The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

King Agency: BBDO Atlanta / Atlanta Client: Bookears Category: Collateral / Posters - Single
Refraction Agency: BBDO Malaysia / Kuala Lumpur Client: Olympus (M) Sdn Bhd Category: Collateral / Posters - Single
Slouch Agency: BBDO / Singapore Client: One Cube Category: Collateral / Posters - Single
Blur Agency: Colenso BBDO / Auckland Client: Mini Category: Collateral / Posters - Single
Le Doh Agency: DDB Worldwide Pte Ltd / Singapore Client: Hasbro Singapore Category: Collateral / Posters - Single
Hearses Agency: Grey Worldwide: HK / Quarry Bay Client: Kiwicare Category: Collateral / Posters - Single
Builders of Tomorrow Agency: Jung von Matt AG / Hamburg Client: Lego Category: Collateral / Posters - Single
Oh, The Shame Agency: Leo Burnett / Chicago Client: Altoids Category: Collateral / Posters - Single
Land Rover Agency: Ogilvy & Mather Philippines / Makati City Client: DHL Worldwide Express Phils. Category: Collateral / Posters - Single
Nikon - Battlefield Agency: Ogilvy Singapore / Singapore Client: Nikon Singapore Category: Collateral / Posters - Single
Shoes Agency: Ogilvy & Mather / Toronto Client: Mattel Canada - Hot Wheels Category: Collateral / Posters - Single
Glue Agency: Rethink / Vancouver Client: Orkin Pest Control Category: Collateral / Posters - Single
"Dirt Road" Agency: Saatchi & Saatchi / Petaling Jaya Client: UMW Toyota Motor Category: Collateral / Posters - Single
Eoureum - the uniting of two Agency: 601bisang / Seoul Client: 601bisang Category: Publication Design / Book Design
Printed in Holland...... designed in China Agency: Ando bv / The Hague Client: Ando bv Category: Publication Design / Book Design
Transart 5 Agency: Bis Dixit / Barcelona Client: Museu de l'Empordà Category: Publication Design / Book Design
Shanghai Tang Holiday Catalogue Agency: Chandelier Creative / New York Client: Shanghai Tang Category: Publication Design / Book Design
Sleep Book Agency: DENTSU INC. Tokyo / Tokyo Client: DENTSU(Suiming Club) Category: Publication Design / Book Design
Family Agency: FiRe Advertainment / Buenos Aires Client: Andrea Nacach Category: Publication Design / Book Design
Sweet Signs O' Mine Agency: FLAME, inc. / tokyo Client: Pie Books Category: Publication Design / Book Design
SNORE LOUDER IF YOU CAN Agency: H55 / Singapore Client: Heman Chong Category: Publication Design / Book Design
SHASHINSANMYAKU-AKIHABARA- Agency: HAKUHODO INC./HAKUHODO DESIGN INC. / TOKYO Client: HAKUHODO PRODUCT'S INC. Category: Publication Design / Book Design
Kristian Kozul Agency: LABORATORIUM / Zagreb Client: Museum of Contemporary Art Zagreb Category: Publication Design / Book Design
Lucha Loco Agency: Mark Denton Design / London Client: Therapy Books Category: Publication Design / Book Design
Inkondlo Engaqedwanga Agency: Orange Juice Design / DURBAN Client: Mazisi Kunene Foundation Category: Publication Design / Book Design
The Pentagram Papers Agency: Pentagram / San Francisco Client: Pentagram Design Category: Publication Design / Book Design
Red Car on Fire Agency: School of Visual Arts / New York Client: School of Visual Arts Category: Publication Design / Book Design
Book of Independence Agency: Strichpunkt GmbH / Stuttgart Client: Papierfabrik Scheufelen GmbH+Co. KG. Category: Publication Design / Book Design
Design This Day: 8 Decades of Influential Design Agency: Turnstyle / Seattle Client: Teague Category: Publication Design / Book Design
JDI posterbook Agency: Wieden+Kennedy Shanghai / Shanghai Client: Nike Sports (China) Co. Ltd Category: Publication Design / Book Design
T2 Tea Agency: Rich Creative / Richmond Client: T2 Category: Web Sites / E-Commerce
Small Words/Whoop-ass/Time Bomb Agency: Arnold / Boston Client: ESPN Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Basic Cut Campaign Agency: BBDO / Singapore Client: One Cube Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Catfight Agency: DDB London / London Client: Harvey Nichols Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Emotions Campaign Agency: DDB España / Madrid Client: V.A.E.S.A./Audi Category: Consumer Magazine / Color: Full Page or Spread - Campaign
GTI Agency: DDB Mexico / Mexico City Client: VOLKSWAGEN Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Risks Agency: DDB / Paris Client: Volkswagen Commercial Vehicles Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Café Suplicy Campaign Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Café Suplicy Category: Consumer Magazine / Color: Full Page or Spread - Campaign
FOOT ODOR Agency: Fischer America Comunicação Total / São Paulo Client: ELECTROLUX Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Find Your Court Agency: Hill Holliday / new york Client: United States Tennis Association Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Hippies, Boy Band, Ex Girlfriends Agency: Leo Burnett Singapore (A Division of TLG Communications Pte Ltd) / Far East Square Client: GH Stationery Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Ballons Agency: Leo Burnett / São Paulo Client: Skill Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Curtains, Carpet, Wallpaper Agency: Mccann Erickson London / London Client: Xbox 360: Microsoft Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Filling Agency: McCann Erickson Brazil / São Paulo Client: Bimbo Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Wireframe Agency: McCann Erickson Brazil / São Paulo Client: Johnson & Johnson Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Nur Die "Opaque Stockings" Campaign Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt Client: Sara Lee Branded Apparel, Germany Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Continue Agency: Publicis Lado C / Madrid Client: Renault Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Cell Campaign Agency: Saatchi & Saatchi Thailand / Bangkok Client: Verasu Group Co., Ltd. Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Let it all out Agency: Saatchi & Saatchi Thailand / Bangkok Client: Emulax Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Dreamscapes Agency: Saatchi & Saatchi / New York Client: Procter & Gamble/Folgers coffee Category: Consumer Magazine / Color: Full Page or Spread - Campaign

