The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Nature Valley Trail View 2.0
Agency: McCann-Erickson / New York
Client: General Mills Category: Websites / Food & Drinks
Night Light
Agency: BBDO Guerrero / Makati City
Client: Pepsi + MyShelter Foundation Category: Direct Marketing / Ambient Media
Baggage Claim Game
Agency: Mullen / Boston
Client: Zappos Category: Direct Marketing / Ambient Media
If only for a second
Agency: Leo Burnett France / Saint-Denis
Client: Mimi Foundation Category: Public Service / Political - Video / Cinema
Newspaper
Agency: AlmapBBDO / Sao Paulo
Client: Man Latin America Category: Newspaper / Full Page or Spread - Single
Danger - Dog
Agency: AlmapBBDO / Sao Paulo
Client: Volkswagen Do Brasil Category: Newspaper / Full Page or Spread - Single
It May Fit - Chicken
Agency: AlmapBBDO / Sao Paulo
Client: Volkswagen Do Brasil Category: Newspaper / Full Page or Spread - Single
Signs - 40
Agency: AlmapBBDO / Sao Paulo
Client: Volkswagen Do Brasil Category: Newspaper / Full Page or Spread - Single
It May Fit - Fish
Agency: AlmapBBDO / Sao Paulo
Client: Volkswagen Do Brasil Category: Newspaper / Full Page or Spread - Single
Sings - Stop
Agency: AlmapBBDO / Sao Paulo
Client: Volkswagen Do Brasil Category: Newspaper / Full Page or Spread - Single
Elephants
Agency: BBDO / New York
Client: Foot Locker Category: Newspaper / Full Page or Spread - Single
Mc Do Halloween
Agency: Cossette / Montreal
Client: McDonald's Category: Newspaper / Full Page or Spread - Single
Moon
Agency: FCB Brasil / Sao Paulo
Client: Sharpie Category: Newspaper / Full Page or Spread - Single
Letters: F
Agency: Leo Burnett Tailor Made / Sao Paulo
Client: Fiat Category: Newspaper / Full Page or Spread - Single
Letters: N
Agency: Leo Burnett Tailor Made / Sao Paulo
Client: Fiat Category: Newspaper / Full Page or Spread - Single
Letters: R
Agency: Leo Burnett Tailor Made / Sao Paulo
Client: Fiat Category: Newspaper / Full Page or Spread - Single
OSCAR WILDE
Agency: McCann Worldgroup India / Mumbai
Client: Penguin Group (India) Category: Newspaper / Full Page or Spread - Single
Car
Agency: Ogilvy and Mather / Chicago
Client: Kimberly Clark Category: Newspaper / Full Page or Spread - Single
Renault rear-view mirror Offroad
Agency: Publicis Communications Schweiz AG / Zurich
Client: Renault Suisse Category: Newspaper / Full Page or Spread - Single
Fear Made Fun - Snake
Agency: Rethink / Vancouver
Client: Playland Category: Newspaper / Full Page or Spread - Single
THE LIGHTEST AD EVER
Agency: Talent / Sao Paulo
Client: Alpargatas Category: Newspaper / Full Page or Spread - Single
Dumb Ways to Die
Agency: McCann / Melbourne
Client: Metro Trains Category: Mobile Applications/Sites / Branded Games
LOGO
Agency: 180LA / Santa Monica
Client: The Academy of Motion Picture Arts and Sciences Category: Brand Identity / Single Element
Here is A Green Hill
Agency: A Green Hill / Hong Kong
Client: A Green Hill Category: Brand Identity / Single Element
Dog Trainer- Remote
Agency: Blue Apple mediacom / Dubai
Client: Rajiv Saini Category: Brand Identity / Single Element
Unfortunate Quotes (book)
Agency: F/Nazca Saatchi & Saatchi / Sao Paulo
Client: Honda Category: Brand Identity / Single Element
Cutting-Edge Name Card
Agency: Grey Group / Singapore
Client: Salon De Choix Category: Brand Identity / Single Element
Provisions
Agency: The Strangely Good / Singapore + The Gentlemen's Press / Singapore
Client: Epic Distribution Category: Brand Identity / Single Element
Art, Copy & Code Website (Phase 2)
Agency: 72andSunny / Los Angeles
Client: Google Advertising Arts Category: Websites / Corporate Website
SHARE OPENING
Agency: FRIENDS AGENCY MOSCOW / Moscow
Client: Pompeya Category: Websites / Corporate Website
TOKYO CITY SYMPHONY
Agency: SIX / Tokyo + Bascule / Tokyo
Client: Mori Building Co. Category: Websites / Corporate Website
Brand Experience Site
Agency: Wieden+Kennedy / Portland
Client: Sony Category: Websites / Corporate Website
Dogs
Agency: AlmapBBDO / Sao Paulo
Client: Effem Category: Outdoor / Billboards and Transit - Campaign
Schemes
Agency: AlmapBBDO / Sao Paulo
Client: Getty Images Category: Outdoor / Billboards and Transit - Campaign
Cityscapes
Agency: FCB / Chicago
Client: Valspar Category: Outdoor / Billboards and Transit - Campaign
Points
Agency: FCB Brasil / Sao Paulo
Client: Sharpie Category: Outdoor / Billboards and Transit - Campaign
Impossible view
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen Category: Outdoor / Billboards and Transit - Campaign
There's a Page for That
Agency: Leo Burnett / Toronto
Client: IKEA Category: Outdoor / Billboards and Transit - Campaign
Eco Friendly Billboards
Agency: Saatchi & Saatchi / Sydney
Client: Toyota Motor Corporation Australia Category: Outdoor / Billboards and Transit - Campaign
Splash
Agency: Sancho BBDO / Bogota
Client: Exito Supermarkets Category: Outdoor / Billboards and Transit - Campaign
Adobe Ideas
Agency: Adobe Ideas Team / San Jose
Client: Adobe Category: Mobile Applications/Sites / Services/Utilities
PERFECT PACE
Agency: BORGHI/LOWE / Sao Paulo
Client: ASICS Category: Mobile Applications/Sites / Services/Utilities
The GPS Tune-Up Bike
Agency: Colle+McVoy / Minneapolis
Client: Pedal Minnesota Category: Mobile Applications/Sites / Services/Utilities
The Pritzker Group iPad Wall & Handheld App
Agency: Hartford Design / Chicago
Client: The Pritzker Group Category: Mobile Applications/Sites / Services/Utilities
Easy Way Subtitles
Agency: LDC / São Paulo
Client: Easy Way Language Center Category: Mobile Applications/Sites / Services/Utilities
Award:
2014 Interactive Merit Award
Agency:
McCann-Erickson / New York
Client:
General Mills
Title:
Nature Valley Trail View 2.0
Category:
Websites / Food & Drinks
Annual ID:
140792N
Award:
2014 Interactive Merit Award
Agency:
Ogilvy / Paris
Client:
Perrier
Title:
Secret Place
Category:
Websites / Food & Drinks
Annual ID:
140991N
Award:
2014 Interactive Merit Award
Agency:
R/GA / New York
Client:
McCormick
Title:
McCormick FlavorPrint
Category:
Websites / Food & Drinks
Annual ID:
141070N
Award:
2014 Interactive Merit Award
Agency:
Y&R / Sao Paulo
Client:
Grupo Petropolis - TNT
Title:
Punchface
Category:
Websites / Food & Drinks
Annual ID:
141303N
Award:
2014 Advertising Merit Award
Agency:
BBDO Guerrero / Makati City
Client:
Pepsi + MyShelter Foundation
Title:
Night Light
Category:
Direct Marketing / Ambient Media
Annual ID:
140134A
Award:
2014 Advertising Merit Award
Agency:
Mullen / Boston
Client:
Zappos
Title:
Baggage Claim Game
Category:
Direct Marketing / Ambient Media
Annual ID:
140849A
Award:
2014 Advertising Merit Award
Agency:
Leo Burnett France / Saint-Denis
Client:
Mimi Foundation
Title:
If only for a second
Category:
Public Service / Political - Video / Cinema
Annual ID:
140690A
Award:
2014 Advertising Merit Award
Agency:
AlmapBBDO / Sao Paulo
Client:
Man Latin America
Title:
Newspaper
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140057A
Award:
2014 Advertising Merit Award
Agency:
AlmapBBDO / Sao Paulo
Client:
Volkswagen Do Brasil
Title:
Danger - Dog
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140058A
Award:
2014 Advertising Merit Award
Agency:
AlmapBBDO / Sao Paulo
Client:
Volkswagen Do Brasil
Title:
It May Fit - Chicken
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140059A
Award:
2014 Advertising Merit Award
Agency:
AlmapBBDO / Sao Paulo
Client:
Volkswagen Do Brasil
Title:
Signs - 40
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140060A
Award:
2014 Advertising Merit Award
Agency:
AlmapBBDO / Sao Paulo
Client:
Volkswagen Do Brasil
Title:
It May Fit - Fish
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140061A
Award:
2014 Advertising Merit Award
Agency:
AlmapBBDO / Sao Paulo
Client:
Volkswagen Do Brasil
Title:
