumer Television Over :30 Single
Hide and Seek
Agency: Delaney Lund Knox Warren / London
Client: Vauxhall Motors Category: Consumer Television / Consumer Television Over :30 Single
Ulterior Emotions
Agency: Downtown Partners DDB / Toronto
Client: Labatt Breweries Category: Consumer Television / Consumer Television Over :30 Single
GOALPOSTS
Agency: Fallon / London
Client: Umbro Category: Consumer Television / Consumer Television Over :30 Single
An Imperfect World
Agency: The Farm / Madrid
Client: Fotoprix Category: Consumer Television / Consumer Television Over :30 Single
Reincarnation
Agency: Merkley Newman Harty Partners / New York
Client: Mercedes-Benz USA Category: Consumer Television / Consumer Television Over :30 Single
Digital Crime Fighting
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Hewlett-Packard Category: Consumer Television / Consumer Television Over :30 Single
Sheet Metal
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Saturn Category: Consumer Television / Consumer Television Over :30 Single
This is America
Agency: Crispin Porter + Bogusky / Miami
Client: MINI Category: Consumer Television / Consumer Television Over :30 Single
Desert Island
Agency: BBDO / New York
Client: FedEx Category: Consumer Television / Consumer Television Over :30 Single
Baby
Agency: la comunidad / Miami Beach
Client: MTV Category: Consumer Television / Consumer Television Over :30 Single
Grim Reaper
Agency: McCann-Erickson / London
Client: Greene King Category: Consumer Television / Consumer Television Over :30 Single
Extravaganza
Agency: Nerve / Portland
Client: Thomason Autogroup Category: Consumer Television / Consumer Television Over :30 Single
Morphing Michael
Agency: TBWA / London
Client: Five Category: Consumer Television / Consumer Television Over :30 Single
Coach
Agency: Wieden+Kennedy / New York
Client: ESPN Category: Consumer Television / Consumer Television Over :30 Single
Move
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Angry Chicken
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Streaker
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
Puddles
Agency: Wieden+Kennedy / Amsterdam
Client: Nike Europe Category: Consumer Television / Consumer Television Over :30 Single
Wild Horses
Agency: Wieden+Kennedy / Portland
Client: Nike Category: Consumer Television / Consumer Television Over :30 Single
A Larger World Revealed
Agency: Blumedia / London
Client: Rawlinson & Hunter Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
INFORM Web Site
Agency: Bridgeline Software / New York
Client: Bank of New York Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
TalentSmart Web Site
Agency: Digitaria Interactive / San Diego
Client: TalentSmart, inc. Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Mahlum Architects Web Site
Agency: Hornall Anderson Design Works / Seattle
Client: Mahlum Architects Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
ITG.com
Agency: Martin|Williams / Minneapolis
Client: In the Groove Music Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Hi-Wire Web Site
Agency:
Client: Hi-Wire Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Two Popes Films Web Site
Agency:
Client: Two Popes Films Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Limited Brands Corporate Site
Agency: Ten/Resource / Columbus
Client: Limited Brands Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Mad Monkey web site
Agency: Tminus Zero / Columbia
Client: Mad Monkey L.L.C. Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
First Data Corp. Web Site
Agency: VSA Partners / Chicago
Client: First Data Corporation Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Sky
Agency: Arnold Worldwide / Boston
Client: Volkswagen of America Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Blood
Agency: Bozell / New York
Client: Video World Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Knickers
Agency: Bozell / New York
Client: Woodwind & Brasswind Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
3x3
Agency: DY&R Wunderman / Singapore
Client: Land Rover Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
General Market Table Tent
Agency: The Integer Group / Lakewood
Client: Molson Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Hotline
Agency: Leo Burnett / Singapore
Client: McDonald's Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Straightener
Agency: Leo Burnett / Singapore
Client: Pacific Beauty Care Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Suntan
Agency: Lowe Bull Calvert Pace / Johannesburg
Client: Dulux Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign