The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Asylum business card Agency: Asylum creative / Singapore Client: Asylum Category: Brand and Corporate Identity Design / Corporate Identity - Single
Seconds on Main Agency: FCB Cape Town South Africa / Cape Town Client: Seconds on Main Category: Brand and Corporate Identity Design / Corporate Identity - Single
Famous Voices Agency: idiots / mumbai Client: Ninad Kamat Category: Brand and Corporate Identity Design / Corporate Identity - Single
Magnifying Glass Agency: Kinetic Singapore / Singapore Client: Holmes Private Investigators Category: Brand and Corporate Identity Design / Corporate Identity - Single
Wooden toys Agency: OgilvyOne Worldwide / Bangkok Client: Plantoys Category: Brand and Corporate Identity Design / Corporate Identity - Single
The Melange Accessoires Nightclub Stamp Agency: Scholz & Friends Berlin GmbH / Berlin Client: Melange Accessoires Category: Brand and Corporate Identity Design / Corporate Identity - Single
ESPN Brand Baseball Agency: Wieden+Kennedy / New York Client: ESPN Brand Category: Brand and Corporate Identity Design / Corporate Identity - Single
Downhill Racer/Raw Texas/Check Point Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Consumer Television / Over :30 - Campaign
Short Cuts Agency: DDB Germany / Berlin Client: Volkswagen AG Category: Consumer Television / Over :30 - Campaign
H3 Campaign Agency: Modernista / Boston Client: General Motors - HUMMER Division Category: Consumer Television / Over :30 - Campaign
Nokia 20Lives Agency: Euro RSCG 4D / Amstelveen Client: Nokia Category: Viral and Email / Self-Promotion
www.nwyhstockimages.com Agency: NOWWASHYOURHANDS / LONDON Client: NOWWASHYOURHANDS Category: Viral and Email / Self-Promotion
MOTEL Agency: TAXI / Toronto Client: Ihaveanidea Category: Viral and Email / Self-Promotion
Downloads Agency: DDB Brasil / São Paulo Client: Telefonica Category: Beyond the Banner / Business to Consumer - Campaign
Coneman Agency: BEAM Interactive / Boston Client: MINI USA Category: Banners - Dynamic / Business to Consumer - Single
The Sneezer Unbelievable Agency: Dentsu Inc. / Tokyo Client: Fumakilla Co., Ltd. Category: Banners - Dynamic / Business to Consumer - Single
Cacique Rum - "listen to the call" Agency: DoubleYou / Barcelona Client: Diageo Category: Banners - Dynamic / Business to Consumer - Single
Monalisa Agency: Euro RSCG 4D / São Paulo Client: Reckitt Benckiser Category: Banners - Dynamic / Business to Consumer - Single
Wild Animus Pillings Agency: Lean Mean Fighting Machine / London Client: Too Far Publishing Category: Banners - Dynamic / Business to Consumer - Single
A3 Art of the H3ist "Break-in' banner Agency: McKinney / Durham Client: Audi of America, Inc. Category: Banners - Dynamic / Business to Consumer - Single
Smooth Operator Agency: Proximity Singapore / Singapore Client: WD-40 Category: Banners - Dynamic / Business to Consumer - Single
Norelco CNN Homepage Takeover Agency: Tribal DDB / New York Client: Philips Category: Banners - Dynamic / Business to Consumer - Single
Pong Agency: vccp / London Client: Dyson Category: Banners - Dynamic / Business to Consumer - Single
Mini Banners Agency: Domani Studios / Brooklyn Client: Crispin Porter + Bogusky Category: Banners - Dynamic / Promotional Advertising - Single