Sings - Stop
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140062A
Award:
2014 Advertising Merit Award
Agency:
BBDO / New York
Client:
Foot Locker
Title:
Elephants
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140113A
Award:
2014 Advertising Merit Award
Agency:
Cossette / Montreal
Client:
McDonald's
Title:
Mc Do Halloween
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140241A
Award:
2014 Advertising Merit Award
Agency:
FCB Brasil / Sao Paulo
Client:
Sharpie
Title:
Moon
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140419A
Award:
2014 Advertising Merit Award
Agency:
Lapiz / Chicago
Client:
P&G
Title:
Soccer
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140639A
Award:
2014 Advertising Merit Award
Agency:
Leo Burnett Tailor Made / Sao Paulo
Client:
Fiat
Title:
Letters: F
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140714A
Award:
2014 Advertising Merit Award
Agency:
Leo Burnett Tailor Made / Sao Paulo
Client:
Fiat
Title:
Letters: N
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140715A
Award:
2014 Advertising Merit Award
Agency:
Leo Burnett Tailor Made / Sao Paulo
Client:
Fiat
Title:
Letters: R
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140716A
Award:
2014 Advertising Merit Award
Agency:
McCann Worldgroup India / Mumbai
Client:
Penguin Group (India)
Title:
OSCAR WILDE
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140782A
Award:
2014 Advertising Merit Award
Agency:
Ogilvy and Mather / Chicago
Client:
Kimberly Clark
Title:
Car
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
140921A
Award:
2014 Advertising Merit Award
Agency:
Publicis Communications Schweiz AG / Zurich
Client:
Renault Suisse
Title:
Renault rear-view mirror Offroad
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
141044A
Award:
2014 Advertising Merit Award
Agency:
Rethink / Vancouver
Client:
Playland
Title:
Fear Made Fun - Snake
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
141089A
Award:
2014 Advertising Merit Award
Agency:
Talent / Sao Paulo
Client:
Alpargatas
Title:
THE LIGHTEST AD EVER
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
141157A
Award:
2014 Interactive Merit Award
Agency:
McCann / Melbourne
Client:
Metro Trains
Title:
Dumb Ways to Die
Category:
Mobile Applications/Sites / Branded Games
Annual ID:
140789N
Award:
2014 Design Merit Award
Agency:
180LA / Santa Monica
Client:
The Academy of Motion Picture Arts and Sciences
Title:
LOGO
Category:
Brand Identity / Single Element
Annual ID:
140006D
Award:
2014 Design Merit Award
Agency:
A Green Hill / Hong Kong
Client:
A Green Hill
Title:
Here is A Green Hill
Category:
Brand Identity / Single Element
Annual ID:
140022D
Award:
2014 Design Merit Award
Agency:
Blue Apple mediacom / Dubai
Client:
Rajiv Saini
Title:
Dog Trainer- Remote
Category:
Brand Identity / Single Element
Annual ID:
140177D
Award:
2014 Design Merit Award
Agency:
F/Nazca Saatchi & Saatchi / Sao Paulo
Client:
Honda
Title:
Unfortunate Quotes (book)
Category:
Brand Identity / Single Element
Annual ID:
140402D
Award:
2014 Design Merit Award
Agency:
Grey Group / Singapore
Client:
Salon De Choix
Title:
Cutting-Edge Name Card
Category:
Brand Identity / Single Element
Annual ID:
140481D
Award:
2014 Design Merit Award
Agency:
The Strangely Good / Singapore + The Gentlemen's Press / Singapore
Client:
Epic Distribution
Title:
Provisions
Category:
Brand Identity / Single Element
Annual ID:
141216D
Award:
2014 Interactive Merit Award
Agency:
72andSunny / Los Angeles
Client:
Google Advertising Arts
Title:
Art, Copy & Code Website (Phase 2)
Category:
Websites / Corporate Website
Annual ID:
140015N
Award:
2014 Interactive Merit Award
Agency:
FRIENDS AGENCY MOSCOW / Moscow
Client:
Pompeya
Title:
SHARE OPENING
Category:
Websites / Corporate Website
Annual ID:
140447N
Award:
2014 Interactive Merit Award
Agency:
SIX / Tokyo + Bascule / Tokyo
Client:
Mori Building Co.
