The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Agency: Pagano Schenck & Kay / Boston Client: Friends of Animals Category: Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail
Agency: Goodby Silverstein & Partners / San Francisco Client: Anheuser-Busch Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Ground Zero / Marina del Ray Client: ESPN 2 Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: MOJO Partners / Auckland Client: Bluebirds Foods Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Mother / London Client: Van Den Bergh Foods Category: Consumer Television / Consumer Television Varying Lengths: Campaign
Agency: Goldberg Moser O'Neill / San Francisco Client: Ameristar Casinos Category: Consumer Television / Consumer Radio
Agency: Goldberg Moser O'Neill / San Francisco Client: Ameristar Casinos Category: Consumer Television / Consumer Radio
Agency: Odiorne Wilde Narraway & Partners / San Francisco Client: Electronic Arts Category: Consumer Television / Consumer Radio
Agency: Odiorne Wilde Narraway & Partners / San Francisco Client: Electronic Arts Category: Consumer Television / Consumer Radio
Agency: Ogilvy & Mather / Frankfurt Client: SWR Television Baden-Baden Category: Consumer Television / Consumer Radio
Agency: Ogilvy & Mather Rightford Searle-Tripp & Makin / Johannesburg Client: IGN Superspreads Category: Consumer Television / Consumer Radio
Agency: DDB Advertising / Paris Client: Volkswagen Category: International Foreign Language Commercial / Foreign Language Commerical Cinema: Single
Agency: Butler Shine & Stern / Sausalito Client: Valor Tours Category: Collateral Advertising / Collateral: Posters
Agency: Clarke Goward Advertising / Boston Client: Eastpack Category: Collateral Advertising / Collateral: Posters
Agency: DM9 DDB Publicidade / São Paulo Client: Folha de São Paulo Newspaper Category: Collateral Advertising / Collateral: Posters
Agency: DM9 DDB Publicidade / São Paulo Client: Folha de São Paulo Newspaper Category: Collateral Advertising / Collateral: Posters
Agency: DM9 DDB Publicidade / São Paulo Client: Folha de São Paulo Newspaper Category: Collateral Advertising / Collateral: Posters
Agency: DM9 DDB Publicidade / São Paulo Client: Folha de São Paulo Newspaper Category: Collateral Advertising / Collateral: Posters
Agency: DM9 DDB Publicidade / São Paulo Client: Folha de São Paulo Newspaper Category: Collateral Advertising / Collateral: Posters
Agency: DM9 DDB Publicidade / São Paulo Client: Parmalat Category: Collateral Advertising / Collateral: Posters
Agency: Doris Soh & Associates / Singapore Client: Dunlop Singapore Category: Collateral Advertising / Collateral: Posters
Agency: Fallon McElligott / Minneapolis Client: BMW of North America Category: Collateral Advertising / Collateral: Posters
Agency: JMC Creative / Brooklyn Client: Diet Center Category: Collateral Advertising / Collateral: Posters
Agency: Levensen & Hill / Dallas Client: Mt. Hood Snowboard Camp Category: Collateral Advertising / Collateral: Posters
Agency: Loeffler Ketchum Mountjoy / Charlotte Client: Biltmore Estate Category: Collateral Advertising / Collateral: Posters
Agency: M+C Saatchi / Singapore Client: British Airways Category: Collateral Advertising / Collateral: Posters
Agency: The Martin Agency / Richmond Client: Saab Cars Category: Collateral Advertising / Collateral: Posters
Agency: Palmer Jarvis DDB / Vancouver Client: Nearly Naked Lingerie Category: Collateral Advertising / Collateral: Posters
Agency: Palmer Jarvis DDB / Vancouver Client: TV Twelve Category: Collateral Advertising / Collateral: Posters
Agency: Palmer Jarvis DDB / Vancouver Client: TV Twelve Category: Collateral Advertising / Collateral: Posters
Agency: Rainuzzo DDB / Buenos Aires Client: McDonald's Category: Collateral Advertising / Collateral: Posters
Agency: Arnold Communications / Boston Client: Volkswagen Category: Collateral Advertising / Collateral: Brochures
Agency: Cahan & Associates / San Francisco Client: Mohawk Paper Mills Category: Collateral Advertising / Collateral: Brochures
Agency: Portfolio Center Client: Portfolio Center Category: Collateral Advertising / Collateral: Brochures
Agency: TBWA/Chiat/Day / Playa del Ray Client: Advertising Club of Los Angeles/Belding Awards Category: Collateral Advertising / Collateral: Brochures
Agency: Wieden + Kennedy / Portland Client: Nike Europe Category: Collateral Advertising / Collateral: Brochures
Agency: Cliff Freeman and Partners / New York Client: Sauza Conmemorativo Category: Outdoor / Outdoor: Campaign
Agency: Cliff Freeman and Partners / New York Client: Sauza Conmemorativo Category: Outdoor / Outdoor: Campaign
Agency: Cliff Freeman and Partners / New York Client: Sauza Conmemorativo Category: Outdoor / Outdoor: Campaign
Agency: The Martin Agency / Charlotte Client: WEND 106.5 Category: Outdoor / Outdoor: Campaign
Agency: Ogilvy & Mather / Singapore Client: Guinness Asia Pacific Category: Outdoor / Outdoor: Campaign
Agency: Palmer Jarvis DDB / Vancouver Client: TV Twelve Category: Outdoor / Outdoor: Campaign
Agency: Arnold Communications / Boston Client: Volkswagen Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: Arnold Communications / Boston Client: Volkswagen Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: Cohn Godley Norwood / Boston Client: Deckers Outdoor Corporation Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: Crispin Porter & Bogusky / Miami Client: Vermont Ginseng Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: DGWB Advertising / Irvine Client: Duke's Barber Shop Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: Ground Zero / Marina del Rey Client: Virgin Cola USA Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: Hampel Stefanides / New York Client: 5th Avenue Stamp Gallery Category: Newspaper / Newspaper 600 Lines or Less: Single
Agency: Hampel Stefanides / New York Client: 5th Avenue Stamp Gallery Category: Newspaper / Newspaper 600 Lines or Less: Single

1999 Advertising Merit Award

Pagano Schenck & Kay / Boston

Friends of Animals

Public Service/Political / Public Service/Political Collateral: Brochures and Direct Mail

99457A

1999 Advertising Merit Award

Goodby Silverstein & Partners / San Francisco

Anheuser-Busch

Consumer Television / Consumer Television Varying Lengths: Campaign

99557T

1999 Advertising Merit Award

Ground Zero / Marina del Ray

ESPN 2

Consumer Television / Consumer Television Varying Lengths: Campaign

99558T

1999 Advertising Merit Award

MOJO Partners / Auckland

Bluebirds Foods

Consumer Television / Consumer Television Varying Lengths: Campaign

99559T

1999 Advertising Merit Award

Mother / London

Van Den Bergh Foods

Consumer Television / Consumer Television Varying Lengths: Campaign

99560T

1999 Advertising Merit Award

Goldberg Moser O'Neill / San Francisco

Ameristar Casinos

Consumer Television / Consumer Radio

99561T

1999 Advertising Merit Award

Goldberg Moser O'Neill / San Francisco

Ameristar Casinos

Consumer Television / Consumer Radio

99562T

1999 Advertising Merit Award

Odiorne Wilde Narraway & Partners / San Francisco

Electronic Arts

Consumer Television / Consumer Radio

99563T

1999 Advertising Merit Award

Odiorne Wilde Narraway & Partners / San Francisco

Electronic Arts

Consumer Television / Consumer Radio

99564T

1999 Advertising Merit Award

Ogilvy & Mather / Frankfurt

SWR Television Baden-Baden

Consumer Television / Consumer Radio

99565T

1999 Advertising Merit Award

Ogilvy & Mather Rightford Searle-Tripp & Makin / Johannesburg

IGN Superspreads

Consumer Television / Consumer Radio

99566T

1999 Advertising Merit Award

DDB Advertising / Paris

Volkswagen

International Foreign Language Commercial / Foreign Language Commerical Cinema: Single

99571T

1999 Advertising Merit Award

Butler Shine & Stern / Sausalito

Valor Tours

Collateral Advertising / Collateral: Posters

99397A

1999 Advertising Merit Award

Clarke Goward Advertising / Boston

Eastpack

Collateral Advertising / Collateral: Posters

99398A

1999 Advertising Merit Award

DM9 DDB Publicidade / São Paulo

Folha de São Paulo Newspaper

Collateral Advertising / Collateral: Posters

99399A

1999 Advertising Merit Award

DM9 DDB Publicidade / São Paulo

Folha de São Paulo Newspaper

Collateral Advertising / Collateral: Posters

99400A

1999 Advertising Merit Award

DM9 DDB Publicidade / São Paulo

Folha de São Paulo Newspaper

Collateral Advertising / Collateral: Posters

99401A

1999 Advertising Merit Award

DM9 DDB Publicidade / São Paulo

Folha de São Paulo Newspaper

Collateral Advertising / Collateral: Posters

99402A

1999 Advertising Merit Award

DM9 DDB Publicidade / São Paulo

Folha de São Paulo Newspaper

Collateral Advertising / Collateral: Posters

99403A

1999 Advertising Merit Award

DM9 DDB Publicidade / São Paulo

Parmalat

Collateral Advertising / Collateral: Posters

99404A

1999 Advertising Merit Award

Doris Soh & Associates / Singapore

Dunlop Singapore

Collateral Advertising / Collateral: Posters

99405A

1999 Advertising Merit Award

Fallon McElligott / Minneapolis

BMW of North America

Collateral Advertising / Collateral: Posters

99406A

1999 Advertising Merit Award

JMC Creative / Brooklyn

Diet Center

Collateral Advertising / Collateral: Posters

99407A

1999 Advertising Merit Award

Levensen & Hill / Dallas

Mt. Hood Snowboard Camp

Collateral Advertising / Collateral: Posters

99408A

1999 Advertising Merit Award

Loeffler Ketchum Mountjoy / Charlotte

Biltmore Estate

Collateral Advertising / Collateral: Posters

99409A

1999 Advertising Merit Award

M+C Saatchi / Singapore

British Airways

Collateral Advertising / Collateral: Posters

99410A

1999 Advertising Merit Award

The Martin Agency / Richmond

Saab Cars

Collateral Advertising / Collateral: Posters

99411A

1999 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

Nearly Naked Lingerie

Collateral Advertising / Collateral: Posters

99412A

1999 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

TV Twelve

Collateral Advertising / Collateral: Posters

99413A

1999 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

TV Twelve

Collateral Advertising / Collateral: Posters

99414A

1999 Advertising Merit Award

Rainuzzo DDB / Buenos Aires

McDonald's

Collateral Advertising / Collateral: Posters

99415A

1999 Advertising Merit Award

Arnold Communications / Boston

Volkswagen

Collateral Advertising / Collateral: Brochures

99351A

1999 Advertising Merit Award

Cahan & Associates / San Francisco

Mohawk Paper Mills

Collateral Advertising / Collateral: Brochures

99352A

1999 Advertising Merit Award

Portfolio Center

Portfolio Center

Collateral Advertising / Collateral: Brochures

99353A

1999 Advertising Merit Award

TBWA/Chiat/Day / Playa del Ray

Advertising Club of Los Angeles/Belding Awards

Collateral Advertising / Collateral: Brochures

99354A

1999 Advertising Merit Award

Wieden + Kennedy / Portland

Nike Europe

Collateral Advertising / Collateral: Brochures

99355A

1999 Advertising Merit Award

Cliff Freeman and Partners / New York

Sauza Conmemorativo

Outdoor / Outdoor: Campaign

99294A

1999 Advertising Merit Award

Cliff Freeman and Partners / New York

Sauza Conmemorativo

Outdoor / Outdoor: Campaign

99295A

1999 Advertising Merit Award

Cliff Freeman and Partners / New York

Sauza Conmemorativo

Outdoor / Outdoor: Campaign

99296A

1999 Advertising Merit Award

The Martin Agency / Charlotte

WEND 106.5

Outdoor / Outdoor: Campaign

99297A

1999 Advertising Merit Award

Ogilvy & Mather / Singapore

Guinness Asia Pacific

Outdoor / Outdoor: Campaign

99298A

1999 Advertising Merit Award

Palmer Jarvis DDB / Vancouver

TV Twelve

Outdoor / Outdoor: Campaign

99299A

1999 Advertising Merit Award

Arnold Communications / Boston

Volkswagen

Newspaper / Newspaper 600 Lines or Less: Single

99154A

1999 Advertising Merit Award

Arnold Communications / Boston

Volkswagen

Newspaper / Newspaper 600 Lines or Less: Single

99155A

1999 Advertising Merit Award

Cohn Godley Norwood / Boston

Deckers Outdoor Corporation

Newspaper / Newspaper 600 Lines or Less: Single

99156A

1999 Advertising Merit Award

Crispin Porter & Bogusky / Miami

Vermont Ginseng

Newspaper / Newspaper 600 Lines or Less: Single

99157A

1999 Advertising Merit Award

DGWB Advertising / Irvine

Duke's Barber Shop

Newspaper / Newspaper 600 Lines or Less: Single

99158A

1999 Advertising Merit Award

Ground Zero / Marina del Rey

Virgin Cola USA

Newspaper / Newspaper 600 Lines or Less: Single

99159A

1999 Advertising Merit Award

Hampel Stefanides / New York

5th Avenue Stamp Gallery

Newspaper / Newspaper 600 Lines or Less: Single

99160A

1999 Advertising Merit Award

Hampel Stefanides / New York

5th Avenue Stamp Gallery

Newspaper / Newspaper 600 Lines or Less: Single

99161A

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