Sixth Page 1 - Most Readers Agency: LKM / Charlotte Client: North Carolina Travel & Tourism Category: Small Space - Print / Black and White: Less than a Page - Single
Fat man Agency: The Martin Agency / Richmond Client: The Onion Category: Small Space - Print / Black and White: Less than a Page - Single
Research lab website Agency: Agency Republic / London Client: Egg Category: Beyond the Banner / Business to Consumer - Single
Child's Play Agency: AgênciaClick / São Paulo Client: The Coca-Cola Company Category: Beyond the Banner / Business to Consumer - Single
Boy Agency: AlmapBBDO / São Paulo Client: Bauducco Category: Beyond the Banner / Business to Consumer - Single
New Beetle Force of Good Website Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Beyond the Banner / Business to Consumer - Single
Passat Minisite Agency: Arnold Worldwide / Boston Client: Volkswagen Category: Beyond the Banner / Business to Consumer - Single
Chill Text Generator Agency: Crispin Porter + Bogusky / Miami Client: Coke Zero Category: Beyond the Banner / Business to Consumer - Single
Best seats in the house Agency: Daddy AB / Gothenburg Client: Carlsberg Sverige AB Category: Beyond the Banner / Business to Consumer - Single
The Duel Agency: Daddy AB / Gothenburg Client: Carlsberg Sverige AB Category: Beyond the Banner / Business to Consumer - Single
Cross country mouse skiing Agency: Daddy AB / Gothenburg Client: TeliaSonera AB Category: Beyond the Banner / Business to Consumer - Single
A long wait Agency: Daddy AB / Gothenburg Client: Volkswagen Sverige Category: Beyond the Banner / Business to Consumer - Single
An adjustable world Agency: Daddy AB / Gothenburg Client: Volkswagen Sverige Category: Beyond the Banner / Business to Consumer - Single
Kamasutra Agency: DDB Brasil / São Paulo Client: Tok&Stok Category: Beyond the Banner / Business to Consumer - Single
GTI Online Painting Book Agency: DDB Germany / Berlin Client: Volkswagen AG Category: Beyond the Banner / Business to Consumer - Single
VW Fox Online Campaign Special Agency: DDB Germany / Berlin Client: Volkswagen AG Category: Beyond the Banner / Business to Consumer - Single
Design your own tube Agency: Forsman & Bodenfors / Gothenburg Client: Abba Seafood Category: Beyond the Banner / Business to Consumer - Single
Acura RL Interactive Showroom Agency: Genex / Los Angeles Client: Acura Category: Beyond the Banner / Business to Consumer - Single
The RSX Institute Agency: Genex / Los Angeles Client: Acura Category: Beyond the Banner / Business to Consumer - Single
TSX Diaries Agency: Genex / Los Angeles Client: Acura Category: Beyond the Banner / Business to Consumer - Single
Virgin Atlantic Phobias Self-help Agency: NetX / Sydney Client: Virgin Atlantic Airways Category: Beyond the Banner / Business to Consumer - Single
Toyota Aygo Agency: North Kingdom / Skellefte Client: Toyota Sweden Category: Beyond the Banner / Business to Consumer - Single
Power Vision, Entertain Yourself Agency: Organic, Inc. / San Francisco Client: Sprint Category: Beyond the Banner / Business to Consumer - Single
Happy Birthday Penguin Agency: POKE / London Client: Penguin Books Category: Beyond the Banner / Business to Consumer - Single
Valentine's Day Agency: Publicis & Hal Riney / San Francisco Client: Peter Kim Jewelry Category: Beyond the Banner / Business to Consumer - Single
Nike Basketball The Family Agency: R/GA / New York Client: Nike Category: Beyond the Banner / Business to Consumer - Single