2007 Advertising Merit Award

BBDO Atlanta / Atlanta

Bookears

King

Collateral / Posters - Single

07253A

2007 Advertising Merit Award

BBDO Malaysia / Kuala Lumpur

Olympus (M) Sdn Bhd

Refraction

Collateral / Posters - Single

07254A

2007 Advertising Merit Award

BBDO / Singapore

One Cube

Slouch

Collateral / Posters - Single

07255A

2007 Advertising Merit Award

Colenso BBDO / Auckland

Mini

Blur

Collateral / Posters - Single

07256A

2007 Advertising Merit Award

DDB Worldwide Pte Ltd / Singapore

Hasbro Singapore

Le Doh

Collateral / Posters - Single

07257A

2007 Advertising Merit Award

Grey Worldwide: HK / Quarry Bay

Kiwicare

Hearses

Collateral / Posters - Single

07258A

2007 Advertising Merit Award

Jung von Matt AG / Hamburg

Lego

Builders of Tomorrow

Collateral / Posters - Single

07259A

2007 Advertising Merit Award

Leo Burnett / Chicago

Altoids

Oh, The Shame

Collateral / Posters - Single

07260A

2007 Advertising Merit Award

Ogilvy & Mather Philippines / Makati City

DHL Worldwide Express Phils.

Land Rover

Collateral / Posters - Single

07261A

2007 Advertising Merit Award

Ogilvy Singapore / Singapore

Nikon Singapore

Nikon - Battlefield

Collateral / Posters - Single

07262A

2007 Advertising Merit Award

Ogilvy & Mather / Toronto

Mattel Canada - Hot Wheels

Shoes

Collateral / Posters - Single

07263A

2007 Advertising Merit Award

Rethink / Vancouver

Orkin Pest Control

Glue

Collateral / Posters - Single

07264A

2007 Advertising Merit Award

Saatchi & Saatchi / Petaling Jaya

UMW Toyota Motor

"Dirt Road"

Collateral / Posters - Single

07265A

2007 Design Merit Award

601bisang / Seoul

601bisang

Eoureum - the uniting of two

Publication Design / Book Design

07261D

2007 Design Merit Award

Ando bv / The Hague

Ando bv

Printed in Holland...... designed in China

Publication Design / Book Design

07262D

2007 Design Merit Award

Bis Dixit / Barcelona

Museu de l'Empordà

Transart 5

Publication Design / Book Design

07263D

2007 Design Merit Award

Chandelier Creative / New York

Shanghai Tang

Shanghai Tang Holiday Catalogue

Publication Design / Book Design

07264D

2007 Design Merit Award

DENTSU INC. Tokyo / Tokyo

DENTSU(Suiming Club)

Sleep Book

Publication Design / Book Design

07265D

2007 Design Merit Award

FiRe Advertainment / Buenos Aires

Andrea Nacach

Family

Publication Design / Book Design

07266D

2007 Design Merit Award

FLAME, inc. / tokyo

Pie Books

Sweet Signs O' Mine

Publication Design / Book Design

07267D

2007 Design Merit Award

H55 / Singapore

Heman Chong

SNORE LOUDER IF YOU CAN

Publication Design / Book Design

07268D

2007 Design Merit Award

HAKUHODO INC./HAKUHODO DESIGN INC. / TOKYO

HAKUHODO PRODUCT'S INC.