Title:
TOKYO CITY SYMPHONY
Category:
Websites / Corporate Website
Annual ID:
141142N
Award:
2014 Interactive Merit Award
Agency:
Wieden+Kennedy / Portland
Client:
Sony
Title:
Brand Experience Site
Category:
Websites / Corporate Website
Annual ID:
141274N
Award:
2014 Advertising Merit Award
Agency:
AlmapBBDO / Sao Paulo
Client:
Effem
Title:
Dogs
Category:
Outdoor / Billboards and Transit - Campaign
Annual ID:
140069A
Award:
2014 Advertising Merit Award
Agency:
AlmapBBDO / Sao Paulo
Client:
Getty Images
Title:
Schemes
Category:
Outdoor / Billboards and Transit - Campaign
Annual ID:
140070A
Award:
2014 Advertising Merit Award
Agency:
BETC / Paris
Client:
evian
Title:
Baby&Me
Category:
Outdoor / Billboards and Transit - Campaign
Annual ID:
140169A
Award:
2014 Advertising Merit Award
Agency:
FCB / Chicago
Client:
Valspar
Title:
Cityscapes
Category:
Outdoor / Billboards and Transit - Campaign
Annual ID:
140412A
Award:
2014 Advertising Merit Award
Agency:
FCB Brasil / Sao Paulo
Client:
Sharpie
Title:
Points
Category:
Outdoor / Billboards and Transit - Campaign
Annual ID:
140423A
Award:
2014 Advertising Merit Award
Agency:
Grabarz & Partner / Hamburg
Client:
Volkswagen
Title:
Impossible view
Category:
Outdoor / Billboards and Transit - Campaign
Annual ID:
140466A
Award:
2014 Advertising Merit Award
Agency:
Leo Burnett / Toronto
Client:
IKEA
Title:
There's a Page for That
Category:
Outdoor / Billboards and Transit - Campaign
Annual ID:
140727A
Award:
2014 Advertising Merit Award
Agency:
Saatchi & Saatchi / Sydney
Client:
Toyota Motor Corporation Australia
Title:
Eco Friendly Billboards
Category:
Outdoor / Billboards and Transit - Campaign
Annual ID:
141114A
Award:
2014 Advertising Merit Award
Agency:
Sancho BBDO / Bogota
Client:
Exito Supermarkets
Title:
Splash
Category:
Outdoor / Billboards and Transit - Campaign
Annual ID:
141122A
Award:
2014 Interactive Merit Award
Agency:
Adobe Ideas Team / San Jose
Client:
Adobe
Title:
Adobe Ideas
Category:
Mobile Applications/Sites / Services/Utilities
Annual ID:
140045N
Award:
2014 Interactive Merit Award
Agency:
BORGHI/LOWE / Sao Paulo
Client:
ASICS
Title:
PERFECT PACE
Category:
Mobile Applications/Sites / Services/Utilities
Annual ID:
140185N
Award:
2014 Interactive Merit Award
Agency:
Colle+McVoy / Minneapolis
Client:
Pedal Minnesota
Title:
The GPS Tune-Up Bike
Category:
Mobile Applications/Sites / Services/Utilities
Annual ID:
140233N
Award:
2014 Interactive Merit Award
Agency:
Hartford Design / Chicago
Client:
The Pritzker Group
Title:
The Pritzker Group iPad Wall & Handheld App
Category:
Mobile Applications/Sites / Services/Utilities
Annual ID:
140529N
Award:
2014 Interactive Merit Award
Agency:
LDC / São Paulo
Client:
Easy Way Language Center
Title:
Easy Way Subtitles
Category:
Mobile Applications/Sites / Services/Utilities
Annual ID:
140751N