2006 Design Merit Award

Asylum creative / Singapore

Asylum

Asylum business card

Brand and Corporate Identity Design / Corporate Identity - Single

06076D

2006 Design Merit Award

FCB Cape Town South Africa / Cape Town

Seconds on Main

Seconds on Main

Brand and Corporate Identity Design / Corporate Identity - Single

06077D

2006 Design Merit Award

idiots / mumbai

Ninad Kamat

Famous Voices

Brand and Corporate Identity Design / Corporate Identity - Single

06078D

2006 Design Merit Award

Kinetic Singapore / Singapore

Holmes Private Investigators

Magnifying Glass

Brand and Corporate Identity Design / Corporate Identity - Single

06079D

2006 Design Merit Award

OgilvyOne Worldwide / Bangkok

Plantoys

Wooden toys

Brand and Corporate Identity Design / Corporate Identity - Single

06080D

2006 Design Merit Award

Scholz & Friends Berlin GmbH / Berlin

Melange Accessoires

The Melange Accessoires Nightclub Stamp

Brand and Corporate Identity Design / Corporate Identity - Single

06081D

2006 Design Merit Award

Wieden+Kennedy / New York

ESPN Brand

ESPN Brand Baseball

Brand and Corporate Identity Design / Corporate Identity - Single

06082D

2006 Advertising Merit Award

Arnold Worldwide / Boston

Volkswagen

Downhill Racer/Raw Texas/Check Point

Consumer Television / Over :30 - Campaign

06063T

2006 Advertising Merit Award

DDB Germany / Berlin

Volkswagen AG

Short Cuts

Consumer Television / Over :30 - Campaign

06064T

2006 Advertising Merit Award

Modernista / Boston

General Motors - HUMMER Division

H3 Campaign

Consumer Television / Over :30 - Campaign

06065T

2006 Interactive Merit Award

Euro RSCG 4D / Amstelveen

Nokia

Nokia 20Lives

Viral and Email / Self-Promotion

06232N

2006 Interactive Merit Award

NOWWASHYOURHANDS / LONDON

NOWWASHYOURHANDS

www.nwyhstockimages.com

Viral and Email / Self-Promotion

06233N

2006 Interactive Merit Award

TAXI / Toronto

Ihaveanidea

MOTEL

Viral and Email / Self-Promotion

06234N

2006 Interactive Merit Award

DDB Brasil / São Paulo

Telefonica

Downloads

Beyond the Banner / Business to Consumer - Campaign

06125N

2006 Interactive Merit Award

BEAM Interactive / Boston

MINI USA

Coneman

Banners - Dynamic / Business to Consumer - Single

06081N

2006 Interactive Merit Award

Dentsu Inc. / Tokyo

Fumakilla Co., Ltd.

The Sneezer Unbelievable

Banners - Dynamic / Business to Consumer - Single

06082N

2006 Interactive Merit Award

DoubleYou / Barcelona

Diageo

Cacique Rum - "listen to the call"

Banners - Dynamic / Business to Consumer - Single

06083N

2006 Interactive Merit Award

Euro RSCG 4D / São Paulo

Reckitt Benckiser

Monalisa

Banners - Dynamic / Business to Consumer - Single

06084N

2006 Interactive Merit Award

Lean Mean Fighting Machine / London

Too Far Publishing

Wild Animus Pillings

Banners - Dynamic / Business to Consumer - Single

06085N

2006 Interactive Merit Award

McKinney / Durham

Audi of America, Inc.