SHASHINSANMYAKU-AKIHABARA-

Publication Design / Book Design

07269D

2007 Design Merit Award

LABORATORIUM / Zagreb

Museum of Contemporary Art Zagreb

Kristian Kozul

Publication Design / Book Design

07270D

2007 Design Merit Award

Mark Denton Design / London

Therapy Books

Lucha Loco

Publication Design / Book Design

07271D

2007 Design Merit Award

Orange Juice Design / DURBAN

Mazisi Kunene Foundation

Inkondlo Engaqedwanga

Publication Design / Book Design

07272D

2007 Design Merit Award

Pentagram / San Francisco

Pentagram Design

The Pentagram Papers

Publication Design / Book Design

07273D

2007 Design Merit Award

School of Visual Arts / New York

School of Visual Arts

Red Car on Fire

Publication Design / Book Design

07274D

2007 Design Merit Award

Strichpunkt GmbH / Stuttgart

Papierfabrik Scheufelen GmbH+Co. KG.

Book of Independence

Publication Design / Book Design

07275D

2007 Design Merit Award

Turnstyle / Seattle

Teague

Design This Day: 8 Decades of Influential Design

Publication Design / Book Design

07276D

2007 Design Merit Award

Wieden+Kennedy Shanghai / Shanghai

Nike Sports (China) Co. Ltd

JDI posterbook

Publication Design / Book Design

07277D

2007 Interactive Merit Award

Rich Creative / Richmond

T2

T2 Tea

Web Sites / E-Commerce

07182N

2007 Advertising Merit Award

Arnold / Boston

ESPN

Small Words/Whoop-ass/Time Bomb

Consumer Magazine / Color: Full Page or Spread - Campaign

07164A

2007 Advertising Merit Award

BBDO / Singapore

One Cube

Basic Cut Campaign

Consumer Magazine / Color: Full Page or Spread - Campaign

07165A

2007 Advertising Merit Award

DDB London / London

Harvey Nichols

Catfight

Consumer Magazine / Color: Full Page or Spread - Campaign

07166A

2007 Advertising Merit Award

DDB España / Madrid

V.A.E.S.A./Audi

Emotions Campaign

Consumer Magazine / Color: Full Page or Spread - Campaign

07167A

2007 Advertising Merit Award

DDB Mexico / Mexico City

VOLKSWAGEN

GTI

Consumer Magazine / Color: Full Page or Spread - Campaign

07168A

2007 Advertising Merit Award

DDB / Paris

Volkswagen Commercial Vehicles

Risks

Consumer Magazine / Color: Full Page or Spread - Campaign

07169A

2007 Advertising Merit Award

F/Nazca Saatchi & Saatchi / São Paulo

Café Suplicy

Café Suplicy Campaign

Consumer Magazine / Color: Full Page or Spread - Campaign

07170A

2007 Advertising Merit Award

Fischer America Comunicação Total / São Paulo

ELECTROLUX

FOOT ODOR

Consumer Magazine / Color: Full Page or Spread - Campaign

07171A

2007 Advertising Merit Award

Hill Holliday / new york

United States Tennis Association

Find Your Court

Consumer Magazine / Color: Full Page or Spread - Campaign

07172A

2007 Advertising Merit Award

Leo Burnett Singapore (A Division of TLG Communications Pte Ltd) / Far East Square

GH Stationery

Hippies, Boy Band, Ex Girlfriends

Consumer Magazine / Color: Full Page or Spread - Campaign

07173A

2007 Advertising Merit Award

Leo Burnett / São Paulo

Skill

Ballons

Consumer Magazine / Color: Full Page or Spread - Campaign

07174A

2007 Advertising Merit Award

Mccann Erickson London / London

Xbox 360: Microsoft

Curtains, Carpet, Wallpaper

Consumer Magazine / Color: Full Page or Spread - Campaign

07175A

2007 Advertising Merit Award

McCann Erickson Brazil / São Paulo

Bimbo

Filling

Consumer Magazine / Color: Full Page or Spread - Campaign

07176A

2007 Advertising Merit Award

McCann Erickson Brazil / São Paulo

Johnson & Johnson

Wireframe

Consumer Magazine / Color: Full Page or Spread - Campaign

07177A

2007 Advertising Merit Award

Ogilvy & Mather Werbeagentur GmbH / Frankfurt

Sara Lee Branded Apparel, Germany

Nur Die "Opaque Stockings" Campaign

Consumer Magazine / Color: Full Page or Spread - Campaign

07178A

2007 Advertising Merit Award

Publicis Lado C / Madrid

Renault

Continue

Consumer Magazine / Color: Full Page or Spread - Campaign

07179A

2007 Advertising Merit Award

Saatchi & Saatchi Thailand / Bangkok

Verasu Group Co., Ltd.

Cell Campaign

Consumer Magazine / Color: Full Page or Spread - Campaign

07180A

2007 Advertising Merit Award

Saatchi & Saatchi Thailand / Bangkok

Emulax

Let it all out

Consumer Magazine / Color: Full Page or Spread - Campaign

07181A

2007 Advertising Merit Award

Saatchi & Saatchi / New York

Procter & Gamble/Folgers coffee

Dreamscapes

Consumer Magazine / Color: Full Page or Spread - Campaign

07182A

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