A3 Art of the H3ist "Break-in' banner

Banners - Dynamic / Business to Consumer - Single

06086N

2006 Interactive Merit Award

Proximity Singapore / Singapore

WD-40

Smooth Operator

Banners - Dynamic / Business to Consumer - Single

06087N

2006 Interactive Merit Award

Tribal DDB / New York

Philips

Norelco CNN Homepage Takeover

Banners - Dynamic / Business to Consumer - Single

06088N

2006 Interactive Merit Award

vccp / London

Dyson

Pong

Banners - Dynamic / Business to Consumer - Single

06089N

2006 Interactive Merit Award

Domani Studios / Brooklyn

Crispin Porter + Bogusky

Mini Banners

Banners - Dynamic / Promotional Advertising - Single

06093N

2006 Advertising Merit Award

LKM / Charlotte

North Carolina Travel & Tourism

Sixth Page 1 - Most Readers

Small Space - Print / Black and White: Less than a Page - Single

06126A

2006 Advertising Merit Award

The Martin Agency / Richmond

The Onion

Fat man

Small Space - Print / Black and White: Less than a Page - Single

06127A

2006 Interactive Merit Award

Agency Republic / London

Egg

Research lab website

Beyond the Banner / Business to Consumer - Single

06096N

2006 Interactive Merit Award

AgênciaClick / São Paulo

The Coca-Cola Company

Child's Play

Beyond the Banner / Business to Consumer - Single

06097N

2006 Interactive Merit Award

AlmapBBDO / São Paulo

Bauducco

Boy

Beyond the Banner / Business to Consumer - Single

06098N

2006 Interactive Merit Award

Arnold Worldwide / Boston

Volkswagen

New Beetle Force of Good Website

Beyond the Banner / Business to Consumer - Single

06099N

2006 Interactive Merit Award

Arnold Worldwide / Boston

Volkswagen

Passat Minisite

Beyond the Banner / Business to Consumer - Single

06100N

2006 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Coke Zero

Chill Text Generator

Beyond the Banner / Business to Consumer - Single

06101N

2006 Interactive Merit Award

Daddy AB / Gothenburg

Carlsberg Sverige AB

Best seats in the house

Beyond the Banner / Business to Consumer - Single

06102N

2006 Interactive Merit Award

Daddy AB / Gothenburg

Carlsberg Sverige AB

The Duel

Beyond the Banner / Business to Consumer - Single

06103N

2006 Interactive Merit Award

Daddy AB / Gothenburg

TeliaSonera AB

Cross country mouse skiing

Beyond the Banner / Business to Consumer - Single

06104N

2006 Interactive Merit Award

Daddy AB / Gothenburg

Volkswagen Sverige

A long wait

Beyond the Banner / Business to Consumer - Single

06105N

2006 Interactive Merit Award

Daddy AB / Gothenburg

Volkswagen Sverige

An adjustable world

Beyond the Banner / Business to Consumer - Single

06106N

2006 Interactive Merit Award

DDB Brasil / São Paulo

Tok&Stok

Kamasutra

Beyond the Banner / Business to Consumer - Single

06107N

2006 Interactive Merit Award

DDB Germany / Berlin

Volkswagen AG

GTI Online Painting Book

Beyond the Banner / Business to Consumer - Single

06108N

2006 Interactive Merit Award

DDB Germany / Berlin

Volkswagen AG

VW Fox Online Campaign Special

Beyond the Banner / Business to Consumer - Single

06109N

2006 Interactive Merit Award

Forsman & Bodenfors / Gothenburg

Abba Seafood

Design your own tube

Beyond the Banner / Business to Consumer - Single

06110N

2006 Interactive Merit Award

Genex / Los Angeles

Acura

Acura RL Interactive Showroom

Beyond the Banner / Business to Consumer - Single

06111N

2006 Interactive Merit Award

Genex / Los Angeles

Acura

The RSX Institute

Beyond the Banner / Business to Consumer - Single

06112N

2006 Interactive Merit Award

Genex / Los Angeles

Acura

TSX Diaries

Beyond the Banner / Business to Consumer - Single

06113N

2006 Interactive Merit Award

NetX / Sydney

Virgin Atlantic Airways

Virgin Atlantic Phobias Self-help

Beyond the Banner / Business to Consumer - Single

06114N

2006 Interactive Merit Award

North Kingdom / Skellefte

Toyota Sweden

Toyota Aygo

Beyond the Banner / Business to Consumer - Single

06115N

2006 Interactive Merit Award

Organic, Inc. / San Francisco

Sprint

Power Vision, Entertain Yourself

Beyond the Banner / Business to Consumer - Single

06116N

2006 Interactive Merit Award

POKE / London

Penguin Books

Happy Birthday Penguin

Beyond the Banner / Business to Consumer - Single

06117N

2006 Interactive Merit Award

Publicis & Hal Riney / San Francisco

Peter Kim Jewelry

Valentine's Day

Beyond the Banner / Business to Consumer - Single

06118N

2006 Interactive Merit Award

R/GA / New York

Nike

Nike Basketball The Family

Beyond the Banner / Business to Consumer - Single

06119N

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